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App Marketing Project for Fashion Company

ForeverKidz Online Clothing Store for Kids

Client:
ForeverKidz
Industry:
Fashion
Location:
India
Budget:
$4,000
Timeline:
8 Months
Completed:
2020
About the App

ForeverKidz, an innovative kids fashion app, redefines childrens style with a diverse and trendy collection for all ages. It caters to fashion-conscious parents, offering a one-stop destination for every occasion and cultural preference, ensuring every child stands out with their unique sense of style.

Challenges:
  • Establishing a brand presence in the Indian market.
  • Acquiring a diverse user base.
  • A balanced advertising approach.
  • Our Marketing Solution
We created an integrated marketing plan that includes social media advertising, user engagement activities, and App Store Optimization (ASO).

Results

Utilized a variety of strategies, including user engagement programs, ASO, and social media advertising, to increase user interaction and encourage installations. In just four months, Dot Com Infoway helped ForeverKidz in achieving 20,000 installs. Over three months, the app recorded over 400 purchases, highlighting not only installations but also significant user engagement and conversion.

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