Top Marketing Analytics Companies Of 2020

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Meeting attendance proof is designed to service the recovery community with court mandated meeting authentication and attestation. Our revolutionary GPS monitoring system is tops in accuracy for any civilian-based system.

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SITUATION Under pressure to embrace the Washington, D.C. experience off of the National Mall, Destination DC (DDC) launched a new advertising campaign and microsite, DC Cool. As DDC grew more confident that thematically DC Cool was resonating across audiences, they recognized the need to reimagine the campaign and relaunch Washington.org.ACTION It was critical to build a user experience centered on content-first strategy. By creating a content road map as a lead artifact to drive the project, we armed our UX team with the proper tools to design intuitive user paths for core audiences through fluid navigation. We created custom paths supported by highly relevant content to drive engagement and higher conversion rates. Our understanding of users’ behaviors and preferences shaped the approach to organizing partner listings, UGC, events, social media sharability and related or sponsored content.
FOCUS ON NEIGHBORHOODS
A major strategic shift was making the DC neighborhoods the hero of the site. The video below shows how a user can navigate and explore the unique neighborhoods via landing pages filled with editorial content supplemented with videos and UGC visuals.
AN EVENTS SECTION THAT WORKS
We evolved beyond the promotional carousel and traditional calendar, opting for more diverse methods to create visual interest on the page. In the events section, we can showcase a featured event and provide suggestions for further exploration by using editorial content and displaying upcoming events. An option to search by category and neighborhood is also available.
RESULTS

• DOUBLED ORGANIC TRAFFIC YEAR-OVER-YEAR


• UP 7.5 MILLION PAGE VIEWS YEAR-OVER-YEAR


• UP 2.3 MILLION UNIQUE SITE VISITS YEAR-OVER-YEAR RECORD SETTING TIME ON SITE & REFERRALS

See more on our site:https://www.mmgyglobal.com/Destination_DC_Website_User_Experience

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Logo design and branding for Marketing & Finanzas, an important finance blog created by Giovanny Quijano, who writes and creates updated information on Marketing, Innovation and Entrepreneurship.

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ProblemHigh time waiting for a free call center operatorSolutionBuilding a bot that supports live conversation and creating a web interface for filling out an order templateResultDuring testing, 87% of orders were processed in full.

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Quick and Easy is a cloud based analytics and reporting platform that unifies, automates and shares your data. Our product promise is to do this quicker and more cost effectively than anyone else making sure you have plenty left to get to work growing your business.

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Texas Stone Design need a new website to better show off their many stone products.

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Details

ProKitchen provides designers, retailers, and manufacturers with an innovative and competitive design software solution. This client found their organic web ranking fall from the front page of Google and hired us to help with SEO ranking. 
Keywords

After a deep analysis, we decided to focus on the keyword “kitchen design software”. We began optimizing for this keyword and within 11 weeks, ProKitchen Software jumped to the second organic listing on the first page of Google.
SEO Optimization

In addition to keyword targeting, we created mini-authority properties on powerful blogging platforms that link back to ProKitchen Software. These links will build a base of authority to the site and pages. We also focused on high quality, natural, white-hat in-content links to proktichensoftware.com. Including this will help boost their rankings and get more traffic. This piece is based on a long-term investment. We also outlined blog content to be posted on prokitchensoftware.com. Each blog was 1,000 characters and focused on topics that are highly shareable and relevant.The ResultsWith keyword optimization, authoritative backlinks, guest posts, and blog posts, ProKitchen Software jumped to the second organic listing on the first page of Google within 11 weeks.

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Meets The Eye Studio was started by a filmmaker, which meant they had a fantastic space that everyone who shot there loved. Their studios were high-quality, amenities top notch, and gear well-maintained.
But they were having difficulty reaching the right audience, and weren't sure how to increase their visibility. But once potential clients saw the studio, the team could easily close a booking. This meant our focus was highlighting their space online.












Blogs



Each blog centered around topics relevant to their buyer personas, from novice to advanced skill levels. These blogs included product reviews, photography tutorials, industry news, and other relevant information. By sharing these educational and informative blogs on social media, we created an inbound marketing strategy to support lead generation.













Videos



The video campaign involved bringing clients and the team into the studio for testimonials that we shared on YouTube, their website, and social media. We also worked with the team at Meets The Eye to upload reels from work shot in the studio to provide examples of how the space was utilized.
Our favorite video was creating a 360-view experience for their Google My Business and Google Maps listing. It was also used on their website to give users the ability to “walk through” the studio while browsing on desktop, mobile or tablet. This helped solve their booking problem by offering potential clients a way to “walk” the studio without needing to visit.













