Bell Media is a Google Premier Partner and 4X INC 5000 company. Bell Media is a digital marketing agency crafting and implementing winning marketing strategies that deliver measurable results for our customers. We use our local advertising experience and personalized marketing support to genera... View Profile
Bell Media is a Google Premier Partner and 4X INC 5000 company. Bell Media is a digital marketing agency crafting and implementing winning marketing strategies that deliver measurable results for our customers. We use our local advertising experience and personalized marketing support to generate a positive return on investment for every customer we work with. To meet the ever-changing advertising needs of our customers, we continue developing innovative and unique product and service offerings. View Profile
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Digital Media Nashville offers the Best Nashville SEO for arts and entertainment companies, schools, and studios around Nashville. This professional team performs thorough keyword research, developing a strategy built to boost your brand online. View Profile
Digital Media Nashville offers the Best Nashville SEO for arts and entertainment companies, schools, and studios around Nashville. This professional team performs thorough keyword research, developing a strategy built to boost your brand online. View Profile
WashingtonDCHeadshots.com - Headshot Photographer Kristina Sherk provides the DC area's best professional headshots for businesses, actors and models both in-studio and on-location. A client of Digital Media Nashville and the Cinnamon Entertainment Group LLC.
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Work Media wrote the book on Internet marketing strategies for small businesses (literally - you can buy our book on Amazon.com). We have worked with some of the largest companies in the world and numerous small, local businesses. We would love to work for you. View Profile
Work Media wrote the book on Internet marketing strategies for small businesses (literally - you can buy our book on Amazon.com). We have worked with some of the largest companies in the world and numerous small, local businesses. We would love to work for you. View Profile
The Challenge
A mid-sized medical group based in Nashville wanted to use Google AdWords ads as a means of driving traffic to its website. The site does not use forms or call tracking, so it was determined that click-through-rate would be the primary means of determining performance.
The Solution
Work Media divided the campaign into logical groupings of keywords and ads (campaigns and ad groups) and then wrote several AdWords ads for each ad group in order to split-test them over time.
Results
Click-through rates increased by nearly 400%.
TacticsAd split testing
We wrote multiple ads for each ad group to test them against each other over time. Then as data is generated and we learn which ads are most effective, the lesser performing ads are paused.
Careful keyword targeting
Analyzing performance data has allowed us to push more of our client’s budget to better performing keywords.
Geographic targeting
Account performance has been helped by making sure that ads are running in geographic locations appropriate for each particular practice.
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We build brands - digitally. Marketing Web Design Graphic Design Branding & Strategy Social Media Search Engine Optimization (SEO) & Pay-Per-Click Advertising Videography & Photography Consulting & Training View Profile
We build brands - digitally. Marketing Web Design Graphic Design Branding & Strategy Social Media Search Engine Optimization (SEO) & Pay-Per-Click Advertising Videography & Photography Consulting & Training View Profile
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Mindstream Media is a full-service media agency. They give national brands the results that matter most to them with end-to-end advertising strategies. Mindstream Media delivers effective campaigns across all types of media, including PPC, SEO, & more. View Profile
Mindstream Media is a full-service media agency. They give national brands the results that matter most to them with end-to-end advertising strategies. Mindstream Media delivers effective campaigns across all types of media, including PPC, SEO, & more. View Profile
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At Stellar SEO we specialize in tackling some of the most challenging verticals in SEO. Our custom discovery, auditing, and planning process allows us to uncover challenges and oppurtunities "package" based SEO services will miss.We are known for our top rated custom link building and blogger outrea... View Profile
At Stellar SEO we specialize in tackling some of the most challenging verticals in SEO. Our custom discovery, auditing, and planning process allows us to uncover challenges and oppurtunities "package" based SEO services will miss.We are known for our top rated custom link building and blogger outreach services. Combined with our sound technical, site speed, and on-page SEO work, you will have a recipe for success in even the toughest industry.If you need a team that can put your site on the map locally, nationally, or internationally, even against the big players in your industry, please get in touch and we would be happy to discuss your needs.Stellar SEO works with clients in B2B, legal services, E-commerce, and we welcome any clients who are in a highly competitive niche and are struggling to gain traction. View Profile
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