Best Content Marketing Company Rankings

Companies
Rankings updated: March 19, 2024
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  • Ignite Visibility

    Verified
    The Expert Digital Marketing Agency (Sponsored)
    Ignite Visibility is a leader in SEO, online advertising, email, social media marketing and digital marketing. 200+ five star reviews, 3x Landy Award winner, 6x Inc. 5,000 company, #1 ranked full-serv [...]
    Top Services:
    Digital Marketing SEO Social Media Marketing Content Marketing
    San Diego, California
    100 - 249 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Rosemont Media

    A Modern Ad Agency for Healthcare
    At Rosemont Media, we are passionate about creating original, customized digital marketing solutions designed to boost business for our healthcare clients. Through our extensive experience and industr [...]
    Top Services:
    Media Buying Content Marketing Social Media Marketing Advertising
    San Diego, California
    50 - 99 $150/hr $10,000 - $25,000
    VISIT WEBSITE
  • SeedX

    Holistic digital and traditional marketing, technology development, and business strategy for sustainable growth.
    Top Services:
    Web Design eCommerce Development Digital Marketing Content Marketing
    Los Angeles, California
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Joseph Studios

    Verified
    Intelligence-Based Marketing | Find, Join, & Influence Your Ideal Buyers
    Joseph Studios enables you to speak to your ideal buyers online with a proven methodology for growth and success.
    Top Services:
    Social Media Marketing SEO Digital Marketing Content Marketing
    Atlanta, Georgia
    Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Amazon Growth Lab

    Verified
    From Amazon Presence to Dominance
    We've empowered businesses to achieve 10x growth in just six months, skillfully launching new products and securing Page 1 rankings for high-volume keywords within the first four weeks. Our strategic [...]
    Top Services:
    Digital Marketing PPC SEO Content Marketing
    Los Angeles, California
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Searchbloom

    Verified
    Search Engine Marketing Done Right.
    Searchblooms Mission: To be the most trusted, transparent, and results-driven SEO & PPC marketing company in the industry. Get in touch with us and you'll see our difference.
    Top Services:
    SEO PPC CRO Content Marketing
    Draper, Utah
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Flowium

    Verified
    The Driving Force Behind Your Online Sales
    Flowium is a full-service eCommerce email marketing agency run by a team of proven experts.
    Top Services:
    Email Marketing eCommerce Direct Marketing Content Marketing
    New York City, New York
    50 - 99 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Verified
    Top-Rated PPC & Digital Marketing Agency Focused on Driving Results
    The last digital marketing agency you'll ever need.
    Top Services:
    PPC Social Media Marketing Digital Marketing Content Marketing
    Pleasant Grove, Utah
    100 - 249 Inquire $10,000 - $25,000
    VISIT WEBSITE
  • 120/80

    120/80 is a Data-Driven PPC Management agency specializing in a broad range of solutions that drive leads and conversions.
    Top Services:
    PPC CRO Content Marketing
    Chicago, Illinois
    Under 49 $75/hr Under $1,000
    VISIT WEBSITE
  • Click Intelligence

    Verified
    Results Driven Search Marketing Agency
    Click Intelligence is a data driven technical search marketing agency which is driven by its internally developed technology to deliver our clients a significant edge over their rivals. We believe in [...]
    Top Services:
    SEO PPC Digital Marketing Content Marketing
    Cheltenham, United Kingdom
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

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  • Verified
    Accelerate Your Success with B2B Integrated Marketing.
    Sagefrog Marketing Group is a top-ranked B2B marketing agency with specialties in healthcare, technology, industrial and business services. With offices in Doylestown (PA), Philadelphia (PA), Princeto [...]
    Top Services:
    Full-Service Digital Branding Digital Marketing Content Marketing
    Doylestown, Pennsylvania
    Under 49 $160/hr $1,000 - $10,000
    VISIT WEBSITE
  • Storyzee

    Verified
    Let's boost your digital marketing
    Storyzee combines marketing consulting and multimedia production to showcase your brand story on the web and social media
    Top Services:
    Web Design Video Marketing Video Production Content Marketing
    Paris, France
    Under 49 $100/hr Under $1,000
    VISIT WEBSITE
  • STOUT Creative

