<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:media="http://search.yahoo.com/mrss/"><channel><atom:link href="https://www.designrush.com/feed/rss" rel="self" type="application/rss+xml" /><title><![CDATA[DesignRush]]></title><link><![CDATA[https://news.designrush.com/]]></link><image><url>https://www.designrush.com/topbest/images/feed/feed-logo.png</url><title><![CDATA[DesignRush]]></title><link><![CDATA[https://news.designrush.com/]]></link></image><description><![CDATA[Leading B2B content for top-rated digital agencies]]></description><language>en-US</language><pubDate>Fri, 08 May 2026 18:32:16 -0400</pubDate><copyright>© 2026 DesignRush. All rights reserved.</copyright><managingEditor>spotlight@designrush.com (Managing Editor)</managingEditor><webMaster>sergio@designrush.com (WebMaster)</webMaster><category>Marketing</category><ttl>60</ttl><lastBuildDate>Fri, 08 May 2026 18:32:16 -0400</lastBuildDate><docs>https://www.rssboard.org/rss-specification</docs><item><title><![CDATA[DesignRush SEO Roundup: AI Mode Citations, March Fallout, Agent Sites]]></title><link>https://news.designrush.com/seo-news-update-recap-ai-mode-links-search-console-agent-sites</link><description><![CDATA[SEO Roundup: Key FindingsGoogle Search Console impression data was inaccurate for 50 consecutive weeks, with the fix applying only to data going forward.YouTube lost 567 visibility points in...]]></description><author><![CDATA[andrea.s@designrush.com (Andrea Soldat)]]></author><guid>https://news.designrush.com/seo-news-update-recap-ai-mode-links-search-console-agent-sites</guid><pubDate>Fri, 08 May 2026 18:32:16 -0400</pubDate><category>SEO</category><media:content url="https://media.designrush.com/articles/1032674/conversions/seo-roundup-week-19-2026-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Panera Brings Real-Life Mom and Child Duos to the Spotlight for Mother&#039;s Day]]></title><link>https://news.designrush.com/panera-mothers-day-campaign-72andsunny-meet-your-mom</link><description><![CDATA[Sometimes the most effective marketing is just catching up with your mom over lunch.That’s the thinking behind Panera’s new Mother’s Day campaign from 72andSunny New York, which brings together...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/panera-mothers-day-campaign-72andsunny-meet-your-mom</guid><pubDate>Fri, 08 May 2026 11:39:09 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1032666/conversions/panera-mother-son-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Papa Johns Builds a Global Movie Moment With Disney and Pixar’s Toy Story 5]]></title><link>https://news.designrush.com/papa-johns-disney-pixar-toy-story-5-pizza-collaboration</link><description><![CDATA[Papa Johns is making pizza a part of your movie night rituals again, this time with the help of Woody and Buzz Lightyear.The pizza chain has teamed up with...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/papa-johns-disney-pixar-toy-story-5-pizza-collaboration</guid><pubDate>Fri, 08 May 2026 11:20:25 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1032269/conversions/papa-johns-toy-story-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Pantalones Puts Matthew McConaughey’s Mom at the Center of Mother’s Day Push]]></title><link>https://news.designrush.com/pantalones-tequila-most-interesting-mom-in-the-world</link><description><![CDATA[Pantalones 'Most Interesting Mom in the World': Key FindingsThe campaign stars Kay "MaMac" McConaughey as the "Most Interesting Mom in the World" just in time for Mother's Day celebrations....]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/pantalones-tequila-most-interesting-mom-in-the-world</guid><pubDate>Fri, 08 May 2026 11:18:40 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1032233/conversions/most-interesting-mom-world-preview-webp.webp" medium="image" /></item><item><title><![CDATA[e.l.f. Cosmetics Steps Into Competitive Dance With Global IDL Partnership]]></title><link>https://news.designrush.com/elf-cosmetics-international-dance-league-partnership-campaign</link><description><![CDATA[e.l.f. Cosmetics x IDL: Key Findingse.l.f. enters competitive dance through a founding IDL partnership spanning livestreams, backstage activations, and global competition events.The campaign targets digitally engaged young audiences...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/elf-cosmetics-international-dance-league-partnership-campaign</guid><pubDate>Fri, 08 May 2026 10:53:02 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1032220/conversions/elf-idl-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Why Social-First Ideas Need More Than Reach]]></title><link>https://news.designrush.com/social-first-ideas-cultural-fit-samy-cco-hernan-cerdeiro</link><description><![CDATA[Social-First Creative Strategy: Key FindingsSocial campaigns need cultural fit to earn attention across crowded platforms.Audience reaction should be planned early, especially when brands use risk or controversy to...]]