Standout Features:
- 3D and textured app icon
- Gradient color palette
- Modern sans serif font
Crescent is a high-yield savings tool that brings cryptocurrency and blockchain technology closer to the public. Their solution particularly appeals to Gen Z users, and 10Clouds created a logo that perfectly fits that mold.
First, the neon futuristic aesthetic already conveys a brand character that is outgoing, aspirational, and highly innovative. From the dark theme to the vibrant hues of purple and blue, the logo can quickly hook anyone’s attention, especially the youth.
The gradient detailing in the giant letter C logo symbol is also a great design touch. The colors are infused into the icon’s 3D and textured shape, elevating the whole look!
This intricate and eye-catching logo icon is clearly the star of the show, so having a straightforward yet modern and crisp logotype balanced the layout.
After all, the Crescent brand mixes playfulness and trust, setting them apart from traditional financial apps.
