Bridge Insights & Media

Bridge is a media agency anchored by consumer research and meticulously thought out strategies. Our recommendations are always supported by data and evidence based thinking.  We are a team of media gurus with diverse backgrounds and skill sets. And our solution-focused expertise spans across all facets of media, old school to cutting edge.

Our services 

Media 
New media, traditional media, digital media, social media, mobile media, and the list goes on. We operate in a media-agnostic landscape so that we are always considering what is best for our clients’ bottom lines.

Your media strategy is dependent upon many factors like messaging, target audience, media preferences, geography and even budget levels. The old snowflake analogy couldn’t be more true when the Bridge Team is developing media strategies for our clients. We treat each project as its own unique puzzle, researching and analyzing the specific elements until we understand how to piece together the most efficient and effective strategy.

Research
Bridge helps advertisers gain a deeper understanding of their consumers to grow their business.
 
Most importantly, we navigate research options to ensure that our customers are getting exactly what they need. We have invested in numerous data resources to understand the motivations, behaviors and trends of your current and potential customers. Research can often times be cost-prohibitive. Our experience in the industry gives us a unique advantage. We are well-versed in both syndicated (research that already exists) and custom research.

• Consumer profiling
• Consumer segmentation
• Trade area analysis
• Geographic targeting
• Test market analysis