></description><author><![CDATA[janet@designrush.com (Janet Osayande)]]></author><guid>https://news.designrush.com/social-first-ideas-cultural-fit-samy-cco-hernan-cerdeiro</guid><pubDate>Fri, 08 May 2026 10:16:28 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1032114/conversions/herna_n-cerdeiro-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Visa’s New AI Tools Show What eCommerce Systems Must Get Right]]></title><link>https://news.designrush.com/visa-ai-tools-ecommerce-systems</link><description><![CDATA[AI in eCommerce Dispute Systems: Key FindingsPost-purchase is becoming a critical part of eCommerce infrastructure, as disputes and exceptions are increasingly built into core transaction systems.Most AI systems...]]></description><author><![CDATA[ryan@designrush.com (Ryan de Smidt)]]></author><guid>https://news.designrush.com/visa-ai-tools-ecommerce-systems</guid><pubDate>Fri, 08 May 2026 08:55:56 -0400</pubDate><category>eCommerce</category><media:content url="https://media.designrush.com/articles/1032610/conversions/Ryan-10-1-preview-webp.webp" medium="image" /></item><item><title><![CDATA[St-Germain and Sophie Turner &#039;Delight in Life&#039; Summer Campaign]]></title><link>https://news.designrush.com/st-germain-sophie-turner-delight-in-life</link><description><![CDATA[St-Germain 'Delight in Life': Key FindingsThe Riviera-set film arrives as the company reports a 20% increase in global search interest for the spritz.It follows a previous campaign that...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/st-germain-sophie-turner-delight-in-life</guid><pubDate>Fri, 08 May 2026 08:03:49 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1031844/conversions/st-Germain_sophie-turner-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Google Tests AI Review Responses as 97% of Consumers Rely on Reviews]]></title><link>https://news.designrush.com/google-tests-ai-review-responses-97-read-reviews</link><description><![CDATA[Google Business Profile AI Review Responses: Key Findings97% of consumers read reviews before buying, making Google’s move to AI-generated review responses in Business Profiles a key trust point.80%...]]></description><author><![CDATA[ilze@designrush.com (Ilze-Mari Gründling)]]></author><guid>https://news.designrush.com/google-tests-ai-review-responses-97-read-reviews</guid><pubDate>Fri, 08 May 2026 04:17:38 -0400</pubDate><category>AI</category><media:content url="https://media.designrush.com/articles/1032252/conversions/Rock-Salt-Marketing_Can-AI-written-review-replies-still-earn-customer-trust-1-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Starbucks Chilled Coffee Pushes Sidekick Branding into the Mainstream]]></title><link>https://news.designrush.com/starbucks-chilled-coffee-pushes-sidekick-branding-into-the-mainstream</link><description><![CDATA[Starbucks Chilled Coffee has launched a new EMEA platform, "WHATEVER YOUR THING, we’re in".Created with AMV BBDO, the beverage brand is positioning its ready-to-drink products as a companion to...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/starbucks-chilled-coffee-pushes-sidekick-branding-into-the-mainstream</guid><pubDate>Fri, 08 May 2026 02:26:47 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1031289/conversions/Starbucks-Chilled-Coffee-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Fabuloso’s New Campaign Turns Scent Into Spectacle]]></title><link>https://news.designrush.com/fabuloso-vml-scent-campaign</link><description><![CDATA[New Fabuloso Campaign: Key FindingsFabuloso and VML launched "Make Your World More Fabuloso," staking out fragrance as its primary brand differentiator in a hygiene-dominated category.The campaign reframes the...]]></description><author><![CDATA[janet@designrush.com (Janet Osayande)]]></author><guid>https://news.designrush.com/fabuloso-vml-scent-campaign</guid><pubDate>Thu, 07 May 2026 18:09:53 -0400</pubDate><category>Brands</category><media:content url="https://media.designrush.com/articles/1031385/conversions/make-your-world-more-fabuloso-preview-webp.webp" medium="image" /></item><item><title><![CDATA[86% of Americans Want More Protein, PepsiCo Is Responding]]></title><link>https://news.designrush.com/pepsico-foods-us-chris-bellinger-responding-to-consumer-demand</link><description><![CDATA[PepsiCo Foods' Innovation Strategy: Key Findings86% of Americans are actively adding protein to their diet, driving launches like Doritos Protein.Only 6% of U.S. adults meet the recommended fiber...]]