Best Email Marketing Company Rankings

Rankings updated: April 22, 2024
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  • Intero Digital

    #1 Rated Digital Marketing Agency in the US
    Driven by patented technology and proven strategies, our team works to take market share from your competitors, increase your brand equity, grow qualified traffic, and increase your revenue and  [... view the full profile of Intero Digital]
    Colorado Springs, Colorado
    250 - 499 Inquire $1,000 - $10,000
  • WebFX

    Digital Marketing That Delivers
    Our team of digital marketing experts has a proven track record of delivering successful campaigns that drive results for B2B enterprises. Contact us today to optimize your marketing strategy!  [... view the full profile of WebFX]
    Harrisburg, Pennsylvania
    500 - 999 $150/hr $10,000 - $25,000
  • Inbox Army

    Deploy Your Email Marketing Army
    March forward with confidence alongside Inbox Army, your elite, full-service email marketing agency. We offer a comprehensive range of services, including campaign management, template production  [... view the full profile of Inbox Army]
    Dallas, Texas
    100 - 249 Inquire $1,000 - $10,000
  • Flowium

    The Driving Force Behind Your Online Sales
    Flowium is a full-service eCommerce email marketing agency run by a team of proven experts.  [... view the full profile of Flowium]
    New York City, New York
    50 - 99 $150/hr $1,000 - $10,000
  • Let's Get Optimized

    Small Enough to Listen, Big enough to Deliver!
    Let's Get Optimized is Canada's "GO-TO" SEO Company.  [... view the full profile of Let's Get Optimized]
    Toronto, Canada
    50 - 99 Inquire $1,000 - $10,000
  • Ignite Visibility

    The Expert Digital Marketing Agency (Sponsored)
    Ignite Visibility is a leader in SEO, online advertising, email, social media marketing and digital marketing. 200+ five star reviews, 3x Landy Award winner, 6x Inc. 5,000 company, #1 ranked  [... view the full profile of Ignite Visibility]
    San Diego, California
    100 - 249 Inquire $1,000 - $10,000
  • Top-Rated PPC & Digital Marketing Agency Focused on Driving Results
    The last digital marketing agency you'll ever need.  [... view the full profile of Disruptive Advertising]
    Pleasant Grove, Utah
    100 - 249 Inquire $10,000 - $25,000
  • YashaaGlobal

    One stop shop for all of your Digital needs.
    YashaaGlobal is a one stop shop for all of your digital needs. We are your local Digital Marketing Agency Jacksonville.  [... view the full profile of YashaaGlobal]
    Jacksonville, Florida
    50 - 99 Inquire Inquire
  • SmartSites

    Think Web. Think Smart. Partner with the #1 Rated Digital Marketing Agency.
    Outsmart the competition with best-in-class digital marketing services. With over 450 5-star reviews online, SmartSites is America #1 rated digital marketing agency. Call (201) 870 6000 for a free  [... view the full profile of SmartSites]
    Paramus, New Jersey
    100 - 249 $100/hr Inquire
  • Rosemont Media

    A Modern Ad Agency for Healthcare
    At Rosemont Media, we are passionate about creating original, customized digital marketing solutions designed to boost business for our healthcare clients. Through our extensive experience and  [... view the full profile of Rosemont Media]
    San Diego, California
    50 - 99 Inquire $1,000 - $10,000
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  • Joseph Studios

    Intelligence-Based Marketing | Find, Join, & Influence Your Ideal Buyers
    Joseph Studios enables you to speak to your ideal buyers online with a proven methodology for growth and success.  [... view the full profile of Joseph Studios]
    Atlanta, Georgia
    Under 49 $100/hr $1,000 - $10,000
  • Brick Marketing

    Brick Marketing - Digital Marketing Company
    Brick Marketing offers companies results focused Digital Marketing services: SEO, Content Marketing, Social Media, PPC and Website Development solutions.  [... view the full profile of Brick Marketing]
    Boston, Massachusetts
    Under 49 Inquire $1,000 - $10,000

    Digital marketing and advertising services for small & medium business
    We specialize in empowering small and medium-sized businesses with cutting-edge digital marketing solutions tailored to their unique needs and goals.  [... view the full profile of UAATEAM]
    Kharkiv, Ukraine
    50 - 99 $40/hr $1,000 - $10,000
  • KlientBoost