    Verified
    We Make Ideas Work
    STOUT Creative is an Atlanta-based creative marketing agency working with regional and national clients to help build their brands, perfect their positioning, grow key accounts and sell more to their [...]
    Top Services:
    Web Design WordPress Website Design Web Development Content Marketing
    Atlanta, Georgia
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • HigherVisibility

    Verified
    4-Time SEO Agency of the Year. [Named Best Full-Service SEO and SEM Agency by Forbes]
    HigherVisibility is a Best-in-Class Digital Marketing Agency, specializing in SEO, Paid Media, and Website Design. We are proud to be a 4-Time SEO Agency of the Year Winner. Our professional staff tak [...]
    Top Services:
    SEO Digital Marketing Social Media Marketing Content Marketing
    Memphis, Tennessee
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • eDesign Interactive

    Verified
    An Award-Winning Digital Experience Agency
    eDesign is known for its stunning web designs, landing pages, and interactive campaigns. Clients come to us for a complete rebranding and digital transformation. We also provide digital advertising, G [...]
    Top Services:
    Web Development Web Design Digital Marketing Content Marketing
    Morristown, New Jersey
    Under 49 $200/hr $50,000 & Up
    VISIT WEBSITE
  • SmartSites

    Verified
    Think Web. Think Smart. Partner with the #1 Rated Digital Marketing Agency.
    Outsmart the competition with best-in-class digital marketing services. With over 450 5-star reviews online, SmartSites is America #1 rated digital marketing agency. Call (201) 870 6000 for a free con [...]
    Top Services:
    Web Design Web Development UI/UX Design Content Marketing
    Paramus, New Jersey
    100 - 249 $100/hr Inquire
    VISIT WEBSITE
  • Top Notch Dezigns

    Verified
    Web Design + Digital Marketing Agency | 20+ Years Experience
    Top Notch Dezigns is a full-service web design and digital marketing agency that specializes in custom websites tailored to meet diverse business requirements. With a focus on boosting brands, increas [...]
    Top Services:
    Web Design Web Development eCommerce Development Content Marketing
    New York City, New York
    50 - 99 $150/hr Inquire
    VISIT WEBSITE
  • Lounge Lizard

    Verified
    DesignRush Design Award Winner
    Top Shelf Websites & Digital Marketing Led by Webby Award Judge and Forbes Writers. Founded: 1998
    Since 1998, Lounge Lizard Brandtenders and Marketing Mixologists Have Created the Internets Best Websites & Digital Marketing Campaigns Yielding the Highest ROI. Ask about our 7 Second Rule!
    Top Services:
    Web Development Web Design UI/UX Design Content Marketing
    New York City, New York
    50 - 99 Inquire Inquire
    VISIT WEBSITE
  • eSEOspace

    Verified
    Custom Website Design Strategy. Local US-based team! We Preserve & Optimize your SEO in the Process
    We have 10+ years of experience designing websites from scratch. Our background and emphasis in behavior science allows us to creatively design websites to convert.
    Top Services:
    Web Design Web Development WordPress Website Design Content Marketing
    San Diego, California
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Bop Design

    Verified
    B2B Website Design, Branding & Content Marketing
    Bop Design is a Woman owned B2B marketing and web design firm. We specialize in creating holistic marketing strategies that include B2B web design & development, content marketing, social media, SEO, [...]
    Top Services:
    WordPress Website Design Web Design SEO Content Marketing
    San Diego, California
    Under 49 $175/hr $25,000 - $50,000
    VISIT WEBSITE
  • Branding Experts

    Verified
    Elevate Your Brand, Master Your Identity with Branding Experts
    Your one-stop solution for achieving online visibility and brand recognition. With our unparalleled expertise, we can guarantee the publication of your content on prestigious websites such as Yahoo, W [...]
    Top Services:
    Public Relations Digital Marketing PPC Content Marketing
    Hyderabad, India
    Under 49 $30/hr $1,000 - $10,000
    VISIT WEBSITE
  • Big Red Jelly