></description><author><![CDATA[katherine@designrush.com (Katherine Maclang)]]></author><guid>https://news.designrush.com/pepsico-foods-us-chris-bellinger-responding-to-consumer-demand</guid><pubDate>Thu, 07 May 2026 12:24:37 -0400</pubDate><category>Brands</category><media:content url="https://media.designrush.com/articles/1028921/conversions/pepsico-foods-us-cco-chris-bellinger-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Disney+ Revisits Childhood Fears to Sell a Lifetime of Stories]]></title><link>https://news.designrush.com/disney-plus-a-lifetime-of-great-stories-under-the-bed-vccp-campaign</link><description><![CDATA[Disney+ wants viewers to remember the stories that scared them, shaped them, and stayed with them long after childhood.The streaming platform has launched the next chapter of its "A...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/disney-plus-a-lifetime-of-great-stories-under-the-bed-vccp-campaign</guid><pubDate>Thu, 07 May 2026 12:22:01 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1031983/conversions/disney-plus-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Purina Launches U.S. Soccer Marketing Push With Weston McKennie]]></title><link>https://news.designrush.com/purina-us-soccer-national-pet-kit-weston-mckennie-campaign</link><description><![CDATA[Purina’s U.S. Soccer Pet Campaign: Key FindingsPurina introduced the first-ever U.S. Soccer National Pet Kit, aligning pet-focused merchandise and experiences with the sport.Weston McKennie fronts Purina’s national campaign,...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/purina-us-soccer-national-pet-kit-weston-mckennie-campaign</guid><pubDate>Thu, 07 May 2026 11:47:06 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1031737/conversions/Purina_x_US_Soccer_Weston_McKennie-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Jameson Heads Deeper Into Soccer Fandom With J Balvin, KidSuper, and MLS]]></title><link>https://news.designrush.com/jameson-j-balvin-kidsuper-mls-soccer-campaign</link><description><![CDATA[Jameson’s 'It’s What You Bring': Key FindingsThe liquor brand launches a soccer-focused campaign featuring J Balvin, KidSuper, MLS team bottles, and nationwide fan experiences.The campaign also includes fashion...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/jameson-j-balvin-kidsuper-mls-soccer-campaign</guid><pubDate>Thu, 07 May 2026 10:17:08 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1031705/conversions/Screenshot-2026-05-07-at-5.49.17-PM-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Little Caesars and Mountain Dew Bring Back &#039;Mango Rush&#039; With a $5 Combo]]></title><link>https://news.designrush.com/little-caesars-mountain-dew-mango-rush-crazy-puffs</link><description><![CDATA[Little Caesars x Mountain Dew 'Mango Rush': Key FindingsThe fast food chain is bringing back Mountain Dew's Mango Rush nationwide after strong consumer demand following last year’s limited launch....]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/little-caesars-mountain-dew-mango-rush-crazy-puffs</guid><pubDate>Thu, 07 May 2026 09:52:24 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1031627/conversions/Mountain_Dew_Mango_Rush_x_Little_Caesars_Crazy_Puffs-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Behavioral Email Triggers: The Highest-ROI Automation Strategy in 2026]]></title><link>https://www.designrush.com/agency/digital-marketing/trends/behavioral-email-triggers</link><description><![CDATA[Behavior-based email triggers respond to what customers are actually doing: browsing, comparing, abandoning, buying, or drifting away.And when paired with AI, those signals become predictive, not just reactive. The...]]></description><author><![CDATA[amore@designrush.com (Amore Watters)]]></author><guid>https://www.designrush.com/agency/digital-marketing/trends/behavioral-email-triggers</guid><pubDate>Thu, 07 May 2026 05:34:38 -0400</pubDate><category>Digital Marketing</category><media:content url="https://media.designrush.com/articles/1026541/conversions/behavioral-triggers-in-email-marketing-preview-webp.webp" medium="image" /></item><item><title><![CDATA[10 HubSpot Alternatives That Make More Sense for Startups in 2026]]></title><link>https://www.designrush.com/agency/digital-marketing/trends/hubspot-competitors</link><description><![CDATA[HubSpot is built for inbound marketing first, CRM second, so you end up paying for a broad marketing ecosystem when all you need is pipeline visibility and follow-ups.Before anything...]]