    Driving Serious Business Results
    Propel your digital strategy with our expertise in Google Ads, SEO, and Email Marketing. Based across three dynamic cities, our 80+ team has consistently doubled our growth yearly by enhancing ROI for  [... view the full profile of KlientBoost]
    Costa Mesa, California
    100 - 249 $100/hr $1,000 - $10,000
  • Digital Darts

    Increase your Shopify profit through paid social, search, and email.
    Digital Darts build profits for Shopify stores through paid social, search, and email.  [... view the full profile of Digital Darts]
    Toowoomba, Australia
    Under 49 $200/hr $1,000 - $10,000
  • Netpeak is your trusted partner in growing business.
    Netpeak is a Ukrainian digital marketing agency established in 2006, that pioneered in shaping Eastern Europe's digital landscape with deep technical expertise and data-driven strategies.  [... view the full profile of Netpeak Digital Agency US]
    Wilmington, Delaware
    250 - 499 $75/hr $1,000 - $10,000
  • OuterBox

    Master Elevating Your Business Growth
    The agency specializes in various services, including SEO, startups SEO, web design, paid search marketing, and eCommerce development.  [... view the full profile of OuterBox]
    Akron, Ohio
    100 - 249 Inquire $1,000 - $10,000
  • OpenMoves

    Navigating Digital, Optimizing Intent, Ensuring Success.
    rom setting up Google Ads and Bing campaigns to leveraging intent-based strategies for optimal placement, we ensure your brand shines. Experience the transformative power of Google's platform, curated  [... view the full profile of OpenMoves]
    Huntington, New York
    Under 49 $125/hr $10,000 - $25,000
  • The Emms

    Marketing On A Mission
    From logo design and branding to website development, marketing campaigns, consulting and training, our mission is to help you achieve your goals! We will create a solution that works for you  [... view the full profile of The Emms]
    Toronto, Canada
    Under 49 $100/hr $1,000 - $10,000
  • MKC Agency

    Scale revenue with content that converts
    MKC Agency: Your partner in accelerating B2B sales for MSPs and Telcos through strategic lead generation and effective content marketing. We align sales and marketing with an ethical approach to fuel  [... view the full profile of MKC Agency]
    Orlando, Florida
    Under 49 $125/hr $1,000 - $10,000
  • Moburst

    Growth Done Right
    Moburst is a digital & creative full-service, mobile-first marketing agency that helps companies to scale and become category leaders.From Fortune 1000 brands to startups our key clients: Google  [... view the full profile of Moburst]
    New York City, New York
    Under 49 Inquire $25,000 - $50,000
  • Social Media 55

    A Digital Marketing & Social Media Agency
    Social Media 55 is an award-winning full-service digital marketing and social media agency established in 2014.  [... view the full profile of Social Media 55]
    Montreal, Canada
    Under 49 $150/hr $1,000 - $10,000
  • Titan Growth

    Guaranteeing the knowledge of a superior team
    At Titan Growth, our highly skilled team, deeply rooted in paid media, amazon marketing, and technical SEO, utilizes their extensive experience and proprietary technology to empower our clients in  [... view the full profile of Titan Growth]
    San Diego, California
    50 - 99 Inquire Inquire
  • Piper Marketing

    We make brands stand out in a crowded marketplace
    Full-service digital marketing agency creating seamless experiences for brands and consumers to increase customer satisfaction and online revenue.  [... view the full profile of Piper Marketing]
    Belmont, New Hampshire
    Under 49 $250/hr $10,000 - $25,000
  • Clever Content

    We Write Content That Engages & Copy That Converts!
    Introducing Clever Content, a fast growing company led by Nora AJ, a freelance SEO copywriter and email marketing specialist dedicated to helping businesses optimize their website copy and write  [... view the full profile of Clever Content]
    Melbourne, Australia
    Under 49 $100/hr $1,000 - $10,000
  • Lilo Social

    E-commerce Ad Agency in Brooklyn, New York
    We help e-commerce brands scale by bringing data driven decisions and creativity together for a full-funnel marketing approach.  [... view the full profile of Lilo Social]
    New York City, New York
    Under 49 $150/hr $1,000 - $10,000
  • Mavlers