    Verified
    A Creative Agency Specializing in Branding, Marketing Strategy, and Web Design
    With the right online foundation, your business will thrive. Our brand design expertise combined with our website developers technical capabilities make us your go-to team for nailing and scaling up y [...]
    Top Services:
    Web Design Branding Web Development Content Marketing
    Provo, Utah
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Rankings

    Verified
    Specialists in Law Firm SEO
    Rankings.io is a premier SEO agency dedicated to serving law firms. They offer specialized services tailored to the legal industry, helping firms achieve top rankings on Google and generate guaranteed [...]
    Top Services:
    SEO Digital Marketing Social Media Marketing Content Marketing
    Marion, Illinois
    Under 49 $199/hr $10,000 - $25,000
    VISIT WEBSITE
  • Verified
    Skyrocket Your Profits from 17% to 2,000% with Tailored Digital Marketing Services
    Incrementors is an Award-Winning Digital Marketing Agency, 2021 Best SEO Consulting Agency by Design Rush, and Top #10 Most Reviewed SEO companies by TheManifest, also one of the fastest-growing compa [...]
    Top Services:
    SEO Digital Marketing Web Design Content Marketing
    Sacramento, California
    100 - 249 $40/hr $1,000 - $10,000
    VISIT WEBSITE
  • Verified
    Growing Targeted Traffic, Boosting Acquisition.
    Vital Growth Digital Marketing is a distinguished provider of high-impact digital marketing services, featuring SEO, innovative content creation, and precision-driven Google Ads campaigns. Grounded in [...]
    Top Services:
    CRO Digital Marketing SEO Content Marketing
    Palm Harbor, Florida
    Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Digital Silk

    Verified
    DesignRush Design Award Winner
    Growing Brands Online
    Digital Silk is an agency focused on Creating Superior Digital Experiences for their clients. They create cutting-edge brand strategies, websites, apps and results-driven marketing campaigns for mid-s [...]
    Top Services:
    Web Design eCommerce Development Branding Content Marketing
    New York City, New York
    100 - 249 $150/hr Inquire
    VISIT WEBSITE
  • Baunfire

    Verified
    A Silicon Valley Agency | B2B Marketing Websites
    Baunfire is a digital agency based in Silicon Valley, delivering elevated corporate websites for leading technology brands, B2B companies, venture capital firms, and their funded portfolio businesses.
    Top Services:
    Web Design UI/UX Design WordPress Website Design Content Marketing
    San Jose, California
    50 - 99 Inquire $50,000 & Up
    VISIT WEBSITE
  • Digital Ink

    Verified
    "MAKE AN IMPRESSION"
    We take a distinctive approach to messaging and branding, diving into the subsea level of your industry, audience, and competitors before a single idea is presented to you. Understanding why you do, w [...]
    Top Services:
    Web Design Branding Digital Marketing Content Marketing
    Carlsbad, California
    Under 49 $140/hr $1,000 - $10,000
    VISIT WEBSITE
  • Brick Marketing

    Brick Marketing - Digital Marketing Company
    Brick Marketing offers companies results focused Digital Marketing services: SEO, Content Marketing, Social Media, PPC and Website Development solutions.
    Top Services:
    Digital Marketing SEO Content Marketing Social Media Marketing
    Boston, Massachusetts
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Verified
    Big Brand Experience Put to Work for Small Business, Startups and Nonprofits
    Big Brand and Fortune 500 experience put to work for Small Businesses, Startups and Nonprofits.The Smartest People In The World Work With The Bureau Of Small Projects.Literally rocket scientists and b [...]
    Top Services:
    Logo Design Branding Full-Service Digital Content Marketing
    Los Angeles, California
    50 - 99 $150/hr $10,000 - $25,000
    VISIT WEBSITE
  • MKC Agency

    Verified
    Scale revenue with content that converts
    MKC Agency: Your partner in accelerating B2B sales for MSPs and Telcos through strategic lead generation and effective content marketing. We align sales and marketing with an ethical approach to fuel [...]
    Top Services:
    Content Marketing Digital Marketing Branding Call Centers
    Orlando, Florida
    Under 49 $125/hr $1,000 - $10,000
    VISIT WEBSITE
  • Sure Oak

