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LLC MED-EXPRESS-DIAGNOSTICS Packaging Design
Article by Mladen Milosevic
Last Updated: November 15, 2024

Standout Features:

  • Lavender and indigo color story
  • Modern-looking design
  • Intact branding elements

The client gave packaging designer Marina Galushka specific requests in redesigning its pharmaceutical packaging design: to keep the color palette the same as the previous one and keep the rose.

The result was a fantastic packaging design that adhered to the client's request with several added elements, elevating the brand image.

The elements blended well with each other, with not a single asset out of place with the overall design. Lavender and indigo are colors typically associated with women's products, and this one efficiently touched base with the female market.

In addition, the design looks modern and innovative without shocking the buyers because the before and after designs look similar but improved.

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Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
Follow on: LinkedIn Send email: mladen.m@designrush.com
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