    A full-service digital marketing and technology agency
    Our high-performing teams of 1000+ professionals aim to bridge gaps in performance and maximize a companys potential, regardless of time zone and geographical boundaries.  [... view the full profile of Mavlers]
    Surry Hills, Australia
    1000 & Up $25/hr $1,000 - $10,000
  • Skyrocket Your Profits from 17% to 2,000% with Tailored Digital Marketing Services
    Incrementors is an Award-Winning Digital Marketing Agency, 2021 Best SEO Consulting Agency by Design Rush, and Top #10 Most Reviewed SEO companies by TheManifest, also one of the fastest-growing  [... view the full profile of Incrementors Web Solutions]
    Sacramento, California
    100 - 249 $40/hr $1,000 - $10,000
  • Pipeful

    Qualified Leads In Your Pipeline
    Ranked as the top B2B lead generation services firm, Pipeful grows your business through data, software and services.  [... view the full profile of Pipeful]
    San Francisco, California
    100 - 249 Inquire $1,000 - $10,000
  • Addlium

    Implementing Social Selling Approach to Boost B2B Sales
    Addlium is a social selling agency providing services to B2B companies in different industries all around the world. Our well-established processes help companies to scale up faster, thus reducing up  [... view the full profile of Addlium]
    Kyiv, Ukraine
    Under 49 $25/hr $1,000 - $10,000
  • Effeect

    International Full-Service Digital Marketing Agency
    Our team of passionate professionals will help you start your digital game and achieve greater levels of success.  [... view the full profile of Effeect]
    Sheridan, Wyoming
    Under 49 $80/hr Under $1,000
  • Optimum7

    Enabling businesses do more with less!
    At Optimum7, we help small and medium-sized eCommerce businesses thrive in a world dominated by giants like Amazon and Walmart.  [... view the full profile of Optimum7]
    Coral Gables, Florida
    50 - 99 $100/hr $1,000 - $10,000
  • Callbox

    We are largest provider of sales lead generation services helping businesses increase their revenue.
    Callbox is a worldwide recognized leader in B2B Lead Generation powered by AI and human expertise, having been one of the top lead generation and appointment setting experts for the past many years.  [... view the full profile of Callbox]
    Los Angeles, California
    500 - 999 Inquire Inquire
  • SEO Brand

    The Worlds Biggest Brands Trust Us. Let Us Show You Why.
    SEO Brand has over 55+ years of combined experience and are behind global brands such as LG, Montblanc, The Weather Channel, Allegra, The Ritz Carlton and many more.  [... view the full profile of SEO Brand]
    Boca Raton, Florida
    Under 49 $125/hr $1,000 - $10,000
  • Kobe Digital

    Well-rounded perspectives to achieve effective marketing outcomes.
    Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is  [... view the full profile of Kobe Digital]
    Los Angeles, California
    Under 49 $150/hr $1,000 - $10,000
  • Favoured

    We're Favoured, and were here to help you get more customers and boost your profits - simple as that.  [... view the full profile of Favoured]
    London, United Kingdom
    Under 49 $125/hr Inquire
  • HigherVisibility

    4-Time SEO Agency of the Year. [Named Best Full-Service SEO and SEM Agency by Forbes]
    HigherVisibility is a Best-in-Class Digital Marketing Agency, specializing in SEO, Paid Media, and Website Design. We are proud to be a 4-Time SEO Agency of the Year Winner. Our professional staff  [... view the full profile of HigherVisibility]
    Memphis, Tennessee
    50 - 99 Inquire $1,000 - $10,000
  • Digital Drew

    An Award Winning NYC Digital Advertising Agency With Official Google Partner.
    Digital Drew SEM is a search and social media advertising agency that ensures quality and value for all of our clients. Our services include: Creating copy and targeting on platforms such as Google  [... view the full profile of Digital Drew]
    New York City, New York
    Under 49 $100/hr Under $1,000
  • Ignite Digital

    The World is Online. Your Company Should be too.
    Ignite Digital is a reputable Digital Marketing Agency with over a decade of experience. We provide full-service Digital Marketing solutions for medium to big brands.  [... view the full profile of Ignite Digital]
    Mississauga, Canada
    Under 49 Inquire Inquire

