The bottles all also feature a second, larger label covering the body of the bottle. Depending on the flavor of the mezcal, these labels are either white, beige, or dark brown. Each of these labels features the brand logo, in an attractive combination of deep brown and dark gold.
The logo is balanced out well with the rest of the text, ensuring that attention isn’t taken away from the information provided. The text used on the label is in varying sizes, but in the color black, providing an excellent aesthetic experience against the black bottle.
The packaging label uses shapes and spaces very effectively, giving a symbiotic and aligned feel to the labels. The colors used speak to the brand personality, while creating a visually attractive contrast.
Overall, the packaging of the Corte Vetusto mezcal bottles follows a clear strategy, uses colors effectively, and engages the audience.
Corte Vetusto is an elegant package design in the Food & Beverage industry.