></description><author><![CDATA[mariana@designrush.com (Mariana Delgado)]]></author><guid>https://www.designrush.com/agency/digital-marketing/trends/hubspot-competitors</guid><pubDate>Thu, 07 May 2026 05:34:34 -0400</pubDate><category>Digital Marketing</category><media:content url="https://media.designrush.com/articles/1028073/conversions/best-hubspot-alternative-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Toyota Turns EV Skepticism Into Lifestyle Marketing Opportunity]]></title><link>https://news.designrush.com/toyota-all-electric-family-ev-campaign</link><description><![CDATA[Toyota All-Electric Family EV Strategy: Key FindingsThe automaker introduces its latest EV lineup to make electric driving feel simple and user-friendly.The "Haters Anthem" spot converts skeptics through puppetry,...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/toyota-all-electric-family-ev-campaign</guid><pubDate>Wed, 06 May 2026 22:39:23 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1030974/conversions/Toyota-All-Electric-Family-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Samsung Taps Thierry Henry for Genre-Hopping TV Campaign Ahead of World Cup]]></title><link>https://news.designrush.com/samsung-thierry-henry-watch-it-on-a-samsung-bbh-singapore</link><description><![CDATA[Samsung x Thierry Henry: Key FindingsThe brand's new campaign spans 25 European markets and highlights its 20-year global TV leadership.BBH Singapore created genre-based films showing Henry watching himself...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/samsung-thierry-henry-watch-it-on-a-samsung-bbh-singapore</guid><pubDate>Wed, 06 May 2026 22:19:31 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1031366/conversions/thierry-henry-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Spirit Airlines Shows What Happens When Price Becomes the Brand]]></title><link>https://news.designrush.com/spirit-airline-low-cost-branding-collapse</link><description><![CDATA[Spirit Airlines Collapse: Key FindingsThe carrier permanently ceased operations after 34 years, marking the first major U.S. airline failure in 25 years.The airline’s low-cost branding eroded as competitors...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/spirit-airline-low-cost-branding-collapse</guid><pubDate>Wed, 06 May 2026 19:00:01 -0400</pubDate><category>Brands</category><media:content url="https://media.designrush.com/articles/1031466/conversions/Spirit-Airline-preview-webp.webp" medium="image" /></item><item><title><![CDATA[KFC Canada Turns Drake Buzz Into Street-Level ‘SPICEMAN’ Campaign]]></title><link>https://news.designrush.com/kfc-canada-spiceman-drake-iceman-campaign-zinger-drip-courage</link><description><![CDATA[KFC Canada’s 'SPICEMAN' Campaign: Key FindingsThe fast-food restaurant launched a new campaign reacting to Drake’s "ICEMAN" album rollout to promote its new Zinger Drip menu.The campaign featured Toronto...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/kfc-canada-spiceman-drake-iceman-campaign-zinger-drip-courage</guid><pubDate>Wed, 06 May 2026 12:24:38 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1031301/conversions/kfc-spiceman-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Lay’s Brings Beckham, Messi and Steve Carell Into Epic World Cup Watch Party]]></title><link>https://news.designrush.com/lays-epic-watch-party-messi-beckham-carell-world-cup-2026</link><description><![CDATA[Lay’s 'Epic Watch Party': Key FindingsThe snack brand launched a new campaign ahead of the FIFA World Cup 2026, uniting Messi, Beckham, Henry, Carell, and Putellas with real fans....]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/lays-epic-watch-party-messi-beckham-carell-world-cup-2026</guid><pubDate>Wed, 06 May 2026 10:28:24 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1031308/conversions/lays-world-cup-preview-webp.webp" medium="image" /></item><item><title><![CDATA[FOX Sports Sells a World Cup Dream With Tom Brady and Zlatan Ibrahimović]]></title><link>https://news.designrush.com/fox-sports-world-cup-2026-brady-zlatan-campaign</link><description><![CDATA[FOX Sports 'Miracle': Key FindingsThe sports channel launches its new campaign, imagining a US World Cup win in a spot led by Brady, Ibrahimović, and USMNT players.The commercial...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/fox-sports-world-cup-2026-brady-zlatan-campaign</guid><pubDate>Wed, 06 May 2026 05:55:34 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1030931/conversions/fox-zlatan-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Snapdragon&#039;s &#039;That&#039;s How&#039; Campaign Puts PC Performance in Real Life]]></title><link>https://news.designrush.com/snapdragon-s-that-s-how-campaign-showcases-pc-performance-in-real-life</link><description><![CDATA['Snapdragon. That's How' Campaign: Key FindingsThe campaign includes four films showing how different users handle stressful scenarios using Snapdragon-powered PCs.The films run on broadcast TV, connected TV, TikTok,...