Social Media



As with any great inbound marketing strategy, we used the blogs, videos, and images we developed as content for social media. This mix offered followers varied content, maximizing the engagement on Facebook and Twitter."It was my privilege to work with Forward Push on the rebranding and website redesign for Meets the Eye Studios. Our web traffic and leads greatly improved as a result of our collaboration and I recommend Forward Push without reservation."






















 

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When we first met with the folks at Freight Italia, they had been stuck in the planning stages of a new website design for quite a long while.
We quickly realized that the reason they hadn't made much progress was that they, like so many other businesses hadn't defined a particular objective for the new site.
Over the course of a few weeks, we lead a series of consultative sessions with them exploring various areas of their business, their competition, and focusing on their unique value proposition. This ultimately leads them to firmly defining the objective of the new website.
As a result of our work with Freight Italia, they have a more professional looking and functioning website with an engaging look and feel for their company brand that has since resonated best with their existing customers and helped onboard new customers as well.

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Project Brief


Search Engine Projects offers law firm marketing for local attorneys and lawyers in the USA. As more people are using the Internet to search for legal matters, internet marketing has become an effective lead generation channel for attorneys.

The Challenge





A local family law attorney who is looking for improvement for website positions on major search engines for important keywords such as “Christian family law attorney”, “divorce attorney” and many more important ones. The website also had issues from having bad links due to poor link building techniques done by other SEO firms.

The Solution





The project started by removing all the bad links from Google. Our team also added relevant content to the website and wrote useful and informative posts on an effective blog page. Furthermore, our team implemented Social Media Marketing effectively by posting and managing posts on different social media platforms such as Facebook and Twitter. This implementation of different tactics increased the number of visitors by 230% after just two months and the number of calls increased from 5 to 54 in the same time frame.

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3 Month Local Campaign with blog posts, citations, guest posts, and on page SEO.

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Húsdyragardurinn is a natural environment in which both citizens of Reykjavík and visitors can spend a day enjoying and learning about the native species that inhabit Iceland. A brand on a constant rise that aims to become one of the most visited places in the capital of Iceland.Iceland is a reference wordlwide for nature tourism. Creating a functioning brand is a very serious task, even when we're aiming to inspire freedom and fun. The composition of the logo is based on a typography of unique and clean calligraphic features, adjusted with precision to enhance its personality and recognisability. The use of black as the base colour underlines the apparent simplicity of the logo.So what role did INNN have to play in all of this? We were given the task of developing the park's brand strategy and design. When coming up with the visual identity, we toyed with the idea of joining two of the brand's most important elements together and strengthen the unique character of its value proposal:

1. Native species to Iceland


2. The map of the island

Moreover, we decided to add the tagline "Zoo & Park" to underline the denotative nature of the brand, which is to draw the public's attention to the characters of the product: its nature and identity.On top of underlining the differential aspects of the location and its roots with nature, the new brand image and the entire series of pictograms and graphics had to transmit a young personality, fresh, fun and educational, and had to become an active part of one's experience of the park.Once we'd designed the brand and corporate identity, we started working on transporting this universe to a digital environment using dynamic content broadcasted within the park on a system of interconnected screens, as if it were a website in constant growth and integrated within the information systems of the park itself.

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A website design that was aimed at generating leads and integrating video content.

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Cliente: Barrick Pueblo Viejo
Reto:Comunicar a nivel digital el impacto positivo de la minería en la vida diaria de la población dominicana, de mano de la campaña “También está en tus manos” que lanzaría Barrick Pueblo Viejo en medios offline en el año 2015.
Estrategia:Implementamos una estrategia de comunicación para la campaña También Está en tus Manos junto a las 4 agencias que conforman el equipo local de Barrick Pueblo Viejo, por lo que nuestro cliente obtuvo un Silver Anvil Award en el 2016. Expandimos el alcance de la campaña educativa, convirtiéndola en una experiencia interactiva. Diseñamos y desarrollamos un microsite responsive en el que los usuarios podían conocer en detalle cuáles productos utilizamos diariamente gracias a la minería; podían interactuar con los videos y los objetos que se presentaron, aprendiendo cómo se fabrican gracias a la industria minera.
 
