Top Marketing Analytics Companies Of 2019

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Approach
Nikon partnered with Design House to create a marketing strategy to target Latin America. The company selected our agency for this project because of our extensive, successful experience working with U.S. national brands that focus on the Latin American region. Our goal was to create a brand identity to include: naming, logo design and UI/UX design. Our team got right to work with the initial marketing research and planning. Once we gathered enough data, we began the naming process. We conceptualized several dozen names and presented them to our client, then narrowed it down to the top three picks for the project. Nikon selected the best name and we were off to start the logo design phase.  While maintaining Nikon’s global brand identity, we created a logo using colors that brought out the best in photo and video enthusiasts throughout the Latin American market.  We created several unique logos and presented one that captured this spirit. Once the client approved the logo, we rolled out the branding on the UI/UX design of their website, bringing the logo and all the style guide elements together for a flawless brand identity. Now Latin America is ready to shine brighter and better through Nikon’s lens, using a website it can call its own.

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We transformed user personas and customer journeys into actionable business intelligence.Punchkick used qualitative audience persona research to help AccuWeather develop targeted analytics segments to better serve millions of users.Our research helped AccuWeather answer big questions about their audiences’ needs and transformed qualitiative conversations into actionable product and sales insights.

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Worked for Appraisal data entry service team to build their brand image. In this project, we connect to bloggers to promote their brand in their blogs and have carried out other digital marketing processes for their website promotion.

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Foretees, a software company operating in US was primarily focused on providing website solutions for clubs and were limited to providing Tee Time Management Software for private golf clubs.
In order to compete with the bigger players like North Star and ClubSoft (who already had been offering golf clubs a full suite of services), Foretees was looking to penetrate deeper into the golf club management space by expanding their horizon of services.
In November 2015, Foretees acquired Club62 (private golf club management software vendor). With Club62 onboard, Foretees had the means of adding an entire range of club management services within their existing golf club management solution.
However, when 2 companies merge their challenges merge with it. Now Foretees had to deal with issues that Club62 came with.
Appscrip provided them with the best Salesforce solution.

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Harlequin Floors is the world leader in advanced technology floors for dance, performing arts, entertainment and display. Recently, Harlequin has begun to experience demand from the event and entertainment industries, particularly for Hi-Shine, its glamorous, portable, high gloss, easy to install vinyl product. Harlequin is keen to build and develop these new audiences.
ifour created a campaign which would resonate with event and entertainment producers and set designers (e.g. TV, events, exhibitions, photography, fashion, film and retail). The campaign would a) increase market penetration b) raise brand awareness and c) extend the breadth and reach of Harlequin’s marketing capacity.ifour’s central concept ‘Time to shine’ implied that Harlequin Hi-Shine would help customers stand out professionally as a central part of a top quality production or event. A series of images featured Hi-Shine flooring as the star of an array of productions from photo shoots, catwalk shows and theatre, to TV studios, weddings, rock concerts, exhibition stands and shop window displays.The multi-channel campaign was automated using SharpSpring. This enabled accurate tracking of leads generated by each channel and creative fine-tuning as it evolved. The campaign used press ads, direct mail, automated email, social media, PPC and google adwords to create a number of customer ‘touch points’. These funnelled audiences to a central landing page to find out more about Hi-Shine and Harlequin’s wider event floor range. By registering online, visitors received a copy of Harlequin’s Event Floor Guide.
 

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We worked with yourcoffee to create a new brand identity, responsive web design and customer dashboard, with the aspiration to make great coffee more accessible.
The brief

Our engagement with yourcoffee was to create a new brand identity, responsive website and customer dashboard. The customer dashboard requirements included purchasing, financing and re-ordering specialty made coffee and equipment.
Our approach

We worked with yourcoffee to shape how customers saw and interacted with their brand. We created a new, all-inclusive digital identity.
We designed and developed a fully automated purchasing and re-ordering system, allowing customers to complete and fulfill their orders at the click of a button.
The outcome

The smart and technically capable solution was built on Shopify and integrates with the Salesforce CRM to capture their inventory, customer sales and supply information.
Our solution is currently allowing yourcoffee customers to be more efficient in the management of their purchasing systems and is helping yourcoffee to emerge as an industry leader.  