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/snapdragon-s-that-s-how-campaign-showcases-pc-performance-in-real-life</guid><pubDate>Wed, 06 May 2026 05:00:55 -0400</pubDate><category>AI</category><media:content url="https://media.designrush.com/articles/1030750/conversions/Snapdragon-Thats-How-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Divine Revives Vine-Era Creativity with AI-Free Social App]]></title><link>https://news.designrush.com/divine-revives-vine-era-creativity-with-ai-free-social-app</link><description><![CDATA[Divine App, the Vine Revival Platform: Key FindingsDivine bans AI-generated videos and verifies uploads to help confirm human-made content.The company restored more than 500,000 Vine clips and lets...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/divine-revives-vine-era-creativity-with-ai-free-social-app</guid><pubDate>Wed, 06 May 2026 04:27:18 -0400</pubDate><category>Influencers</category><media:content url="https://media.designrush.com/articles/1031150/conversions/divine-is-here-2-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Pinterest Turns Doomscrolling Into Dance with ‘Get Festive’]]></title><link>https://news.designrush.com/pinterest-turns-doomscrolling-into-dance-with-get-festive</link><description><![CDATA[Pinterest's 'Get Festive' Campaign: Key FindingsThe platform released a 30-second film showing two users moving from doomscrolling to an IRL party setting.The campaign was produced in-house by Pinterest’s...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/pinterest-turns-doomscrolling-into-dance-with-get-festive</guid><pubDate>Wed, 06 May 2026 02:41:34 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1030244/conversions/Pinterest-Get-Festive-preview-webp.webp" medium="image" /></item><item><title><![CDATA[X Overhauls Ad Platform as It Tries to Win Back Advertisers]]></title><link>https://news.designrush.com/x-ai-ads-manager-rebuild-advertiser-comeback</link><description><![CDATA[X Ads Manager Rebuild: Key FindingsThe platform has started rolling out a rebuilt global Ads Manager powered by AI.The overhaul focuses on contextual and semantic targeting, AI-powered retrieval...]]></description><author><![CDATA[janet@designrush.com (Janet Osayande)]]></author><guid>https://news.designrush.com/x-ai-ads-manager-rebuild-advertiser-comeback</guid><pubDate>Wed, 06 May 2026 02:06:02 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1031021/conversions/x-global-ads-platform-overhaul-2026-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Spider-Man’s AI Friend in &#039;Brand New Day&#039; Has the Internet Divided]]></title><link>https://news.designrush.com/spider-man-ai-sidekick-ev-backlash-brand-new-day</link><description><![CDATA[Spider-Man's AI Assistant E.V.: Key FindingsSony’s script reveal introduces E.V., an AI companion positioned as Peter Parker’s only friend post-isolation.Fan backlash centers on replacing Spider-Man’s human traits with AI,...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/spider-man-ai-sidekick-ev-backlash-brand-new-day</guid><pubDate>Wed, 06 May 2026 00:45:59 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1031342/conversions/spiderman-cover-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Cinco de Mayo Ads 2026: Chipotle, Avocados From Mexico, and Mad Mexican Set the Tone]]></title><link>https://news.designrush.com/cinco-de-mayo-ads-2026-chipotle-avocados-mad-mexican-authenticity</link><description><![CDATA[Cinco de Mayo Marketing 2026: Key FindingsChipotle is using free chips on May 5 to pull more customers into its app and build direct relationships with them.Avocados From...]]></description><author><![CDATA[janet@designrush.com (Janet Osayande)]]></author><guid>https://news.designrush.com/cinco-de-mayo-ads-2026-chipotle-avocados-mad-mexican-authenticity</guid><pubDate>Tue, 05 May 2026 22:27:31 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1030658/conversions/diego-boneta-for-avocados-from-mexico-preview-webp.webp" medium="image" /></item><item><title><![CDATA[SNICKERS Ice Cream Shows How Overthinking Ruins Chill Moments in &#039;Seagull&#039;]]></title><link>https://news.designrush.com/snickers-ice-cream-seagull-bbdo-cant-chill-campaign</link><description><![CDATA[SNICKERS 'Seagull': Key FindingsSNICKERS Ice Cream continues its "Can’t Chill" platform with "Seagull," depicting the act of overthinking in a surreal, disruptive beachside scenario.Developed by BBDO, the campaign targets...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/snickers-ice-cream-seagull-bbdo-cant-chill-campaign</guid><pubDate>Tue, 05 May 2026 13:53:20 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1030751/conversions/snickers-bbdo-preview-webp.webp" medium="image" /></item><item><title><![CDATA[DoorDash Spotlights Mom Group Chats in Time for Mother&#039;s Day]]></title><link>https://news.designrush.com/doordash-mothers-day-mom-group-chat-campaign</link><description><![CDATA[DoorDash's 'Real Moms of the Group Chat': Key FindingsThe brand's Mother’s Day campaign centers on mom group chats, using digital support systems to create real-world delivery moments.The effort...