    Web & Mobile App Design | eCommerce | Digital Agency in Dubai
    GCC Marketing is a Dubai based top Digital Agency helping businesses in Corporate Branding, Web Design, Web Development, eCommerce Stores, Web Applications Development, iOS & Android App Development  [... view the full profile of GCC MARKETING]
    Dubai, United Arab Emirates
    Under 49 $25/hr $1,000 - $10,000
  • Exceptional Design & Marketing
    Denver Web Success is a web design firm that you can trust. Concentrating only on the Denver Colorado marketplace, Denver Web Success places great emphasis on personal service to provide top-quality  [... view the full profile of Denver Web Success LLC]
    Denver, Colorado
    Under 49 Inquire $1,000 - $10,000
  • Belkins

    Close more deals with ROI-focused lead acquisition
    Belkins is a B2B lead acquisition agency helping businesses generate high-quality leads & close deals. Belkins has been the award-winning agency for 5 years in a row and has 1,000+ loyal customers  [... view the full profile of Belkins]
    Dover, Delaware
    250 - 499 $50/hr $1,000 - $10,000
  • Success Starts Here!
    Seize Marketing Agency stands as a versatile and proficient multi-media agency, adept at addressing diverse challenges across social media and website platforms. Committed to achieving optimal  [... view the full profile of Seize Marketing Agency]
    Surrey, Canada
    Under 49 $150/hr $10,000 - $25,000
  • LikeSocialBiz

    LikeSocialBiz has been in business for more than 6 years. We are a dynamic LA-based Digital Marketing Agency & Top-Notch SEO Service Provider. We are also present in Miami Beach, Palm Springs  [... view the full profile of LikeSocialBiz]
    Los Angeles, California
    Under 49 $70/hr Under $1,000
  • Ecom Development NYC

    Ecommerce Development & Marketing Agency Sourcing High Converting Ecommerce Solutions
    Headquartered in Manhattan, NYC, Ecom development is an Award Winning Ecommerce Development & Marketing Agency in USA. Ecom Development Provides Web Development Services Across All Major Ecommerce  [... view the full profile of Ecom Development NYC]
    New York City, New York
    100 - 249 $49/hr $1,000 - $10,000
  • Respect Studio

    Highlight your company
    An award-winning team of professionals who are keen on strategizing and implementing outstanding B2B Lead Generation.  [... view the full profile of Respect Studio]
    Lviv, Ukraine
    Under 49 $100/hr $10,000 - $25,000
  • SkyDiamond Elite

    The Last Digital Marketing Agency You'll Ever Have to Research
    Welcome to SkyDiamond Elite, your premier destination for bespoke ecommerce digital marketing solutions in fashion/apparel, luxury/lifestyle, and beauty. With a focus on personalized strategies and  [... view the full profile of SkyDiamond Elite]
    Austin, Texas
    Under 49 $250/hr $10,000 - $25,000
  • Email Uplers

    Where Emails Go from Meh to Yeah
    Partner with Email Uplers, the trusted full-service email marketing agency, to unlock the true potential of your email campaigns. From designing and coding customized templates to comprehensive  [... view the full profile of Email Uplers]
    San Diego, California
    500 - 999 $200/hr Inquire
  • Galago

    Galago is your full-service app development agency specializing in SaaS.
    Galago is a premier app development company dedicated to empowering small businesses with cutting-edge mobile and web applications, while also excelling in crafting sophisticated internal software  [... view the full profile of Galago]
    Phoenix, Arizona
    Under 49 $180/hr $10,000 - $25,000
  • Atlas Marketing

    We tell stories for companies that build things.
    We tell stories for companies who build things. Each story is designed to help your customers make a decision - hire or buy from you. These stories include elements of marketing strategy, public  [... view the full profile of Atlas Marketing]
    Pittsburgh, Pennsylvania
    Under 49 $235/hr $1,000 - $10,000
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    Need Help Selecting The Right Agency For Your Project?

    We can help you find verified agencies that fit your budget and other requirements within just a few days and free of charge.

Email Marketing Agency Hiring Guide

What is an email marketing agency?

An email marketing agency creates tailored email campaigns to engage customers, aiming to foster relationships, improve brand loyalty, and drive conversions. Its expertise lies in understanding customer behavior, preferences, and triggers, which they use to build meaningful connections.

What does an email marketing company do?

An email marketing company uses email as a channel to promote brands, their products, and/or services.  

Their job is to send targeted email messages to prospects and customers to boost sales, attain brand loyalty, and increase returning customers. They can also track user interactions and refine their strategies based on real-time feedback, ensuring that the content they create continuously meets the needs and preferences of their audience. 

