Most businesses hire reactively — waiting for a vacancy, then scrambling to fill it. That approach leads to rushed decisions, wasted resources, and stalled growth.
High-performing companies?
They treat hiring as a business growth strategy, not an HR function. They don’t just fill roles — they attract, develop, and retain A-players before the competition even gets a chance.
On the DesignRush Podcast, I spoke with Jermaine Murray, CEO of JupiterHR™ and The Jobfather Academy, about what separates companies that scale fast from those that struggle:
- Why a bad hire is more expensive than an empty seat
- How top companies attract game-changing talent
- The biggest hiring mistakes that hold businesses back
- How Diversity, Equity, and Inclusion (DEI) directly impact revenue and innovation
- How the right team multiplies profitability
If hiring isn’t a proactive strategy in your business, it’s a liability.
Who is Jermaine Murray
Jermaine Murray is the CEO and Founder of JupiterHR™, a leading recruitment firm specializing in high-impact talent acquisition for fast-growing tech companies. As a data-driven hiring strategist, Jermaine partners with businesses to optimize their recruitment processes, build high-performing teams, and drive scalable growth. Through The Jobfather Academy, he has equipped thousands of professionals with the strategies to navigate the job market, secure competitive salaries, and position themselves for long-term success.
The Society for Human Resource Management (SHRM) emphasizes that bad hire drains resources, slows down operations, and forces businesses to restart the hiring cycle, often at a higher cost.
"Hiring isn’t just about filling a vacancy — it’s about setting up your company to win. One wrong hire can disrupt an entire team, but the right hire can take your business to the next level."
Poor hiring decisions can weaken company culture, impact customer relationships, and disrupt long-term strategy.
The Cost of a Bad Hire
Prioritizing a structured, data-driven recruitment process is critical to maintaining efficiency, team stability, and business growth.
Winning in business starts with who you hire — it’s a competitive advantage.
"If you want to take over a market, if you want to outperform your competitors, the best thing that you can do is to make sure you have the best people available and the best people available are going to want to work at the places that treat them right."

Leadership teams that fail to prioritize smart hiring decisions waste resources, stall growth, and lose their edge in the market.
The best talent will always choose environments that invest in their success, offer flexibility, and foster innovation.
When hiring is done right, it doesn’t just fill gaps — it strengthens business performance, fuels expansion, and positions a company to dominate its industry.
The most successful companies curate environments where top talent wants to be.
Hiring as a Strategic Investment
High-growth businesses understand that talent acquisition is a long-term strategy, not a short-term fix — while others simply react to hiring needs, they proactively attract the best.
As Jermaine puts it:
"If you're able to emphasize employee happiness, whether that means like you have ERGs, outright DEI boards, or, you know, as simple as just having a flexible remote policy, right? It's gonna be easy for you to poach from your competition."
Here’s how top companies measure the impact of their hiring strategies:
- Increased employee retention rates
- Faster time-to-productivity for new hires
- Higher revenue per employee
- Better cultural alignment and engagement scores
- Leaders scrutinize every business investment for ROI — so why treat hiring any differently?
Your talent strategy isn’t just an HR function; it’s a direct driver of revenue, innovation, and market positioning.
If hiring isn’t a proactive business strategy, it’s a liability.
🎧 Listen to the full episode with Jermaine Murray on Spotify to uncover how hiring strategically can transform your business, maximize revenue, and create long-term success.
The real question is how are you attracting new hires?
Creating a Culture That Attracts the Best and Brightest
A reactive hiring process leaves you scrambling for available candidates instead of building a pipeline of high-impact talent.
That’s where strategy comes in.
Companies that emphasize employee experience — whether through leadership development, flexibility, or an environment that fosters innovation — become magnets for high performers.
If your hiring strategy stops at job postings and interviews, you’re already behind.
“If you’re not intentional about how you hire, you're just collecting resumes, you're not actually building a team.
And the best talent? They’re not waiting around. They are going where they feel valued, where they can see leadership actually investing in them, and where they know they have real room to grow.”
In a previous DesignRush episode, Miha Matlievski, known as the "Fail Coach" discusses the pivotal role of soft skills, servant leadership, and learning from failure in today's business landscape emphasizing how leaders can enable employees to reach their full potential by fostering an environment that embraces these principles.
🎧 Watch the full episode and discover valuable perspectives on leadership and employee development, aligning with strategic hiring and talent management.
Leaders who fail to evolve their hiring strategies risk losing top performers to companies that prioritize employee experience, engagement, and long-term growth.
As Jermaine says:
"If you’re able to actually listen to what employees are telling you, not just what the reports say, you’re gonna know exactly what needs to change to keep them engaged. And if you keep them engaged, you’re keeping the business growing."
Strong recruitment isn’t just about finding talent — it’s about keeping it.
🎧 Tune in to hear Jermaine’s insights on what it takes to build teams that fuel revenue, innovation, and long-term business success.