
BLACKSWANTHEORY
AI Made Practical, Profitable & Powerful.
28 Leslie Ave, Douglasdale, Johannesburg, 2191, South Africahttps://www.blackswantheory.co.za
BLACKSWANTHEORY Overview
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $90/hr
- Year Founded
- 2017
Because, when our customers win, we win. Our Mission: To assist businesses in achieving scale, efficiency and profitability by providing agile, affordable and tailored solutions.
We consider budget parameters, business needs, as well as the psychological factors in adopting AI technologies. We address the human context by building AI capabilities in the practical use of AI tools, as well as feelings of insecurity, creating empowered, confident employees.
We are a team of digital innovators and early AI adopters, leveraging our decades of traditional business and marketing expertise demonstrating how exponential growth can be achieved with advanced AI.
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BLACKSWANTHEORY Services
AI Expertise
- AI Consulting
Industries
- Media & Communications
- AI
- Corporate Services
- Consumer Goods
- Finance
- Arts
- Hospitality
- Education
- Legal
- Insurance
Client Types
- Small Businesses
- Medium Businesses
BLACKSWANTHEORY Portfolio

AI Consulting
FirstRand Perspectives
- $5K - $20K
- 6 Months
- 2025
BLACKSWANTHEORY Team Bios

Nicole Wills
Co-Founder, CEO & Strategist
Nicole leads with a future-forward approach, combining her extensive business and marketing expertise with the transformative capabilities of AI and Generative AI to build smarter, scalable strategies for clients across the SMME sector.11 years as a small business owner and six years as head o

Irvan Damon
Co-Founder & Head of Artificial Intelligence Solutions
A relentless early adopter, Irvan has always stayed ahead of the technology curve, constantly upskilling in emerging technologies and digital innovation. His ability to spot trends early and translate them into opportunities is central to his work in building AI solutions that are both visionary and


