Top music icons, including international music sensations Olivia Rodrigo, Billie Eilish, and Lady Gaga, are coming together for FireAid, a benefit concert to be held on January 30 in Los Angeles.
The event aims to support communities affected by the devastating Southern California wildfires, which have claimed at least 25 lives, displaced tens of thousands, and destroyed countless homes and businesses.
The FireAid concert will be held at two venues, the Intuit Dome and the Kia Forum, starting at 6 p.m. PST. Tickets go on sale January 22 at noon via Ticketmaster.
Performances will feature an extraordinary lineup, including Green Day, Katy Perry, Gwen Stefani, Stevie Nicks, and Alanis Morissette, alongside collaborations like Dave Matthews and John Mayer’s first-ever joint performance.
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The fires, which started on January 7, have been fueled by severe drought and strong winds, highlighting the urgent need for disaster relief and fire prevention measures.
Proceeds will go toward rebuilding efforts and initiatives to mitigate future wildfire risks across Southern California.
FireAid’s impactful promotions showcase the power of event marketing in driving awareness and support for critical causes.
Livestreams for Global Support
For those unable to attend in person, the event will be livestreamed on platforms such as Apple Music, Netflix, YouTube, and more, ensuring global support for the cause.
FireAid represents a broader commitment to community recovery and resilience, as Los Angeles continues to heal from the devastating impact of the fires.
Celebrities are doing what they can, with many offering their time and talents to raise awareness and funds for those impacted by the fires.
In addition to FireAid, local projects are underway to support fire victims, including reuniting children with lost belongings.
Recently, major brands also stepped in with donations and initiatives to support wildfire relief efforts.