    Verified
    Unlock Your Business's Full Potential
    Sure Oak is dedicated to empowering individuals to unlock their full potential and fulfill their wildest aspirations. We accomplish this by leveraging the power of SEO.
    Top Services:
    SEO Content Marketing CRO Digital Marketing
    New York City, New York
    Under 49 $135/hr $1,000 - $10,000
    VISIT WEBSITE
  • Effeect

    Verified
    International Full-Service Digital Marketing Agency
    Our team of passionate professionals will help you start your digital game and achieve greater levels of success.
    Top Services:
    SEO Digital Marketing Social Media Marketing Content Marketing
    Sheridan, Wyoming
    Under 49 $80/hr Under $1,000
    VISIT WEBSITE
  • Verified
    We Build Brands
    Caveni Digital is a unique web design agency headquartered in Philadelphia. We take immense pride in the vast design diversity in the websites we create. Our team specializes in website development, d [...]
    Top Services:
    Web Design Content Marketing SEO Digital Marketing
    Philadelphia, Pennsylvania
    Under 49 $125/hr $1,000 - $10,000
    VISIT WEBSITE
  • Together

    Verified
    Brand, Web & Product UI/UX
    Together is a full-service agency that builds brands, websites & digital products for good tech companies around the world.
    Top Services:
    Web Design Branding Web Development Content Marketing
    London, United Kingdom
    Under 49 $150/hr Inquire
    VISIT WEBSITE
  • OuterBox

    Verified
    Master Elevating Your Business Growth
    The agency specializes in various services, including SEO, startups SEO, web design, paid search marketing, and eCommerce development.
    Top Services:
    SEO Digital Marketing PPC Content Marketing
    Akron, Ohio
    100 - 249 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Influence&Co.

    Verified
    Results-driven content marketing agency
    Influence & Co. simplifies content marketing by offering a team-based approach to assist businesses in planning, producing, distributing, and maximising content that generates quantifiable outcomes. I [...]
    Top Services:
    Content Marketing Digital Marketing Web Design Web Development
    Columbia, Missouri
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • ReVerb

    Verified
    Promoting your company with marketing services
    ReVerb is an American digital agency providing a full cycle of marketing services for IT companies, hi-tech startups, ICO projects, and industrial enterprises. Our services include but are not limited [...]
    Top Services:
    Content Marketing Digital Marketing Web Design Creative
    Dodge Center, Minnesota
    Under 49 $30/hr $1,000 - $10,000
    VISIT WEBSITE
  • SEM Nexus

    Verified
    Startup App Experts
    SEM Nexus is an award-winning startup app agency focused on building and marketing startup mobile apps. We live, breathe, and dream startups. They are our life, our passion. Let us help you make your [...]
    Top Services:
    Mobile App Development Digital Marketing Social Media Marketing Content Marketing
    New York City, New York
    Under 49 $100/hr $25,000 - $50,000
    VISIT WEBSITE
  • Favoured

    Verified
    We're Favoured, and were here to help you get more customers and boost your profits - simple as that.
    Top Services:
    eCommerce Digital Marketing CRO Content Marketing
    London, United Kingdom
    Under 49 $125/hr Inquire
    VISIT WEBSITE
  • Online Optimism

    Verified
    We're Optimistic About Your Social Media Results!
    Online Optimism Is a Top Digital Marketing Company. With locations in New Orleans and Washington, DC, we assist local and national businesses with their online and offline marketing. Due to our knowle [...]
    Top Services:
    Digital Marketing Social Media Marketing Content Marketing SEO
    Washington DC, Washington DC
    Under 49 $95/hr $10,000 - $25,000
    VISIT WEBSITE
  • Attrock

    Verified
    An ROI-Obsessed Team of Digital Marketing Experts
    Attrock is a mobile app marketing agency that houses an expert team to help you create powerful advertising strategies. We'll make sure your message reaches your target audience so you can maximize yo [...]
    Top Services:
    SEO Digital Marketing Content Marketing Web Development
    Miami, Florida
    Under 49 $49/hr $1,000 - $10,000
    VISIT WEBSITE
  • Idea Grove

