photo of Roberto Orosa

Roberto Orosa

B2B Reporter
Roberto Orosa has worked in a variety of industries, with four years of experience in copywriting and publishing. His fascination with tech, business, and all the latest trends led him to cover breaking B2B news for DesignRush.
Follow on: LinkedIn Send email: roberto.o@designrush.com
Pizza Hut's OOH effort outside of Wingstop
Marketing
Pizza Hut Haunts Wingstop With ‘Hallo-WINGS’ OOH Campaign
By   |  4 hours ago  |  3 min read
Three people on a pool
Creative
FUJIFILM Instax Captures ‘Moments That Click’ With McCann’s Global Push
By   |  4 hours ago  |  2 min read
Hunter Schafer smiling
Creative
Gentle Monster and Hunter Schafer Turn Horror Into High Fashion Marketing
By   |  4 hours ago  |  2 min read
Artificial Intelligence
71% of Companies Now Use Generative AI, But Is Everyone Doing It Right?
By   |  4 hours ago  |  2 min read
Advertising
One-Off Ads Don’t Last, But Unified Video Strategies Do
By   |  4 hours ago  |  4 min read
Mariah Carey in her Christmas costume
Creative
Mariah Carey Says 'It’s Time' in Sephora's Heartwarming Holiday Brand Story
By   |  4 hours ago  |  3 min read
Josh Hart holding a phone up
Advertising
Heineken Reframes Group Chats as Brand Moment With Josh Hart
By   |  4 hours ago  |  3 min read
Kevin the Carrot holding up a sign that says 'Marry Christmas?'
Creative
Aldi Celebrates 10 Years of Kevin the Carrot With Holiday Proposal From McCann
By   |  4 hours ago  |  3 min read
Kris K going through a list
Marketing
Target Brings Back 'Hot Santa' Kris K. to Make Holiday Shopping a Joyful Ride
By   |  4 hours ago  |  3 min read
Coca-Cola's holiday truck made with AI
Artificial Intelligence
Coca-Cola's Second AI Holiday Effort: Breaking Ground or Building Backlash?
By   |  4 hours ago  |  4 min read
A young boy looking back
Marketing
Etsy’s Holiday Campaign Leans Into the Power of Emotional Storytelling
By   |  4 hours ago  |  3 min read
The Hooters Family announcing its return
Branding
Hooters’ Founders Reclaim the Brand in a Full-Scale ‘Re-Hooterization’
By   |  4 hours ago  |  3 min read