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/doordash-mothers-day-mom-group-chat-campaign</guid><pubDate>Tue, 05 May 2026 12:54:27 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1030427/conversions/doordash-preview-webp.webp" medium="image" /></item><item><title><![CDATA[70% of IT Budgets Go to Tech Debt. Why UX Must Lead Modernization]]></title><link>https://news.designrush.com/tech-debt-legacy-systems-modernization</link><description><![CDATA[Legacy Systems and Modernization: Key FindingsLegacy systems are slowing performance and limiting innovation, making it harder for companies to adapt and scale, as outdated infrastructure struggles to support real-time...]]></description><author><![CDATA[ryan@designrush.com (Ryan de Smidt)]]></author><guid>https://news.designrush.com/tech-debt-legacy-systems-modernization</guid><pubDate>Tue, 05 May 2026 06:26:32 -0400</pubDate><category>Software Development</category><media:content url="https://media.designrush.com/articles/1030441/conversions/Ryan-2-1-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Ford&#039;s &#039;American Value. For American Values.&#039; Celebrates Nation&#039;s 250th Birthday]]></title><link>https://news.designrush.com/ford-american-value-for-american-values-celebrates-america-250</link><description><![CDATA[Ford's 'American Value. For American Values.': Key FindingsThe motor company is honoring America’s 250th anniversary by giving consumers employee discount rates on select 2025-2026 models.The activation includes 250...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/ford-american-value-for-american-values-celebrates-america-250</guid><pubDate>Tue, 05 May 2026 00:56:19 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1030053/conversions/ford-american-value-for-american-values-hero-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Chery UK Puts Endurance Front and Center With Mo Farah in Hybrid Push]]></title><link>https://news.designrush.com/chery-uk-mo-farah-super-hybrid-team-lewis-campaign</link><description><![CDATA[Chery UK x Mo Farah: Key FindingsChery UK partners with Sir Mo Farah to promote its hybrid technology and its endurance and long-distance performance benefits.The campaign spans film,...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/chery-uk-mo-farah-super-hybrid-team-lewis-campaign</guid><pubDate>Mon, 04 May 2026 13:58:03 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1030170/conversions/sir-mo-farah-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Samsonite and Olivia Culpo Want to Make Travel Feel Indulgent Again]]></title><link>https://news.designrush.com/samsonite-olivia-culpo-chocolate-mauve-travel-campaign</link><description><![CDATA[Samsonite x Olivia Culpo: Key FindingsSamsonite introduces the new "Chocolate Mauve" colorway with Olivia Culpo, placing luggage at the center of sensory, experience-driven travel narratives.The campaign uses dessert-inspired...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/samsonite-olivia-culpo-chocolate-mauve-travel-campaign</guid><pubDate>Mon, 04 May 2026 13:54:09 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1030073/conversions/samsonite-preview-webp.webp" medium="image" /></item><item><title><![CDATA[SKITTLES Gummies Campaign Makes Softness Weird on Purpose]]></title><link>https://news.designrush.com/skittles-gummies-campaign-tbwa-chiat-day</link><description><![CDATA[SKITTLES Gummies Campaign: Key FindingsSKITTLES introduces Gummies with three surreal films using practical effects to redefine softness in the candy category.Created by TBWA\Chiat\Day, the campaign uses absurd scenarios...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/skittles-gummies-campaign-tbwa-chiat-day</guid><pubDate>Mon, 04 May 2026 13:44:06 -0400</pubDate><category>Creative</category><media:content url="https://media.designrush.com/articles/1029811/conversions/skittles-gummies-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Goodyear Revs Up Performance Push With ‘Fast Is In Us’ Global Campaign]]></title><link>https://news.designrush.com/goodyear-fast-is-in-us-eagle-performance-global-campaign-kentucky-derby</link><description><![CDATA[Goodyear 'Fast Is In Us' Campaign: Key FindingsThe brand launches its new global campaign, establishing Eagle tires as the top choice for performance-focused drivers worldwide.The campaign debuted at...