Their primary objective is to optimize email communication for maximum impact and return on investment (ROI). To achieve clients’ goals, email marketing companies: 

  • Employ personalized content and timely triggers 
  • Ensure emails are engaging, responsive, and look great on all devices 
  • Stay current on email marketing trends and best practices 

Some types of email content an email marketer can create include: 

  • Welcome email series 
  • Email blasts
  • Newsletters 
  • Seasonal promotions 
  • Post-purchase drips 
  • Connect-via-social campaigns 
  • Abandoned cart emails 
  • Win-back campaigns 
  • And more

What is the main purpose of email marketing?

The primary purpose of email marketing is to establish and maintain meaningful connections with your audience, drive desired actions or conversions, and contribute to your business's overall growth and success. 

Effective email marketing allows companies to deliver personalized, timely, and relevant messages that resonate with subscribers, ultimately leading to increased customer engagement, loyalty, and revenue. As a direct line of communication, email marketing enables businesses to inform their audience about new products, offers, or company updates. 

This case study from SmartSites demonstrates how strategic email marketing can produce results that other digital marketing channels can’t. Virtual real estate brokerage eRealty Advisors wanted to engage more real estate agents to join its membership program.  

SmartSites sent out monthly newsletters and email campaigns via MailChimp and automated email flows for new subscribers and leads. These and other efforts increased the conversion rate by a whopping 480% and leads by 360%.

How do email campaigns work?

Email campaigns work by sending targeted emails to a specific target audience. These emails can promote products or services, share news, or provide information. 

The process goes as follows: 

  1. Marketers collect email addresses, often through website sign-ups or other lead-generation tactics.  
  2. Leads are segmented by engagement, location, or other strategies. 
  3. Email marketing companies then create and send targeted emails for each segment and send them out at strategic times.  
  4. They then measure the success of email marketing campaigns by monitoring open rates, click-throughs, and conversions.

What services does an email marketing company provide?

An email marketing company provides the following main services: 

  • Email audit: The first step before developing a strategy, audits provide agencies with a clear picture of what the client does well, their challenges, and potential opportunities. Understanding past creative directions and distribution strategies is key to planning future improvements.  
  • Email strategy: During the strategic planning, email marketing agencies conduct audience research to pinpoint the most effective messaging, offers, and timing for the target market. This later informs decisions on which automation opportunities, subscriber acquisition methods, and basic best practices (e.g., double opt-in, receipts/invoices, transactional emails) to adopt. 
  • Email template development: These specialized agencies design and develop templates for organizations that don’t have the in-house expertise and resources to do it on their own. These templates can be reused in a variety of scenarios by swapping out text, images, and links.  
  • Custom creatives: If a template doesn't meet your needs, custom creatives might. These may include a combination of content, design, and development.  
  • Email campaign management: This includes full-service campaign execution and management, whether on an ongoing basis or for a one-time campaign.  
  • Performance tracking:Tracking and analyzing key metrics like open rates, click-through rates, conversions, spam complaints, and engagement can contribute to continued business success.

Other services email marketing companies provide are: 

  • Email list management and segmentation 
  • Automation and workflow setup 
  • A/B testing and optimization 
  • Performance tracking and analytics 
  • Compliance and deliverability 
  • Third-party integrations with email platforms

What’s the difference between email marketing vs. marketing automation?

The main difference between email marketing and email automation is that the former covers a broader range of activities and monitors the direct actions users take on your emails, while the latter automates tedious tasks related to email marketing like collecting essential data from a wide variety of touchpoints. 

Email marketing is a digital marketing channel that focuses on creating email campaigns to help brands connect with their target audiences. This includes: 

  • Analyzing market research 
  • Writing and designing email content 
  • Scheduling and sending emails 

Marketing automation refers to the use of specialized software to streamline repetitive marketing tasks on various channels, including social media, websites, and email marketing. Some of the most commonly automated email tasks include: 

  • Gathering comprehensive data on customer demographics and behavior 
  • Segmenting the market 
  • Customizing content and sending emails based on time or activity-based triggers 
  • Monitoring profit across the email journey

What are the types of email marketing?

There are two primary types of email marketing: inbound email marketing and outbound email marketing. 

1. Inbound email marketing  

Inbound email marketing targets your existing customers throughout their customer journey. Its goal is to improve brand awareness, engagement, and customer loyalty as well as highlight new offerings. 

