FOX Sports decided to throw its hat into the ring for the best Qatar World Cup ad with the “Superfan Santa” celebrity-infused spot, the centerpiece of the “‘Tis the FIFA World Cup” creative campaign. FOX revealed the one-minute spot for the first time on October 7, followed by a network premiere on October 9 across the FOX NFL schedule.
The executive producer and the star of the long-awaited FOX animated series “Grimsburg”, Jon Hamm, also stars in the one-minute long “Superfan Santa” ad as Mr. Claus himself. The Emmy Award-winning actor plays the role of Santa Claus who is oblivious to the fact that Qatar World Cup is taking place during the holiday season.
He’s joined by Ellie Kemper, most widely renowned for her role of Erin Hannon in “The Office,” now turned Mrs. Claus. As they comment on how magical the season is going to be now that the world cup coincided with the holidays and observe soccer fans caroling in the stadium, they come to a startling realization regarding how much work is ahead of them. Cue Jon Hamm’s hilarious “oh my gooseberries” line.