Collaboration and simplifying complexity through a user centred design methodology is key to my approach. I have experience in leading multi-disciplinary design teams and stakeholder management in a wide variety of sectors that include Fintech, e-Commerce, Higher Education, Automotive and Law. I am a passionate believer in the transformational power of design and how it can make meaningful impact for building brand value for organisations.

To bring my ideas to life I use a variety of tools like pen on paper (still the best to scamp ideas) Figma, Sketch, Adobe CC suite, Invision, Principle, Zeplin and Keynote.