The inbound email marketing can be further categorized into: 

  • Welcome emails 
  • Transactional emails 
  • Promotional emails 
  • Abandoned cart emails 
  • Re-engagement emails 
  • Survey emails 
  • Recap emails 
  • Product update emails 
  • Email newsletters 

2. Outbound email marketing  

Outbound email marketing targets a broader audience (i.e., people not on your email list). Its main objectives are to boost brand recognition and attract new customers to your brand, products, or services.  

The types of emails under this category are: 

  • Cold emails 
  • Follow-up emails

How much do companies charge for email marketing?

Generally, email marketing companies charge $100 to $200 per hour, with average monthly expenses reaching $2,500. The top 50 email marketing agencies on DesignRush charge an average of $103/hour. 

About 95% of agencies operate on a retainer basis. For businesses working with these agencies for the first time, contract values can range between $5,000 and $49,000. Roughly 14.5% of the email marketing agencies on DesignRush accept projects with a minimum budget of $1,000, while only 1.2% have a $50,000+ minimum budget. 

Here's a breakdown of email marketing agency costs by services:

ServicesInclusionsAverage costs
Content creationEmail writing, blog posts, image sourcing, email design$500/month
Strategy developmentMarket research, planning, tactical design$75 - $275/hour
Technical servicesVendor selection, deliverability checks, data integration $95 - $300/hour
AnalyticsCampaign tracking, custom reporting, segmentation analysis$750/month 

The final cost of email marketing services varies depending on the type of services, project complexity, company stature, and size. 

Why should I hire a trusted email marketing agency?

You should hire a trusted email marketing agency for the following reasons: 

  • High ROI: Email is the most important marketing channel for businesses because of its ROI. For every $1 spent, it generates an average return of $42 – making it even more budget-friendly than social advertising or display advertising. 
  • Overcome common challenges: Email marketing agencies address typical issues such as limited resources (40%), lack of data (30%), strategy (25%), outdated processes (22%), and content creation (20%). 
  • Growing email usage: Email users are projected to reach 4.48 billion by 2024, and agencies can help tap into this expanding audience effectively. 
  • Expertise in engagement: Professional agencies understand how to combat declining open rates, which averaged 22.1% in 2019 – an 8% drop from 2018. 
  • Effective subject lines: Agencies excel in crafting compelling subject lines, which is essential as 64% of recipients base their decision to open an email on the subject line. 
  • Improved metrics: Agencies are skilled in boosting open rates, click-through rates, and overall conversions. Many focus on ways to personalize your emails, which leads to 50% higher open rates.  
  • Adaptation to trends: They stay abreast of evolving email marketing trends and technologies to create more effective email campaigns. 

Here’s a case study that demonstrates how effective an email marketing agency can be. Coldie Holdie struggled with low organic website traffic and ineffective customer retention despite a strong product range and initial success in PPC campaigns. Its marketing efforts were held back by poor SEO, underutilized email marketing, and frequent product suspensions on Google. 

SmartSites implemented a robust SEO and email marketing strategy, focusing on link building, automated email sequences, and a unified omnichannel approach. This strategy led to a remarkable 1,162% increase in email traffic and a 485% boost in email revenue.

How do I choose an email marketing company?

To choose the best email marketing company, follow these steps: 

  1. Define your email marketing objectives, whether it's boosting subscriber engagement, driving sales, or nurturing leads. Establish a budget, key performance indicators (KPIs), and a timeline for your campaigns. 
  2. Seek out agencies with a track record in your specific industry, using online directories like DesignRush and agency websites to identify which have the expertise that aligns with your specific needs.  
  3. Evaluate client testimonials and delve into case studies to gauge the agency's efficiency, capabilities, strategic approach, and problem-solving skills. 
  4. Look for a proficient email marketing agency with a team of skilled strategists, content creators, copywriters, graphic designers, data analysts, digital marketers, and project managers. 
  5. Give priority to agencies renowned for their exceptional deliverability rates. They should excel in list hygiene, sender reputation management, email authentication, and compliance with internet privacy regulations. 
  6. Choose an agency with a strategic approach that prioritizes research, audience insights, brand understanding, and measurable goals.  
  7. Ensure the agency regularly conducts A/B testing to optimize subject lines, CTAs, and segmentation for improved campaign outcomes.  
  8. Ensure the agency strictly adheres to data privacy laws (e.g., GDPR) and responsibly collects and safeguards customer data. 
  9. Match the agency's pricing structure to your budget. The agency should be transparent about costs and offer packages tailored to your unique requirements. 
  10. Shortlist potential email marketing firms and submit a comprehensive email marketing request for proposal (RFP) to solicit detailed quotes. This lets you thoroughly compare their expertise, methodologies, and pricing. 
  11. Arrange meetings with the most promising candidates and select the one that most comprehensively fulfills your criteria. 

