KFC is teaming up with acclaimed illustrator duo Yeye Weller to bring color and whimsy into the holiday season.
Together, they've launched a limited-edition "Buckets of Joy" chicken bucket, as well as a streetwear-inspired capsule collection featuring the artists' signature style.
Customers can now order the KFC Festive Feast featuring the 2024 holiday bucket.
It comes with six pieces of fried chicken and six of the new Original Recipe Tenders, along with three sauces and two large homestyle sides for $25.99.
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Those looking for a sweet treat can also add on the chain's newest hit: the Cherry Pie Poppers. Meanwhile, fans with bigger appetites can place an order for the Chicken & Tenders Feast.
In a press release, KFC CMO and Chief Development Officer Catherine Tan-Gillespie highlighted the brand's special relationship with the holidays and how it has brought people together for generations:
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Festive Feasts are available now in-store, as well as on the KFC website and app, with new digital gift cards perfect for Christmas giveaways.
This latest campaign builds on KFC's tradition of special releases during the holidays.
With the uniquely designed bucket and capsule collection, the brand aims to differentiate itself with a display of what creative marketing is all about.
Whimsical Works from Yeye Weller
Best known for their vibrant and playful works, Yeye Weller has previously worked with major brands, festivals, and galleries around the world.
The new KFC capsule collection brings their signature style to life on a sweater, a beanie, a hoodie, and a tumbler.
The pieces are available now for a limited time on KFCShop.com.
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With winter in full swing, capsule collections, and sweaters in particular, seem to be all the rage with brands as of late.
Earlier in October, Hot Pockets launched a zip-off holiday sweater to mark the removal of the brand's famous crisping sleeves.
Last month, Chips Ahoy! and Big Sean came out with a capsule collection at ComplexCon.
Meanwhile, Captain Morgan recently collaborated with KidSuper and Victor Cruz for a special crewneck.