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Our CEO Amit D. Mishra, and our CTO Sujit Karpe, were frustrated. It was 2012, and time management was proving hard in the services company they had founded. They needed more talent, fast. And as they tried to recruit talent, they realised that hiring was inefficient. Incredibly inefficient. They wanted to do something to fix this obvious gap, firstly for themselves. But very quickly they realised that this was a problem others were facing too. They started to realise that traditional practices were wearing organisations down and killing productivity; so, as tech-driven people in the tech-driven world, they had to solve this. This was how iMocha (previously Interview Mocha) was born.