Los Playeros

Igloo studio created this fresh set of packaging for Raster Digital, a printing company that produces a summer t-shirt collection. This particular design is based on The Beach Boys, and reflects those characters on Spanish coasts. 

A whimsical t-shirt package is shaped like ice cream, with a wooden stick at the bottom. This is a creative idea that will surely draw consumers' attention. 

Los Playeros is a fun packaging design in the Fashion & Beauty industry.

The illustrations are fresh, summery, and retro, and resemble timeless cartoons. The color palette is muted -- just a few hues are repeated -- which adds to the retro feel.

A brochure displays even more illustrations in a slight storyline. Viewers can see people participating in several beach activities.

Overall, this is a successful set of both illustration and packing. It's playful, vintage, and timeless despite any trends in design.