    Verified
    Before your website can generate sales, it must first generate trust. We can help.
    Through web design, marketing and PR, Idea Grove helps companies Grow With TRUST, turning skeptics into believers and reducing friction in the buying process. Our firm's unified approach creates stand [...]
    Top Services:
    Web Design Branding Content Marketing Public Relations
    Dallas, Texas
    Under 49 $175/hr Inquire
    VISIT WEBSITE
  • Serial Scaling

    Verified
    Data-Driven SEO & Content Marketing Hyper-Specialized Experts
    Serial Scaling is an SEO & content marketing agency that specializes in driving growth for lead generation and e-commerce businesses. With a team of hyper-specialized experts and a commitment to data- [...]
    Top Services:
    SEO Content Marketing
    New York City, New York
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Ignite Digital

    Verified
    The World is Online. Your Company Should be too.
    Ignite Digital is a reputable Digital Marketing Agency with over a decade of experience. We provide full-service Digital Marketing solutions for medium to big brands.
    Top Services:
    SEO Digital Marketing PPC Content Marketing
    Mississauga, Canada
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • SYMVOLT

    Verified
    Delivering Solutions That Matter, Inspire and Motivate
    SYMVOLT is your one-stop marketing partner focused on performance. We are here to provide you with the solution that matters to you, our method entails gaining a deep understanding of your desires, mo [...]
    Top Services:
    Digital Marketing Creative Web Design Content Marketing
    Wilmington, Delaware
    50 - 99 $25/hr $1,000 - $10,000
    VISIT WEBSITE
  • Codeless

    Verified
    Where industry leaders go for SERP-topping content
    Codeless specializes in business growth strategies built around topic expertise and long-form blog content at volume.
    Top Services:
    Content Marketing Digital Marketing SEO Public Relations
    Lone Tree, Colorado
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Titan Growth

    Verified
    Guaranteeing the knowledge of a superior team
    At Titan Growth, our highly skilled team, deeply rooted in paid media, amazon marketing, and technical SEO, utilizes their extensive experience and proprietary technology to empower our clients in ach [...]
    Top Services:
    Digital Marketing SEO PPC Content Marketing
    San Diego, California
    50 - 99 Inquire Inquire
    VISIT WEBSITE
  • Respect Studio

    Verified
    Highlight your company
    An award-winning team of professionals who are keen on strategizing and implementing outstanding B2B Lead Generation.
    Top Services:
    Digital Marketing Advertising Content Marketing Email Marketing
    Lviv, Ukraine
    Under 49 $100/hr $10,000 - $25,000
    VISIT WEBSITE
  • LikeSocialBiz

    Verified
    LikeSocialBiz has been in business for more than 6 years. We are a dynamic LA-based Digital Marketing Agency & Top-Notch SEO Service Provider. We are also present in Miami Beach, Palm Springs &amp [...]
    Top Services:
    Web Design Digital Marketing Social Media Marketing Content Marketing
    Los Angeles, California
    Under 49 $70/hr Under $1,000
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

    We can help you find verified agencies that fit your budget and other requirements within just a few days and free of charge.

Content Marketing Agency Hiring Guide

What is a content marketing agency?

A content marketing agency is a company that helps businesses create, distribute, and promote content for websites, blogs, social media, paid ads, and more.

This content aims to improve every stage of the digital marketing funnel, fuel SEO, increase brand awareness and recognition, engage target audiences, build trust, and drive desired actions, such as sales or sign-ups. 72% of content marketers say that content generates more conversions and increases leads.

The agency's team typically consists of project and account managers, content strategists, content writers, editors, SEO experts, graphic designers, and other specialists.

What does a content marketing agency do?

