Top Integrated Marketing Agencies Of 2019

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Description: EGAMI Group is an award-winning, integrated marketing agency founded ON PURPOSE. We offer full-service solutions that enable brands to inspire and connect with multicultural audiences through the powerful platforms of culture, community and cause. We are Agency 3.0. Egami Group is an independent, 100% Black woman-owned, certified NMSDC minority marketing firm. Find out more at egamigroup,com 

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"Doctor's Appointment is not just another show on TV, it is an avenue through which people can get the information they need to assess, self-examine, make adjustments and put proper planning in place so that they can put their best lives forward," said Anntonette Cowan-Palmer, regional manager, NCB Insurance Company Ltd - the show's main sponsor.Doctor's Appointment is a riveting 30 minute weekly show centered around critical health issues pertinent to the Jamaican populous. Hosted by former Miss Jamaica World and OB/GYM Dr. Sara Lawrence, the show is aired during early prime on Jamaica's top TV station, Television Jamaica and captures a significant market share. Dr Lawrence interviews experts  tackling very challenging health and lifestyle topics alongside individuals who give a personal experience of the issue being discussed. Additionally the show features vox pops that give a broad spectrum view  vis a vis myths related to the topic being covered.The objectives of the programme are to:

• inform and educate


• encourage viewers to become more proactive about their own health care


• debunk cultural myths that may lead to ill health


• ethically present products, services or brands as available solutions to real issues for improved health

• Topic Discussion with Professionals. 


• Sharing Experiences. Individuals afflicted by/with the issue or illness under discussion share their experiences with the host.


• Treatment and Solutions. All aspects of treatment/solutions will be explored with healthcare professionals

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Creation and Development of the GGI website

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Earth Coast was approached by Liberty Latin America - a LATAM telecommunications company to provide full video coverage of their 2018 Leadership Summit. We created a production plan and put together the necessary crew to run 3 live 4K cameras and have a dedicated producer switch between multiple camera angles in order to deliver the final video by the end of that day!The event was a complete success and Liberty Latin America has experessed their gratitude for the ease of working with the Earth Coast production crew, our creative directive and knowledgeable marketing suggestions.

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Relaunching a 25 year-old legacy brand in the financial planning industry to appeal to younger audiences.
GuidedChoice is an independent advisory company that provides managed account services, investment advice, and planning tools to retirement plan participants, financial professionals, and individual investors. After pioneering the online advisor model in the fintech industry, GuidedChoice found itself besieged by Silicon Valley startups and established brands such as Vanguard — all of whom were challenging its leadership in providing retirement account services and advice to professional as well as consumer audiences.
Key Insight: Using behavioral research and data, we uncovered the mindsets and emotions of consumers, financial advisors and corporate HR officers and identified the challenges and opportunities facing consumers and businesses in the industry. Positively addressing fears of uncertainty and risk while simultaneously connecting the GuidedChoice mission to core values such as independence, inclusiveness, transparency and financial freedom were the keys to attracting new customers, while loyalty was deepened via customized branded and digital content segmented based on lifestyle vs. financial attributes.
Results: Encompassing brand identity, website, sales collateral, social media, branded content and guided digital tours, our new branding and marketing program resulted in the highest rates of traffic, response and conversions in the history of the organization. This effort also enabled GuidedChoice to win a long-term contract providing asset guidance to all 650,000 members of the State of Florida's employee retirement system. 
 
 
 
 

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• Website design


• Trade show exhibit


• Apartment signage

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Heart health awareness project on World Heart Day

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Keystone Puppies received a fun, user-friendly website that was built with the purpose of uniting adorable puppies with a family. This website allows users to easily find the perfect puppy through a simple three-step process. Once a user finds their perfect puppy it is also possible for them to favorite the dog so that when they return to the website they are able to view puppies they have liked in the past. The website also features a mobile responsive design alongside a very informative blog with advice from tips & tricks to train your new puppy to what breed is right for you.
We at WebTek loved having the opportunity to work with Keystone Puppies through building their website and is priveledges to continue working with them through an integrated marketing plan including social media, retargetting, email marketing, blogging, content writing, and more.

