VIHARSAROK

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VIHARSAROK Packaging Design Analysis
Article by Mladen Milosevic
Published Jun 04 2024
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Updated Jan 07 2025

Standout features:

  • Color-coded brews
  • Distinct typography
  • The design reflects premium quality

Hungarian Viharsarok microbrewery produces premium quality, award-winning beer since 2020. Their dizzying break into the bold and trendy craft beer business, growing popularity and demand, required a dynamic, recognizable, and nationwide branding presence.

Enter Studio Nabi! Besides the ambitious marketing and innovative branding concept, the studio crafted drink packaging design, worthy of competing with and dominating the ever-growing artisanal craft beer brands in the already saturated market.

Every brew and its flavor has its own color-coded packaging so you can easily distinguish between them. The special edition packaging (white and black with gold accents) displays special attention to detail as it was released right before Christmas in two festive flavors – apple pie and gingerbread.

The two packaging complement each other with their monochromatic look and are quite visible, especially when paired together. The combination of black, white, and gold reflects their premium quality and gives them a holiday feel that is irresistible to pass unnoticed.

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