Standout features:
- An homage to iconic pop artist
- Consistent use of colors typical for Warhol
- Minimal, extra luxurious feel
Dom Pérignon as a brand needs no particular introduction. One of the world's most elite champagnes, founded in the 17th century, has gotten itself a new attire inspired by none other than the greatest pop artist of all time: Andy Warhol.
The new-look bottle idealized by The Design Laboratory bears all the quintessential elements of Warhol's art: symmetrical, multicolor halves, unconventional representation of icons, and playful use of the codes. The unique collection consists of three exclusive bottles launched globally.
This symbol of French winemaking and joie de vivre has thus acquired a new kind of reinterpreted boldness and timeless style. The distinctly black bottles have vibrant labels that retained the classic "shield" shape, traditional to this luxury brand.
Each bottle comes in specially designed cardboard packaging as well. Black background and images of bottles with Warhol's traditional colors are complemented by one of the iconic and humorous quotes by the artist himself, also touching upon this particular brand of Champagne.