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/goodyear-fast-is-in-us-eagle-performance-global-campaign-kentucky-derby</guid><pubDate>Mon, 04 May 2026 13:28:50 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1029801/conversions/goodyear-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Why Explainer Videos Fail]]></title><link>https://www.designrush.com/best-designs/video/trends/why-explainer-videos-fail</link><description><![CDATA[Explainer videos have become one of the most effective ways to communicate complex ideas quickly. Whether you're introducing a new product, educating your audience, or driving conversions, a strong explainer...]]></description><author><![CDATA[spotlight@designrush.com (Marc Strong)]]></author><guid>https://www.designrush.com/best-designs/video/trends/why-explainer-videos-fail</guid><pubDate>Mon, 04 May 2026 07:28:03 -0400</pubDate><category>Video Design</category><media:content url="https://media.designrush.com/articles/1031975/conversions/marc-strong-why-explainer-videos-fail-preview-webp.webp" medium="image" /></item><item><title><![CDATA[GDPR Fines Hit $1.4B as Customer Support Becomes Compliance Risk]]></title><link>https://news.designrush.com/gdpr-compliance-customer-support-risks-explained</link><description><![CDATA[GDPR Compliance in Customer Support: Key Findings$1.4 billion in GDPR fines and $2.8 billion globally show customer support is a real financial risk, requiring brands to vet outsourcing partners...]]></description><author><![CDATA[ilze@designrush.com (Ilze-Mari Gründling)]]></author><guid>https://news.designrush.com/gdpr-compliance-customer-support-risks-explained</guid><pubDate>Mon, 04 May 2026 06:09:40 -0400</pubDate><category>AI</category><media:content url="https://media.designrush.com/articles/1029812/conversions/Hugo-2-GDPR-Risk-in-Customer-Support-Operations-preview-webp.webp" medium="image" /></item><item><title><![CDATA[DesignRush SEO Roundup: CTR Gains, Volatility Spikes, AI Expands]]></title><link>https://news.designrush.com/seo-news-update-recap-ctr-google-revenue-ai-expansion</link><description><![CDATA[SEO Roundup: Key FindingsOrganic CTR on AI Overviews jumped from 1.3% to 2.4%, rebounding 85% after 18 months of decline.Google Search revenue grew 19% to $60.4 billion in...]]></description><author><![CDATA[andrea.s@designrush.com (Andrea Soldat)]]></author><guid>https://news.designrush.com/seo-news-update-recap-ctr-google-revenue-ai-expansion</guid><pubDate>Sat, 02 May 2026 11:00:00 -0400</pubDate><category>SEO</category><media:content url="https://media.designrush.com/articles/1028810/conversions/seo-roundup-22-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Expedia, IShowSpeed Create &#039;Exspeedia&#039; for Gen Z Travelers]]></title><link>https://news.designrush.com/expedia-ishowspeed-exspeedia-gen-z-travelers</link><description><![CDATA[Expedia x IShowSpeed: Key FindingsThe collab includes a multi-phase global rollout spanning livestream, social, and digital channels.The campaign features a 12-hour Caribbean livestream across multiple islands using branded planes,...]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/expedia-ishowspeed-exspeedia-gen-z-travelers</guid><pubDate>Fri, 01 May 2026 15:43:28 -0400</pubDate><category>Influencers</category><media:content url="https://media.designrush.com/articles/1029294/conversions/ishowspeed-expedia-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Pedigree Leans On Pet Owner Archives in Nostalgic Campaign]]></title><link>https://news.designrush.com/pedigree-good-then-better-now-nostalgic-campaign</link><description><![CDATA[Pedigree's 'Good Then, Better Now' Push: Key FindingsColenso BBDO developed the campaign using user-submitted childhood photos and home videos as the primary creative.The hero film compiles global user-generated...]]></description><author><![CDATA[marta@designrush.com (Marta Janosi)]]></author><guid>https://news.designrush.com/pedigree-good-then-better-now-nostalgic-campaign</guid><pubDate>Fri, 01 May 2026 14:54:17 -0400</pubDate><category>Brands</category><media:content url="https://media.designrush.com/articles/1029278/conversions/pedigree-good-then-better-now-preview-webp.webp" medium="image" /></item><item><title><![CDATA[DSW and Heather McMahan Launch &#039;Shoemergency&#039; Series]]></title><link>https://news.designrush.com/dsw-shoemergency-heather-mcmahan-season-2-2026</link><description><![CDATA[DSW's 'Shoemergency' Season 2: Key FindingsDSW launched "Shoemergency" Season 2 on April 30, starring comedian Heather McMahan solving shoe crises for customers.The campaign includes a five-city pop-up tour...]]