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National Client

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Background
Cornerstone Information Systems (CIS) is a global SaaS technology provider that helps travel companies and corporate buyers do business more efficiently. CIS engaged AltexSoft to build 4site, a journey management tool, that allows travel agents to proactively respond to flight disruptions and recover their customers – business travelers – by rebooking the flights.
Business travel is particularly sensitive to flight disruptions as any delays can jeopardize critical meetings and negotiations. Traditionally, travel agents use the consoles of global distribution systems (GDSs) to find, book, or rebook flights for their customers. As GDSs usually don’t have visual interfaces and notification systems, the travel agents wouldn’t know about disruptions until their clients contact them directly from airports, when the schedule change is already underway. By then, rebooking opportunities for needed destinations keep dwindling as time flies by.
The core value of the 4site product is the ongoing, real-time data sourcing from GDSs. It allows travel agents to be notified about disruptions as early as possible ensuring the highest chances of rebooking and saving the client’s travel from disruption.
Challenges
The 4site service goal was the creation of a web dashboard for travel agents and a mobile application for travelers. The dashboard had to provide timely and critical information about flight disruptions. The mobile application was to be used to notify travelers about disruptions and provide a channel for live communication with agents. Building this set of services entailed the following challenges:

• Provide intuitive UX and dynamic web interface


• Build a scalable and cost-efficient architecture


• Implement realistic disruption simulations to test the product

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Alain Afflelou se encontraba con una situación de indefinición en redes sociales.
Los targets a los que se dirigían en las diferentes redes no estaban correctamente definidos, así como el contenido que acompañaba las publicaciones. Tras realizar junto con ellos un trabajo colaborativo de estrategia se han definido arquetipos de clientes a los que comunicar a través de Redes Sociales y se han generado contenidos más afines a los diferentes nichos de clientes potenciales de la marca aumentando la empatía.Nuestro reto ha consistido en darle coherencia en su comunicación y crear un contenido de valor que les diferencie de su competencia.El trabajo realizado se apoya con campañas de Facebook Ads para impulsar los contenidos y obtener un mayor alcance de los mismos entre el público objetivo:- Aumento del 30% del tráfico al blog.- Aumento de las tasas de engagement del 40% y datos superiores a la competencia.- Más de 140 contenidos de valor generados en 7 meses (producción en exclusiva de contenidos: shootings, grabaciones, stop motions)- Notoriedad en redes sociales mensual de 7millones de impactos.

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We worked with CAFIID to build a website that reflects and communicates their brand. Please see the website here: https://www.cafiid.ca/

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The University of Pennsylvania trusted us to tell their stories.


When Penn wanted to launch a new website to promote their new capital campaign they came to us. The task was to create a publishing tool to showcase their compelling stories of Inclusion, Innovation and Impact. From finding cures for cancer to distilling the essence of “Grit”, the Penn community is working collaboratively to change the world, and those stories needed a platform worthy of that mission.
Services Delivered

• UI/UX Design


• Content Strategy &Architecture


• Branding & Visual Design Language Refresh


• SPA Site Framework


• Analytics


• Enterprise Level Hosting


• Customized WordPress CMS


• Social Media Aggregator Integration


• SEO Optimization and Custom Analytic

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Digital Marketing for E-commerce

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About the Study: The Details
We based our research on the latest Forbes list of the world’s most powerful brands. Since brands frequently change or update their logos, our study reflects only the logos featured on the list. The color white was not included as a design feature if other colors were present. Apple’s white logo was the only exception.
The Results
We found that most brands opt for a blue logo featuring the world’s most popular sans-serif font, Helvetica. Serif fonts ended up being the least used typeface, although it hasn’t stopped Google from being listed as the #5 top brand in the world.
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We welcome you to our new website – www.oxyhelp.eu – developed by Fortin Agency to highlight the health benefits of our premium pressurized chamber for Hyperbaric Oxygen Therapy, The OxyLife I, proudly made in Europe using state-of-the-art technology to help you breathe new life into your bod

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Spiritmedia is a truly independent full service creative media agency
When  Philip  and Graham  established Spiritmedia in 2002 they held a joint belief that the most effective campaigns are created by total integration.
We have put this into practice, collaborating at all levels and at all times. Our team has remained true to these principles  blending a wealth of experience across all sectors with excellent service, creative thinking and accountable strategy.