Chocolate is an incredible invention. Chocolate is an experience. One bite has been scientifically proven to emulate hormones oxytocin and dopamine. Chocolate makes us feel happy. That is part of the reason it is so good and we cannot get enough.
Lauren Coffee Dark Chocolate is a brand that takes that happiness to new levels. The packaging design and brand identity was created by Michael Chernykh of Russia.
The package design splashes into a buttery explosion of dark chocolate bliss with chocolate droplets launched into the air. The packaging is a glossy black that emits a luxurious and modern sophistication. The black gloss gives the product a premium look.
Michael created a completely unique font that has impact and authority. It captures attention in a way that elevates the chocolate status to new heights.