photo of Katherine Maclang

Katherine Maclang

B2B Editor
Katherine Maclang is an accomplished professional in journalism and marketing communication, with extensive experience working at top Philippine media company GMA Network. She has been published on Yahoo Finance, The European Business Review, and Benzinga. In film and TV, she has actively participated in the production of movies and series that have earned notable nominations and awards from prestigious international film festivals. Currently serving as a B2B Editor at DesignRush, she continues to make significant contributions to the AdTech world.
Follow on: LinkedIn Send email: katherine@designrush.com
A Ferrero Rocher chocolate in gold background with gold swirls
Branding
Ferrero Rocher & Nutella Prove Premium Brands Can Scale in the U.S. If They Localize
By   |  3 days ago  |  5 min read
An alien wearing a blue Kalshi basketball jersey chugging a drink
Artificial Intelligence
Kalshi’s $2K NBA Finals AI Ad Shows Why Big-Budget Commercials Are Dying
By   |  4 days ago  |  6 min read
The Jaguar Type 00 in Ultramarine Blue in a street in Paris with photographers flocking to take a photo
Business Productivity
Jaguar Sold Just 49 Cars in April 2025 Amid EV Rebrand, Dealer Standstill
By   |  4 days ago  |  5 min read
Business Productivity
5 Trends Behind the Labubu Doll Craze and What Brands Risk Ignoring Them
By   |  5 days ago  |  5 min read
Paris Hilton and Saweetie posing for NYX against a hot pink backdrop
Marketing
NYX’s 'IYNYK' Campaign Unites Paris Hilton, Saweetie, and Strategic Inclusivity
By   |  5 days ago  |  3 min read
A set of Paper Mate felt tip pens with packaging designs generated using Adobe Firefly
Artificial Intelligence
Newell Brands & Adobe Partner to Deliver Faster, On-Brand Content with GenAI
By   |  5 days ago  |  3 min read
Graphics of an iPhone screen showing "Unknown Senders" folder
Marketing
From Cold Calls to Warm Intros: How Brands Can Adapt to Apple’s Call Screening
By   |  1 week ago  |  3 min read
The huge CNX sign in blue and pink at the event in Chicago
B2B
Salesforce Repositions Its Brand Toward Unified AI Commerce at CNX 2025
By   |  1 week ago  |  4 min read
Branding
Progressive, Arnold Use ‘Superman’ to Make Accident Response a Hero Story
By   |  1 week ago  |  3 min read
Graphics of an animated boy wearing a bear suit in the mountains with Salesforce + Convergence logos
Artificial Intelligence
Salesforce Positions Its Brand as AI Frontrunner with Convergence Acquisition
By   |  1 week ago  |  4 min read
A black-and-white closeup shot of Harris Dickinson holding rhode's Glazing Mist
Branding
Harris Dickinson Leads Rhode’s New Glazing Mist Launch Campaign
By   |  1 week ago  |  3 min read
Jeremy Allen White poses with a cityscape backdrop and "Louis Vuitton" printed in white
Branding
Jeremy Allen White Brings His Authentic Edge to Louis Vuitton Menswear
By   |  1 week ago  |  4 min read