Rapid website deployment for a pharmaceutical startup.
ChallengeTurn Therapeutics, the parent company, was presented with an opportunity to pivot their strategies and marketing to help fight the COVID-19 pandemic. Their flagship product, Hexagen, was submitted to the FDA for Emergency Use Authorization (EUA) and thus needed help to rapidly adapt.
Solution
Rolling up our sleeves, we quickly developed a plan of attack and went into overdrive to execute. In just 3 days, we built a new product-based website from the ground up.With all-new website copy, product images, a how-to video, social media channels, packaging design, and more, Hexagen was ready to market in weeks time.
Hexagen is now the primary brand for future product developments and lives as the foundation for their over-the-counter lineup.