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Positioning President of SE Colombia as an opinion leader in sustainability, energy efficiency and automation.
Strategy:
Generate high-value content and detection of media opportunities.
Results:
We have made appearances on the covers of major media, the President for the Andean Cluster of Schneider Electric.
We have increased the relationship with general and niche media, becoming one of the main sources of information.

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Colorado State University Website


Developed a beautiful and responsive WordPress-powered website for the graduate school of Colorado State University. The organization saves tens of thousands of dollars annually by being able to maintain the site themselves.https://www.anvilmediainc.com/the-work/portfolio/colorado-state-university/

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Studio Six Rebrands City of Boulder HOP Transit ServiceStudio Six updated the branding and strategic marketing for the GO Boulder/City of Boulder HOP transit service. The updated brand provides expanded and more reliable service and has been redesigned to meet the needs of a city that has evolved since the service was first introduced in 1994.The graphics are hip, modern, energetic and upbeat and take its audience on a visual exploration of the heart of Boulder, from the University of Colorado campus, its artsy downtown, the urban live-work Boulder Junction neighborhood to the 29th Street Mall. Bright and attention-grabbing the HOP stands out in its environment, while representing Boulder's yin and yang as an urban city set in a natural landscape. The rebrand incorporates a hopping frog and rabbit, paying homage to the original HOP bus design.

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ECOMMERCE FOR GAMERS  
e3creative were appointed by Sony PlayStation to design and build an enterprise eCommerce website that would provide their global audience with the ability to buy PlayStation products online and on-the-go. The website was to be built across multiple territories across the globe, providing localised transactional functionality alongside translated content.

PROBLEM
Sony PlayStation had a core vision to provide their global audience with a memorable online shopping experience, one that would allow gamers and fans alike to purchase Sony PlayStation merchandise and products through a seamless one-stop-shop. To meet the demands of the brief the eCommerce website needed to provide a transactional payment gateway that would allow visitors to purchase from all corners of the globe.


THINKING
Our UX teams got to work wireframing the website structure, user journeys and key functional elements our designers and developers would later build. The approach was to design and build a truly engaging ecommerce website, that aligned harmoniously with the rich media interfaces gamers were familiar interacting with.
The development of the platform would be no small task, with full internal API system integrations including CRM, stock control, logistics and inventory management meaning our teams needed to plan and mitigate for every eventuality.


RESULT
Using a range of tools to monitor site performance, conduct behavioural analyses and optimise accordingly, the site is now reaching 400,000 sessions, as a result of executing organic and paid campaigns, with a strategy of them working in tandem, ensuring PlayStation Gear is positioned in a prime position within the search engines.
PlayStation Gear has grown in organic visibility for a range of brand and product and search queries since launch. Each localised language version is appearing for over 700 core search queries which are driving traffic and more importantly conversions.

 

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Relish Creative has been designing and delivering integrated marketing campaigns to promote the launch of key video game titles for Square Enix.We develop end-to-end launch campaigns from key art through to campaign design evolution and delivery.Services provided: Brand identity, Design, Campaign Development, Digital Asset Design and Build, Press Ads, OOH, POS, Media Schedule Management, Copywriting

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How do you break the social taboos around death in order to get people talking about their funeral wishes?
We wanted to empower people to take control of their final plans and discuss them with family and friends, so people got the send-off they wanted – without laying the financial burden on their loved ones.
Our F word campaign grabbed attention using one taboo to start conversations about another.
So far in the first weeks of launch, SunLife have seen a huge spike in enquiries and sign-ups as a result of our campaign. And next year we plan to get the F word on the lips of the whole nation. F#@!ing brilliant.Results:Due to its success, Sunlife are asking for a nationwide rollout in the new yearResults to come.