></description><author><![CDATA[coral@designrush.com (Coral Cripps)]]></author><guid>https://news.designrush.com/dsw-shoemergency-heather-mcmahan-season-2-2026</guid><pubDate>Fri, 01 May 2026 12:43:17 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1028891/conversions/dsw-shoemergency-heather-mcmahan-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Why 60% of Partnerships Fail and Why Saying No Early Matters]]></title><link>https://news.designrush.com/patmos-hosting-ceo-why-partnerships-fail-early</link><description><![CDATA[Why Partnerships Fail Early: Key FindingsMore than half of partnerships fail to generate meaningful value, highlighting how early alignment shapes long-term success.The strongest partnerships don't start with opportunity;...]]></description><author><![CDATA[janet@designrush.com (Janet Osayande)]]></author><guid>https://news.designrush.com/patmos-hosting-ceo-why-partnerships-fail-early</guid><pubDate>Fri, 01 May 2026 12:07:19 -0400</pubDate><category>Productivity</category><media:content url="https://media.designrush.com/articles/1020721/conversions/John-Johnson-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Google’s Latest Update Rewards Better UX, Not Just Better Content]]></title><link>https://news.designrush.com/google-core-update-ux-ranking-changes</link><description><![CDATA[Google Core Update &amp; UX: Key FindingsGoogle’s March 2026 core update shows ranking drops aren’t penalties, but the result of pages being beaten by more useful alternatives, forcing brands...]]></description><author><![CDATA[ryan@designrush.com (Ryan de Smidt)]]></author><guid>https://news.designrush.com/google-core-update-ux-ranking-changes</guid><pubDate>Fri, 01 May 2026 10:09:08 -0400</pubDate><category>Web Design</category><media:content url="https://media.designrush.com/articles/1029188/conversions/Daily-eCommerce-Is-Slowing-Down-6-1-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Twitter to X: The Overnight Identity Destruction]]></title><link>https://www.designrush.com/best-designs/logo/trends/anatomy-design-fail-twitter-x</link><description><![CDATA[Twitter spent 17 years building one of the most recognized symbols on earth.  In a single weekend in July 2023, it was gone, replaced by a letter anyone could type...]]></description><author><![CDATA[abdel@designrush.com (Rafi Lim)]]></author><guid>https://www.designrush.com/best-designs/logo/trends/anatomy-design-fail-twitter-x</guid><pubDate>Fri, 01 May 2026 10:07:23 -0400</pubDate><category>Logo Design</category><media:content url="https://media.designrush.com/articles/1029178/conversions/twitter-rebrand-disaster-1-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Every Man Jack, John Deere Collab Debuts as Walmart Exclusive]]></title><link>https://news.designrush.com/every-man-jack-john-deere-collab-walmart-exclusive</link><description><![CDATA[Every Man Jack x John Deere: Key FindingsThe collab launches as a three-product grooming range, sold exclusively through Walmart online on May 1 and in stores on May 3....]]></description><author><![CDATA[ruchundre@designrush.com (Ru Reid)]]></author><guid>https://news.designrush.com/every-man-jack-john-deere-collab-walmart-exclusive</guid><pubDate>Fri, 01 May 2026 09:38:36 -0400</pubDate><category>Advertising Industry</category><media:content url="https://media.designrush.com/articles/1029138/conversions/every-man-jack-hero-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Dataland: What Does a Museum Built by AI Actually Look Like?]]></title><link>https://www.designrush.com/best-designs/video/trends/dataland-what-does-a-museum-built-by-ai-actually-look-like</link><description><![CDATA[The most telling design decision at Dataland has nothing to do with screens.Walk through the world's first AI art museum when it opens in spring, and you get the...]]></description><author><![CDATA[jermaine@designrush.com (Jermaine Dela Cruz)]]></author><guid>https://www.designrush.com/best-designs/video/trends/dataland-what-does-a-museum-built-by-ai-actually-look-like</guid><pubDate>Fri, 01 May 2026 08:31:41 -0400</pubDate><category>Video Design</category><media:content url="https://media.designrush.com/articles/1028814/conversions/dataland-machine-dreams-rainforest-exhibition-los-angeles-2026-preview-webp.webp" medium="image" /></item><item><title><![CDATA[Chivas Regal Built A Game With Charles Leclerc to Rethink Sports Partnerships]]></title><link>https://news.designrush.com/chivas-regal-charles-leclerc-board-game-baby-teeth-somesuch</link><description><![CDATA[Chivas Regal x Charles Leclerc: Key FindingsThe brand has partnered with F1 star Charles Leclerc to launch a co-created 16-year whisky and original board game experience.The campaign replaces...]]></description><author><![CDATA[roberto.o@designrush.com (Roberto Orosa)]]></author><guid>https://news.designrush.com/chivas-regal-charles-leclerc-board-game-baby-teeth-somesuch</guid><pubDate>Fri, 01 May 2026 07:15:13 -0400</pubDate><category>Marketing</category><media:content url="https://media.designrush.com/articles/1029102/conversions/chivas-preview-webp.webp" medium="image" /></item></channel></rss>