A content marketing agency typically offers a wide range of services to help their clients achieve their marketing objectives. These may include:

  • Content audit: Agency experts inspect and evaluate existing content on client’s websites, including homepages, landing pages, blogs, About Us pages, Terms & Conditions pages, and more. By identifying the site’s strengths and weaknesses, marketers can develop a strategy for improvement. 
  • Content creation: To earn the trust of audiences, content marketing agencies create, edit, and publish written and visual content that is SEO-optimized, authentic, reliable, and high-quality. The types of content they produce include blog posts, articles, videos, infographics, podcasts, social media posts, and more.  
  • Content strategy: Content strategists craft a tailored strategy that focuses on the client’s target market and find the best methods to reach the right audience. They outline the goals, target audience (a.k.a. buyer persona), content types, distribution channels, and key performance indicators (KPIs) such as engagement, conversion, and reputation. 
  • Content distribution: Agencies efficiently distribute and promote content through various digital channels, including websites, social media platforms, email newsletters, and third-party publications. As such, a content marketing agency may also specialize in email marketing or viral marketing
  • SEO: Content marketing agencies may have SEO specialists onboard to help optimize and analyze web content, conduct keyword research, and boost website traffic. 
  • Analytics and reporting: Monitoring content performance is a significant part of a content marketer’s job. They analyze the data, measure the success of their strategies, and regularly report on their findings.

What are the best-performing types of content that content marketers can produce?

Here are some of the best-performing types of content that these companies produce: 

  • Blog posts: Content marketing specialists use the right keywords and implement SEO best practices to help businesses rank higher on search engines and reach their target audience.  
  • Infographics: Infographics are educational and highly engaging, driving about 40% of engagement across all visual content types in 2019. 
  • Videos: Content marketers can create visual content that is easier to process and more engaging than text. According to Cisco, video accounts for 82% of global internet traffic
  • Case studies: This type of content explains how a product can solve a niche problem, building trust with consumers, and leading to more conversions. 
  • eBooks: eBooks are full of information that answers a certain question or solves a problem. Brands use these to demonstrate their credibility and expertise in their field. 

How much should you pay for content marketing?

Content marketing agencies cost between $2,500 to $10,000 per month. They typically charge hourly or a monthly retainer price. The top 50 content marketing agencies on DesignRush charge an average of $112/hour. 

Content marketing agencies in the US usually charge from $50 to $275 per hour, while firms located in Eastern Europe are significantly cheaper, costing from $25 to $75 per hour.

The cost of content marketing services will differ from agency to agency and depends on the following factors: 

  • Project scope 
  • Number of content marketers involved 
  • Type of content marketing services you need 
  • Third-party charges such as paid advertising 
  • Agency reputation (e.g., awards, brand-name clients, and more) 

Before hiring a content marketing agency consider your budget and industry standard. Studies show that 22% of professional B2B marketers allot 50% of their marketing budgets to content

Roughly 13.8% of the content marketing agencies on DesignRush accept projects with a minimum budget of $1,000, while only 2% have a $50,000+ minimum budget. 

Why should I hire a content marketing agency?

You should hire a content marketing agency to ensure you have tailor-made content that engages your audience and drives results across all your touchpoints. Hiring professionals to produce your content can offer several additional advantages, including:

1. Professional market research 

These companies are experts in creating content that sells. Before they even start developing it, they research your audience’s behavior to choose the right content types and channels. 

2. Resource savings 

Content marketing requires significant time and effort, from research and content creation to distribution and analysis. By outsourcing these tasks to a content marketing agency, you can free up your internal team to focus on other core business activities. 

3. Expertise and experience 

Content marketing agencies typically have a team of industry writers and SEO professionals with specialized skills in content strategy, creation, distribution, and promotion. 

4. Access to tools and technology 

Content marketing agencies often have access to premium tools and software that can enhance content creation, distribution, and analytics. 

5. Data-driven strategies 

Many content marketing agencies rely on data and analytics to measure the performance of your content. This data-driven approach helps them refine strategies, optimize content, and identify what resonates best with your audience. 

6. Scalability 

Agencies are equipped to handle projects of various sizes. Whether you need a one-off campaign or ongoing content support, they can scale their services to meet your requirements. 

7. Fresh perspective 

An external agency brings a fresh perspective to your content marketing efforts. They can provide new ideas, creative approaches, and insights from working with different clients across diverse industries. 

8. Industry knowledge 

Content marketing agencies keep up with the latest industry trends and best practices, ensuring your content strategies remain relevant and effective. 

