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Apple Is Reportedly Creating a More Affordable VR Headset

Tech
Apple Is Reportedly Creating a More Affordable VR Headset
[Source: YouTube | Apple]
Article by Arman Lorenzo BuriasArman Lorenzo Burias
1 min read
Published: June 19, 2024

Apple is reportedly working on releasing a more affordable headset, in light of its Vision Pro’s flawed construction and poor sales.

According to a report from The Information, Apple’s new headset in development is codenamed N109 and aims to be at least a third of the weight of the Vision Pro while retaining high-resolution displays.

Its target price range is comparable to a high-end iPhone model, between $1,500 and $2,500.

Apple Vision Pro's Challenges

Though the Apple Vision Pro has received praise for its immersive design and technological capability, it’s been heavily criticized for its battery life, impracticality, price, and weight.

Currently, the device is being sold for $3,499.

As of the moment, Apple still has plans to support the Vision Pro, with an international release and an operating system update rolling out this fall.

Despite this, the company’s long-term strategy may focus on a more affordable VR headset.

At present, the tech giant is still reportedly facing challenges in lowering costs without cutting features for the N109, which may delay the 2025 shipping goal.

As the VR market continues to grow, brands and companies interested in creating immersive experiences may want to work with top software developers in our agency directory.

READ NEXT: Students Take Center Stage in Apple's New Mac Ad Series

Editing by Katherine 'Makkie' Maclang

 
Tags:
apple apple vision pro vr 
Arman Lorenzo Burias
Arman Lorenzo Burias
B2B Reporter
Arman Burias has a multidisciplinary background in copywriting as well as literature and has written for art galleries. He has since transitioned into news writing, maximizing his broad skill set to cover design, gaming, and tech for DesignRush.
Follow on: LinkedIn Send email: arman@designrush.com
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Contact our news team at spotlight@designrush.com
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