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Harlequin Floors is the world leader in advanced technology floors for dance, performing arts, entertainment and display. Recently, Harlequin has begun to experience demand from the event and entertainment industries, particularly for Hi-Shine, its glamorous, portable, high gloss, easy to install vinyl product. Harlequin is keen to build and develop these new audiences.
ifour created a campaign which would resonate with event and entertainment producers and set designers (e.g. TV, events, exhibitions, photography, fashion, film and retail). The campaign would a) increase market penetration b) raise brand awareness and c) extend the breadth and reach of Harlequin’s marketing capacity.ifour’s central concept ‘Time to shine’ implied that Harlequin Hi-Shine would help customers stand out professionally as a central part of a top quality production or event. A series of images featured Hi-Shine flooring as the star of an array of productions from photo shoots, catwalk shows and theatre, to TV studios, weddings, rock concerts, exhibition stands and shop window displays.The multi-channel campaign was automated using SharpSpring. This enabled accurate tracking of leads generated by each channel and creative fine-tuning as it evolved. The campaign used press ads, direct mail, automated email, social media, PPC and google adwords to create a number of customer ‘touch points’. These funnelled audiences to a central landing page to find out more about Hi-Shine and Harlequin’s wider event floor range. By registering online, visitors received a copy of Harlequin’s Event Floor Guide.
 

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CHALLENGEExabeam is a leading provider of user behavior intelligence. Their technology helps change the way cyber attacks are detected and greatly simplify security operations. When they first reached out to us they had a great technology product. There was just one problem: it didn’t have a face.SOLUTIONWe started by developing an understanding of user goals. We prioritized information against user needs to deliver a thoughtfully crafted interface. Working collaboratively with the Exabeam team we designed a UI that presents information in the right context and is intuitive for the user.SERVICES PROVIDED:

• UX Strategy


• Interaction Design


• User Interface Design

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CHALLENGE
Having already established nationwide brick-and-mortar distribution in the U.S. through retailers such as Whole Foods, Organic India desired to launch an e-commerce presence via Amazon Seller Central. At the time, there were several dozen resellers, distribution partners and diverters selling Organic India products below Minimum Advertised Price (MAP) on the platform. Organic India sought to capture direct sales on the platform at a higher sales price and margin.
SOLUTION
Organic India turned to Amplio Digital to launch their Amazon presence on the U.S. marketplace. Within the 1stmonth of engagement, through the use of Brand Registry, Organic India was able to take control of their own listings and overwrite reseller detail page copy.  More importantly, through Amplio’sefforts and relationship with Amazon, the company successfully obtained Brand Gating –effectively preventing all resellers from selling on the platform.
RESULTSOver $1M in Direct Revenue Driven in first 12 Months 20% Detail Page Conversion Rate6.6X Return on Amazon Advertising Spend

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Saudi Authority for Industrial Cities and Technology Zones (MODON) is responsible for the development of industrial cities with integrated infrastructure and services. MODON is also responsible for creating the ideal environment for growth and development of technology zones in the Kingdom of Saudi Arabia. MODON also provides several economic advantages and attracting incentives for industrial, technical, service, residential and commercial projects.The ChallengeMODON approached XELEMENT as they had the need to change their old identity giving the fact that it no longer represents MODON’s vision. MODON needed a new identity reflects the new direction it is taking and its role in the revolutionary 2030 vision while reserving the Saudi governmental look and feel. The SolutionAfter a lot of research and analysis, XELEMENT found out that MODON needs to change their visual identity so it is aligned with all the changes happening in the kingdom. XELEMENT presented the solution to MODON. Having a new logo and an entire visual identity would reflect MODON’s vision, message and everything they do and stand for, would help MODON’s productivity and as a part of the Kingdom’s vision their identity is pivotal to the success of the 2030 vision.ResultsXELEMENT created a new logo with an entire visual identity that represents MODON perfectly. The new logo made for MODON is inspired from the Saudi emblem (The two swords and the palm tree), we replaced the swords with crossing roads in resemblance of the roads that leads to the industrial cities that are represented by the industrial shapes of the buildings in these cities. The choice of colors in the new identity was to show MODON and its industrial cities as environment friendly, break the rigid impression the word industry gives, and to add the technology aspect with the Saudi touch. The new identity was launched in a ceremony hosted by H.E. Eng. Khaled Al-Faleh the chairman of MODON.