Resultados: Mediante la planificación y ejecución de una estrategia de colocación de publicidad en medios digitales, generamos más de 96 millones de impresiones, más de 136,000 visitas al microsite y más de 300,000 reproducciones de los videos de la campaña. En Facebook, se unieron a la comunidad 11,800 nuevos fans; recibimos más de 8,000 comentarios positivos sobre la campaña; en Twitter se sumaron 3,547 nuevos seguidores y recibimos más de 12,000 respuestas positivas, Retweets y tweets favoritos. Los hashtags #EnTusManos y #MineríaSostenible alcanzaron 631,988 cuentas y 18,173,986 impresiones durante la campaña.

Servicios incluidos:
• Estrategia Digital• Activaciones• Social Media


Ver Website

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Weber has been a key partner to Nationwide since 2004, designing and implementing sales effectiveness and marketing programs across the enterprise.
“Weber’s vision, partnership and leadership were all critical components in making this significant transformation, which has created significant sales momentum.” 
– John L. CarterPresident, Nationwide Retirement PlansWeber has helped key distribution partners including financial advisors, insurance agents and affinity organizations as they position, message and go to market with Nationwide’s full suite of financial, commercial and personal lines products. We’ve also helped equip the field sales teams that support these long-standing relationships with innovative sales strategies and ideas.On a subscription basis, we developed and delivered a series of engaging multimedia educational and sales campaigns which enabled the sales teams to increase appointments and generate qualified leads.We’re Nationwide’s go-to resource for more disciplined and customer-connected frontline sales, marketing and service processes. Weber has worked across all lines of business, from indirect to direct and from banking to back office, to help field sales, contact center and back-office claims and servicing teams connect better to the needs of Nationwide’s members and partners. We’ve worked in the trenches with more than 400 field sales and 450+ contact center sales, service and operations leaders and frontline associates to help them connect “on your side” in their management, sales and service delivery.

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Napster’s leading streaming music services give millions of members ad-free access to more than 32 million songs. Whether they're listening on their phone, at home, at work, or in the car, Napster goes where they go.
Five managed Braze campaigns with a focus on 3 key customer segments for the music streaming service with over 3 million subscribers.
Five results:

• Drive key actions with new users: playing, downloading, and favoriting a track


• Identify and engage with users identified as likely to cancel within next 30 days


• Re-engage with recently canceled customers


• Increase all conversions through defining and creating new Braze canvases

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Talamas needed a website that would be an extension of their business personality and reputation. Of course it needed to sell product, but the updated site would have to be more than a sales tool. It needed to educate people, help them make the best personal buying decisions and provide excellent customer service within a beautiful web platform.
We worked closely with the Talamas team to re-envision their company’s web marketing strategy. We knew their personal stories should be at the core of the web strategy, and from there we could showcase case studies and develop the e-commerce store front.
Our team analyzed the crowded market and compared their product and unique services to their competition. In order to help them stand out we had to better position Talamas in the market place. We are building a site that is easy to navigate, filled with valuable information to help people make decisions. We have developed the backend of the site to make it easier for the staff to add, edit and change products.

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ChallengeWhen we began working with them, Innovative Express Care was just breaking into the urgent care space in Chicago. As a relatively new player, they needed to build a presence in a crowded and competitive Urgent Care industry in a meaningful (and profitable) way.
SolutionTransform the perception of the Urgent Care patient visit from a transaction to a relationship.
We first dug into the patient segmentation to understand the different types of patients who seek urgent care in Chicago. We interviewed stakeholders and patients at IEC to test our initial hypotheses, and then surveyed patients in order to reinforce our findings.
Having a deeper understanding of our target audience, we created positioning and pillars around the core value proposition “Healthcare Evolved.”
We then developed a digital and above-the-line campaign which included traditional channels such as print, mailers, OOH, and broadcast, as well as digital channels to reach different audience segments.ResultsThe results showed an overwhelmingly positive audience response. Our client experienced a 600% increase in revenue over the first two years of the campaign.
This provided the jumpstart to the business that Innovative Express Care needed - they are now well positioned for the future as they expand their practice and services, such as offering Concierge and Primary Care.
 

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Approach
Nikon partnered with Design House to create a marketing strategy to target Latin America. The company selected our agency for this project because of our extensive, successful experience working with U.S. national brands that focus on the Latin American region. Our goal was to create a brand identity to include: naming, logo design and UI/UX design. Our team got right to work with the initial marketing research and planning. Once we gathered enough data, we began the naming process. We conceptualized several dozen names and presented them to our client, then narrowed it down to the top three picks for the project. Nikon selected the best name and we were off to start the logo design phase.  While maintaining Nikon’s global brand identity, we created a logo using colors that brought out the best in photo and video enthusiasts throughout the Latin American market.  We created several unique logos and presented one that captured this spirit. Once the client approved the logo, we rolled out the branding on the UI/UX design of their website, bringing the logo and all the style guide elements together for a flawless brand identity. Now Latin America is ready to shine brighter and better through Nikon’s lens, using a website it can call its own.