9. Return on investment (ROI) 

A content marketing agency helps you get more value for your money. It uses its expertise to create strategies that attract more customers and increase sales, giving you a better return on investment. The average ROI for every $1 spent on content marketing is $2.77. 

Below are some statistics that demonstrate the benefits of hiring a professional content marketing agency: 

  • Improved search engine rankings: Content marketers are also SEO experts, optimizing your website according to the best practices and improving your rankings. Since SEO drives over 1,000% more traffic compared to organic social media, it's a valuable investment. 
  • Increased website traffic: Ranking higher on search engines increases your website traffic. In fact, the #1 search result in Google receives 31.7% of all clicks. The best content marketing agencies create strategies that boost your visibility and the number of visitors to your site. 
  • High-quality leads: By producing content that targets the needs of your audience, an agency can generate high-quality prospects who are more likely to convert and make a purchase. Websites that have blogs typically generate 67% more leads monthly compared to websites without blogs. 
  • Higher credibility and brand loyalty: Content that answers questions and solves problems builds more trust among readers. This is confirmed by 88% of marketers who have effectively increased brand awareness, credibility, and trust through content marketing. 
  • More conversions: Companies that share content have 6x higher conversion rates than their competition. By creating valuable content, the best content marketing agencies can help you outperform your competitors and drive more conversions.

Content marketing is a cost-effective investment. The sooner you start nurturing your website with high-quality visuals and text, the quicker you will see the desired results. 

This is demonstrated in a case study for customer payment software company CORE. With an old website and little know-how in digital marketing, CORE needed help to make its online presence better. In 2021, it asked Big Leap to create a new website with strong SEO and good content. 

Big Leap made a detailed plan for the website, wrote specific pages for different industries, and added high-quality blog posts. It also improved the website's speed and layout to get more traffic. After Big Leap's work, CORE's website started performing better, with an increase of 5,170% in site impressions, 26% in organic traffic, and 6,694 keyword positions.

What are the top qualities of the best content marketing agencies?

While they may differ in branding, services, and workflow, the top content marketing companies share some similar qualities, such as: 

  • They know their audience: Always look for a partner that can clearly articulate the strategy behind their market research and content creation process. 
  • They are guided by data: Content marketing companies should rely on hard data to create better, more targeted campaigns and not be afraid to pivot if necessary.  
  • They focus on quality, not quantity: While it’s important to push out regular content, a quality product is much more essential to your content marketing strategy. The best content marketers offer a healthy combination of both. 
  • They are pros at promotion: For content to generate results, it has to be seen by the right audience. Top content marketing companies are experts at both content development and content promotion.

How do I choose a content marketing agency?

Choosing the right content marketing agency is crucial for the success of your marketing efforts. Here are some key steps to help you find the best fit for your business: 

  1. Define your content marketing goals: Determine what specific services you need, such as content strategy, content creation, SEO, or social media management. 
  2. Research relevant agencies: Look for content marketing agencies that have experience working with businesses in your industry or niche. Ask for recommendations from colleagues, check online reviews and ratings, and browse agency websites, such as DesignRush, to gather information about their services and expertise. 
  3. Assess their expertise: Ensure that the agency has expertise in the specific areas you require. 
  4. Budget and pricing: While cost is an important factor, avoid choosing an agency solely based on the lowest price. Focus on the value they provide and how their services can positively impact your business. 
  5. Review their portfolio and case studies: Request samples of their previous work or explore their portfolio and case studies. This will give you an idea of their content quality, creativity, and the results they've achieved for other clients. 
  6. Ask about their content strategy approach: Discuss their content strategy approach and how they align content creation with your business goals. A good content marketing agency should have a well-defined process for developing and executing a content strategy. 
  7. Ask about reporting and analytics: Inquire about their reporting practices. The agency should provide regular performance reports and metrics to measure the success of its content marketing efforts. 
  8. Communication and collaboration: Ensure that the agency's communication style and workflow align with your expectations. Effective communication is crucial for a successful partnership. 
  9. Examine their online presence: A reputable content marketing agency should have a strong online presence, including an informative website, active social media profiles, and relevant content showcasing their expertise. 
  10. Engage in face-to-face interactions: Schedule meetings or calls with potential agencies to get to know their team, culture, and approach. This will help you determine if there's a good fit between your organizations. 
  11. Check client testimonials and references: Reach out to past or current clients of the agency to get firsthand feedback on their experiences. Client testimonials and references can provide valuable insights into the agency's performance, communication, and reliability. 
  12. Shortlist candidates: Based on your research, narrow your list to up to five agencies. Reach out to them and express your intent to partner with them. Send a request for proposal (RFP) to each.  
  13. Review proposals: The proposals submitted will provide information about agencies’ hard skills, but they also show their enthusiasm for researching and learning more about your brand.  
  14. Arrange interviews: Get to know the shortlisted candidates personally and discuss the proposals in more detail.  
  15. Make a final decision: After evaluating the proposals and interviews, choose the agency partner that best meets your requirements and budget. It should also align with your work culture and ethics.  

