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IDEA is a leading WEB agency in Lithuania with 16 years of experience. Company provides website, web design and e-commerce development services for local, British and Scandinavian companies. We worked with the companies like Microsoft, Nestle, Apple, Kesko and Philip Morris. View Profile
Marketing Campaign for Debitum NetworkDebitum Network connects small to medium enterprises (SMEs) with investors all over the globe. Leveraging blockchain technology, the platform gives SMEs newfound access to finance, helping them bypass traditional lenders and get started.
From the get-go, we were brought on to guide Debitum Network through the complicated process of marketing an ICO project, via two rounds of crowdsales over 6 months. In the middle of the campaign, Ethereum went through a rough patch, but against all odds, we ran a successful campaign that reached its hard cap.
Our primary goal was to educate investors and introduce them to the idea of alternative financing. Your typical crypto investor found this topic hard to grasp, so we came up with a bunch of explanatory videos, charts and infographics. Our mission was to open their eyes to the world of SME financing and the 2-trillion dollar gap that was waiting to be filled.
To do this, we:
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