Salesforce is well-known for their CRM capabilities, but the company has much more to offer their clients, including marketing automation and cloud-based project management. Products and services are broken down into categories, and can be customized for small businesses, mid-sized companies, and enterprise. Salesforce product categories include:
Commerce Cloud - Commerce cloud is the Salesforce ecommerce solution: “It’s a cloud-based software solution that empowers companies to unify the customer experience across all points of commerce, including web, social, mobile, store, and others. From shopping, to fulfillment, to customer service, Commerce Cloud delivers a 1-to-1 shopping experience with built-in predictive intelligence.”
Sales Cloud - Salesforce’s CRM software that enables salespeople to track, contact, manage, and close leads.
Marketing Cloud - Marketing automation tools that allow marketers to unify the customer journey and seamless integrate sales and marketing.
Service Cloud - Customer service tools to deliver more personalized customer care across a wide range of communication channels.
Community Cloud - Community Cloud is an online social platform designed to enable communication and collaboration between colleagues, clients, and customers.
Collaboration (Quip) - Quip is a cloud-based collaboration tool that integrates document-sharing, CRM, spreadsheets, to-do lists, and chat all within a single system.
Platform - Salesforce is a Platform as a Service (PaaS) that “brings together all the tools and services that have made us the world's #1 enterprise cloud platform.” Business can build apps to deeply customize their use of the platform.