Need help finding the ideal content marketing partner? Go to DesignRush’s Marketplace and tell us more about your project. We’ll connect you with the most suitable companies based on your requirements – for free.

What questions should I ask a content marketing company before hiring one?

The key questions to ask a potential content marketing partner involve the following: 

Its Relevant Background 

  1. How extensive are your content marketing services, team, and experience? 
  2. What content platforms do you specialize in (e.g., blogs, social media, email marketing)? 
  3. What are some examples of content strategies you've developed for clients in our industry? Do you have references from past clients with similar content marketing needs? 
  4. Have you worked with companies within my industry, perhaps even competitors? 

Company Services and Processes 

  1. What's your process for developing a content strategy from initial research to execution? 
  2. What tools and software do you use for content creation, distribution, and analysis? 
  3. What SEO best practices do you incorporate in your content creation? 
  4. How will you promote the content that you will develop for us? 
  5. How do you plan to integrate our content with other marketing activities, such as SEO, social media, emails, and paid ads? 

The Project 

  1. Do you handle content marketing in-house, or do you outsource it? 
  2. How much involvement is required from our team in the content creation process? 
  3. What tangible results can we expect from our collaboration? What metrics will your reports include? 
  4. How do you price your services for a project like ours? Do you work on a retainer, project-based, or other fee structure?

What are the best content marketing companies in the U.S.?

The best content marketing companies in the U.S. are: 

  • Big Leap 
    • 4.8 stars on DesignRush (8 reviews) 
    • 4.8 stars on Google (73 reviews) 
    • Top clients: BambooHR, Avis, Pluralsight, Empire Today 
  • Higher Visibility 
    • 4.9 stars on DesignRush (19 reviews) 
    • 4.4 stars on Google (132 reviews) 
    • Top clients: Warner Bros., eBay, Caliber Collision, BBQGuys 
  • fuze32 Marketing 
    • Top clients: Missouri Vein Care, Firepot Nomadic Teas, Hodges Roofing & Siding, Winter-Dent 
  • Sitemap.io 
    • 4.9 stars on DesignRush (10 reviews) 
    • Top clients: DeWalt, Rush Order Tees, CPO Outlets, Ring's End 
  • Ignite Visibility 
    • 4.9 stars on DesignRush (14 reviews) 
    • 4.5 stars on Google (55 reviews) 
    • Top clients: Door Dash, Tony Robbins, Wedding Wire, 5 Hour Energy 

Scroll up and learn more about their specializations, successful work, clientele, and more. Scan through the rest of the listing and sort your options based on location, testimonials, fees, team size, and other valuable parameters.

About The Author and Expert Reviewer
Bisera Stankovska developed marketing-related content for LeanRank, Content Distribution, and Ridarec. She has numerous high-ranking articles under her belt, alluding to her expertise in the field. She now writes for DesignRush, still focusing on marketing with a touch of SEO.
Karen Sosoban is a wordsmith with over ten years of experience in copywriting, content marketing, client management, and audio-visual production. She is well-versed in B2B and B2C industries and has written for brands like HP, Wyeth, Pfizer, and Alight Solutions. She now manages content for DesignRush and has adeptly steered the Content Team, amplifying its capabilities to match the escalating needs of an expanding website, resulting in at least 54% more top-ranking articles and traffic growth of at least 114%.