First Insights

Usability Consulting & Research for the Digital Marketplace
41 Madison Avenue 31st Floor, New York City, New York 10010, United States
https://www.firstinsights.com
First Insights

First Insights Overview

Year Founded
2004
Employees
Under 49
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
$125/hr
Specializing in usability testing, focus groups, ethnographic research and innovation workshops, our team has deep roots in digital marketing, UX design, project management, and branding strategy.  We strive to enhance the effectiveness of your digital and traditional marketing efforts through objective qualitative research that allows rich customer experience insights to be gathered from your target audience.

With agency and client side expertise, we know how to efficiently manage projects and stick to your budget. Our deliverables are easy for your team to understand and provide actionable recommendations that improve your communication and product development efforts.

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First Insights Services

Industries

  • Software & IT Services
  • eCommerce

Client Types

  • Small Businesses
  • Medium Businesses
UI/UX Expertise
UI/UX Expertise
  • UX Strategy
  • Usability Testing
  • User Research

First Insights Clients

JP Morgan Chase
Ford
L'Oreal
Express Scripts
Novartis

First Insights Team Bios

Principal UX Researcher
Lon Taylor
Principal UX Researcher

For the past fifteen years Lon Taylor has cultivated his user experience research, marketing and advertising skills by achieving measurable results for Fortune 500 firms and successful start-up’s.

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