Léon Courville is a Canadian vintner who grows grapes and produces wine from an 18-acre vineyard surrounding his home near Ville de Lac-Brome, Quebec. As well as being interested in the craft of viticulture, Léon Courville is also known for his large collection of antique corkscrews that are now on display at Domaine de Brome.
Léon Courville Vigneron’s brand identity was redesigned by Montréal based studio lg2 boutique. The studio looked to convey the history of the vineyard and the tradition it proudly upholds, the experience of grape growing and the craft of wine making, as well as family, passion and the pedigree of the region through a variety of assets.
These included a crest and custom typography, business cards, stationery set, postcards and wine labels that feature high-quality material detail, die cut labels, foil, spot color, and illustration.
The selection of pastel colors and a classic feel further extends the package signature to a solid branding that is recognizable for its simplicity and somewhat timeless elements.
This design encompasses the tradition of the winery and the family values involved in creating it.
Léon Courville Vigneron is a top package design in the Food & Beverage industry.