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Bai faced a variety of obstacles in creating a strategy for driving conversions online. As an emerging brand and a niche product that’s available from limited stores, Bai struggled to find ways to help consumers find them. In addition, Bai doesn’t ship direct—they use Amazon, which takes Google Shopping (PLAs) off the table and places limitations on analytics. Our challenges included identifying a target audience, generating awareness for this new brand, and measuring engagement over time.


Our solution was to scale a comprehensive digital media strategy across a variety of platforms, blurring the lines between brand awareness and direct response advertising. For example, when we drove traffic to the company blog, those visitors became a part of our Remarketing List (Google) as well as our Website Custom Audiences on Facebook and Twitter. We were then able to use those lists for targeting on promotions and ad flights.
 We used Custom Dashboards in Google Analytics, along with Google Trends, scaling spend to capitalize on new opportunities. This piece improved visibility on how our digital initiatives affected store-level/offline conversions, as well as brand awareness.


Bai’s revenue from paid search alone is up 543% year-over-year. Conversions on Google, including case sales, store locator interactions, email signups, and online offers, have increased by 3,400%. Traffic to Bai’s website from Google is up 410%, and they’ve seen a 325% increase in Facebook page likes (up to 51,000 likes from 12,000 last year).
In 2014, Bai was only running Google Search. In 2015, BFO added remarketing, Facebook, Pinterest, YouTube and Twitter to the client’s strategy. We also ran Hulu ads for Bai’s new flavor launch during shows such as Hell’s Kitchen, Iron Chef, and more.
In 2015, during a one-week Flash Sale on Amazon, we helped Bai sell 300% more cases of their product than they did during their best week in 2014.

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We combine the expertise of Data Analysts and our sales & marketing data model to customize a dashboard to fit your process.  We integrate your data through your marketing automation tool, Salesforce.com, Google Analytics and other sources to build you a real-time high-resolution view of exactly where you are winning and losing in your sales and marketing funnel.

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Symptomate:

Application Description: Symptomate is an innovative symptom checker designed by doctors that will help users to find out what may be going on with your health. Feature of the app include:
- Symptomate uses a personalized and intelligent health checkup to determine what conditions user may have and suggest a doctor you can see to get a diagnosis.
- Backend artificial intelligence to take user symptom, condition, suggest similar symptoms and show results with possible conditions.
- Broad database of more than 800 conditions and 1500 symptoms.
Link: https://itunes.apple.com/US/app/id837725433?mt=8

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Fish Monkey Gloves are the marine industry’s first and only brand offering a complete line of fishing, boating, and water sports gloves for any season.
Their products arguably the best fishing gloves on the market, with advanced design features providing the ultimate in hand protection, comfort, and functionality.
The brand offers seven distinct models among its nineteen diverse glove styles which help to protect against the elements, leaving you to concentrate on getting the job done.
The Fish Monkey team continuously refine their condition- and situation-specific gloves through research and development. They are assisted by a full Pro Staff including Brian “Bro” Brosdahl – one of the most recognized and respected anglers in North America.
Pro Staffers are dedicated men and women in the industry – captains, guides, deckhands, anglers, tournament participants, and more – who provide invaluable feedback by putting Fish Monkey’s product line through its paces in real-world situations.
Florida WooExperts, Bright Vessel, partnered with Fish Monkey to bridge the gap between their fulfillment company and back office operations. The site’s user experience was also customized and refined to better appeal to their audience.“We [added] custom illustrations from fishing artists, social content, and proper merchandising of key product lines on the website. We also created a custom API feed which orders run on CRON jobs directly to the manufacturer, making things much more manageable for a fast-growing brand.”

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Believe AppThe Scope of work includes the development of a Social Networking AppFeatures:– Join a Church and see a list of other people in your community. The community will be created on the basis of the Church.– View events added by people in your community and see complete details of the event along with an option to Join.– News section to show all the feed/posts added by people in your community and the option to like and comment on any news.– Classifieds section to show items posted for sale by other people on the app. View complete details of the item posted.– Bible – the complete holy book available inside this application to read.