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CHALLENGE
Arby’s was looking for a big splash in culture that would garner earned media attention and close out the year as the topic of cultural conversation. Not to mention—remind meat-lovers, Arby’s has way more to offer than just roast beef.
INSIGHT
Meat enthusiasts feel cornered in a culture trying to tell them what they can and can’t eat. The American carnivore wears their love of protein on their sleeve night and day.





 
















SOLUTION
To answer this challenge, Manifesto delivered #MeatSweats. Literal head to toe custom apparel featuring Arby’s signature meats in a photorealistic, audaciously loud sweatshirt and matching sweatpants delivered to the nation’s most publicly passionate carnivores just in time for Christmas.
But there’s a catch: they can’t be bought. They have to be earned. From fans who’d tackled Arby’s Meat Mountain (an almost impossibly large sandwich featuring all their signature meats) to smoking meat for 24 hours straight and beyond, carnivores who earned Arby’s respect for their love of meat were the unsuspecting target of our surprise & delight campaign. 

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CHALLENGE
Launching the first non-tractor based autonomous power platform in the world is an exciting opportunity, but it also meant starting with a blank slate – no product name, no corporate name, no channel, and (at the time) no patents to protect the technology (making confidentiality a concern). Together with the client, we developed a 4P-marketing plan, brand plan and communications plan.APPROACH
After developing a name, look, and voice for DOT, the next step was to maximize earned media and encourage word of mouth. DOT is a paradigm shift in the agriculture world, and it was likely to be met with a mixture of intrigue and skepticism. Captivating the attention of farmers was essential to generate interest and exposure.
We decided to keep DOT under wraps until a teaser launch at Farm Progress Show in late June. The teaser – a hitch pin with the message “Ditch the Hitch” and the URL SeeDotRun.com – was hung on parked vehicles in parking lots around the show. Farmers who visited the site saw a 15-second video of a machine moving without a tractor. Post show, we engaged media to tell the story and invite farmers to a second show to see DOT perform live. All other tactics supported the AIM launch event.
News of DOT broke on June 28. In the first 30 hours after The Western Producer story broke, their Facebook page reached 23,000 visitors with over 9,000 views of the video. Over a third of all visitors to the teaser site returned to the full site to find out more about DOT. 
Front page stories in Manitoba Co-operator, Alberta Farm Express, stories in US publications, online stories from Real Agriculture, producer.com, as well as Australian, Dutch, German and Hungarian agriculture sites all sparked farmer interest around the globe. By the end of AIM, there were many more farmers than needed to buy the 6 DOTs available in 2018. 

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Challenge
They needed help with their brand image.  The FHSAA was finding itself playing defense too often – staff was operating without a strategic communications plan and situations were popping up that could have been avoided.  So the FHSAA came to Moxē to fix that.
We had to turn their messaging and media management around and move away from just responding to inquiries - So that’s exactly what we did.
 
Strategy
Our first move- get ahead of the game by identifying possible crisis triggers and establish an internal and external communications plan.  At the same time, develop a strategy that pushed out positive stories which position the FHSAA as the premier organization committed to educating its membership and the public on the importance of participating in high school sports in Florida and the values it instills in students. Then manage the message through social media.  We also created an editorial calendar that engages more users with stories of success and leadership.
Our creative team redesigned their email newsletter and our digital marketing department implemented interesting content that enticed more people to read.  Additionally, we developed a customer service platform that we trained their team to use.
The FHSAA has also asked us for help with their sponsorship sales.  So we put our creative and brand development team on that and updated their sponsorship sales deck and consulted on strategy.
 
Handled
As potential issues pop up, the FHSAA now has a crisis communications plan. And they also have a direct connection with their audience through their social media channels-- the numbers speak for themselves. The engagement per Instagram post TRIPLED in the first month we managed their account and the click-rate on calls-to-action in their email newsletters increased by 8%.