photo of Ru Reid

Ru Reid

Journalist
Ru is a writer with over eight years of experience turning complicated B2B ideas into clear, high-ranking content. At DesignRush, they report on brands, creative, and AI, breaking down the latest trends. Off the clock, they are chasing pull-ups, training for Hyrox, or making a dent in an ever-growing reading list.
Follow on: LinkedIn Send email: ruchundre@designrush.com
The Official Sponsor of Grass digital billboard on truck with the words: "Hungry? Your lawn can relate."
Creative
True Value Becomes the 'Official Sponsor of Grass' This Spring
By   |  1 week ago  |  3 min read
Vinny Rinaldi, VP of consumer connections. Hershey's dark range act as the background.
AI
Hershey Switches to an AI Marketing System With Mutinex, Tracer
By   |  1 week ago  |  2 min read
Kellogg's Frosted Flakes and Froot Loops cereal boxes with Toy Story 5 package designs
Marketing
Kellogg's, Pixar Pack 'Toy Story 5' Figures in Cereal Boxes
By   |  1 week ago  |  3 min read
SNICKERS Peanut Butter and Peanut Butter Ice Cream Bars in a canyon. Creamy and Crunchy typography under the bars.
Marketing
SNICKERS Extends Its 'Hunger' Platform With NFL Draft Activation
By   |  1 week ago  |  3 min read
Listen to your body typography with woman staring at her phone.
Marketing
Apple Cuts Through Health Advice Noise in Global Campaign
By   |  2 weeks ago  |  2 min read
Mercedes-Benz Sprinter carrying the gear of a worker walking with his tool bag to a worksite. Another Sprinter is in the background.
Marketing
Mercedes-Benz Vans Backs Small Business Owners in ‘Price of Success’
By   |  2 weeks ago  |  2 min read
Pulisic, Wilson, Pitbull, and Morgan stand in the background and assorted brand products are at the forefront
Marketing
Chips Ahoy! Captains Mondelēz's World Cup Push
By   |  2 weeks ago  |  4 min read
Gwyneth Paltrow is about to take a bite of a goop kitchen salad. A glass of water and salad dressing is on the side.
Marketing
Gwyneth Paltrow's Goop Kitchen Is ‘Made for New York’
By   |  2 weeks ago  |  4 min read
"Masters of the Universe" written in a drone display across the night sky over traffic congestion.
Advertising Industry
Mattel, Amazon MGM Fill Desert Skies With 400 ‘He-Man’ Drone Ads
By   |  2 weeks ago  |  3 min read
David Beckham walking down a museum hallway with the insignia of "Pepsi Football Nation"
Marketing
David Beckham Fronts 'Pepsi Football Nation' Fan Platform
By   |  2 weeks ago  |  4 min read
Amika's "On Your Wavelength" product range on display in a salon, with a stylist's hand picking up one product.
Marketing
Amika Puts Stylist Authority at Core of Premium Haircare Access
By   |  3 weeks ago  |  4 min read
Megan Fox in fitted leather suit, in a lecture hall. A group of students in uniform have their backs to the camera.
Advertising Industry
Megan Fox Leads Dr. Squatch’s First Major Deodorant Campaign
By   |  3 weeks ago  |  3 min read