If you need help finding the right email marketing service provider for your business, let us know about your project, and our team will provide a list of suitable agencies. Check out the Marketplace for more details.

What questions do I ask when hiring an email marketing company?

The key questions to ask a potential email marketing partner include: 

Its Relevant Background 

  1. How deep is your email marketing expertise within our industry? 
  2. What are some case studies or examples of successful email campaigns you've executed and the results they achieved?  
  3. Can you provide references from past clients for email marketing projects? 
  4. What is the size of your team specializing in email marketing? How long has your company been offering these services? 

Company Services and Processes 

  1. How do you balance increased workloads with quality and timeliness? 
  2. What is your process from conceptualizing an email campaign to execution and analysis? 
  3. What email marketing and automation platforms, tools, and technologies do you primarily use for email marketing campaigns, and why? 
  4. How do you ensure data privacy and compliance with regulations like GDPR in your email campaigns? 
  5. What post-campaign services do you provide, like analytics and performance reports? 
  6. How do you manage scalability for growing email lists and evolving campaign needs? 
  7. Besides email marketing, what other digital marketing services do you offer? 

The Project 

  1. Do you handle our email campaign in-house, or do you outsource some of its aspects? If yes, which ones? 
  2. Are your email marketing campaigns fully customized or based on templates? 
  3. Can you integrate your campaigns with our existing CRM or other third-party tools? 
  4. Can we review and modify email content or designs before sending them? 
  5. How much involvement will our team have in the campaign process? What input will you need from us? 
  6. What measurable results can we expect from our collaboration in terms of engagement and open, click-through, conversion, and delivery rates? How do you monitor these metrics? 
  7. How often will you send campaign performance reports? 
  8. What are the costs associated with an email marketing campaign of our scope? How do you structure your fees? 

These questions will help you understand a potential email marketing partner's expertise, approach, and alignment with your specific campaign goals and needs.

What are the best email marketing agencies in the U.S.?

The best email marketing agencies in the U.S. are:

  1. SmartSites
    • DesignRush rating: 5.0 (52 reviews)
    • Google rating: 4.9 (460 reviews)
    • Top clients: Rolls-Royce, Classic Audi, Poker Stars, Rakuten  
  2. Evestar
    • DesignRush rating: 4.9 (20 reviews)
    • Google rating: 5.0 (11 reviews)
    • Top clients: Steve Madden, Noli Yoga, Anatomie, Health Fitness Longevity  
  3. Ignite Visibility
    • DesignRush rating: 4.9 (14 reviews)
    • Google rating: 4.5 (56 reviews)
    • Top clients: Tony Robbins, Mobile Mini Solutions, Vallarta Adventures, DrivenBrands  
  4. HigherVisibility
    • DesignRush rating: 4.9 (19 reviews)
    • Google rating: 4.4 (132 reviews)
    • Top clients: eBay, Warner Bros, BBQ Guys, Ziebart  
  5. LinkGraph
    • DesignRush rating: 4.9 (33 reviews)
    • Google rating: 4.7 (12 reviews)
    • Top clients: International Olympic Committee, Serena&Lily, P&G, University of Cincinnati 

Scroll up to discover more about the top email marketing agencies selected for their successful projects, industry standing, customer feedback, and team expertise. To tailor your search even more, filter these companies by location, budget, hourly rates, and client reviews.

About The Author and Expert Reviewer
Bisera Stankovska developed marketing-related content for LeanRank, Content Distribution, and Ridarec. She has numerous high-ranking articles under her belt, alluding to her expertise in the field. She now writes for DesignRush, still focusing on marketing with a touch of SEO.
Head of Email Marketing
Ildiko Szabo built her marketing experience by working at ROSEYs and Cootbie, managing email campaigns, newsletters, and podcasts. She is fluent in five languages and holds a master’s degree in business administration, management, and operations. As the current Head of Email Marketing at DesignRush, she increased email open rates from 14% to 55%.