photo of Roberto Orosa

Roberto Orosa

B2B Reporter
Roberto Orosa has worked in a variety of industries, with four years of experience in copywriting and publishing. His fascination with tech, business, and all the latest trends led him to cover breaking B2B news for DesignRush.
Follow on: LinkedIn Send email: roberto.o@designrush.com
The world's hardest lollipop
Marketing
Chupa Chups Builds the 'Impossible' Lollipop to Reveal New Easy-Open Wrapper
By   |  2 weeks ago  |  4 min read
Rosé sitting on a truck full of PUMA boxes
Creative
PUMA Revives the H-Street Sneaker With Rosé in Surreal Suburban Campaign
By   |  2 weeks ago  |  3 min read
Rivian's new R2 EV
Marketing
Rivian Builds 245-Foot Off-Road Course at SXSW to Showcase Its R2 SUV
By   |  2 weeks ago  |  4 min read
The new Punch the Monkey Jibbitz from Crocs
Marketing
Crocs Unveils ‘Punch the Monkey’ Jibbitz Inspired by Viral Baby Macaque
By   |  2 weeks ago  |  4 min read
Swae Lee holding up a bag of Chipotle
Marketing
‘Tatted Like a Chipotle Bag’ BOGO Returns With Swae Lee for Friday the 13th
By   |  2 weeks ago  |  4 min read
A woman on a bus watching two people converse
Creative
IKEA and McCann Flip the Simple Act of Coming Home Into a Global Brand Story
By   |  2 weeks ago  |  3 min read
DesignRush's Design Awards banner for February 2026
Design
DesignRush Showcases Design Award Winners for March
By   |  2 weeks ago  |  3 min read
A model dons the new 'Do Not Duplicate' collection
Marketing
Adidas x Whitaker Group Launch 'Do Not Duplicate' Rodeo Sneaker Pack
By   |  2 weeks ago  |  3 min read
Dakota Johnson in a Calvin Klein denim set
Advertising
Calvin Klein Casts Dakota Johnson for Its Spring 2026 Essentials Campaign
By   |  3 weeks ago  |  4 min read
Brad Reese wearing a Reese's Peanut Butter Cups hoodie with MrBeast holding a Feastables Peanut butter Cup
Marketing
MrBeast Stages Feastables Cups Taste Test With Grandson of Reese’s Inventor
By   |  3 weeks ago  |  4 min read
The new "Chill Drill"
Marketing
Garage Beer Launches ‘Chill Drill’ That Cools Cans Like a Power Tool
By   |  3 weeks ago  |  3 min read
Andrew Scott
Creative
Andrew Scott Returns to SXSW With Redbreast’s ‘Unhidden’ Filmmaker Award
By   |  3 weeks ago  |  4 min read