AUSTRALIAN DISTILLING CO

Standout Features:

• High-quality images
• Text juxtaposition on photos
• Bold typography

For the Australian Distilling Co., web designer Annix turned to using high-quality photos they have to come up with a reassuring message to its consumers about the Spirit of Australia celebrated in their products as part of their brand identity.

They used images of actual people that give off that human feeling of connection and warmth,  that is often celebrated in events where Australian Distilling Co. products are present. They also used bold typography to add a sense of security, and the juxtaposition of the photos is made in such a way no visual element gets overshadowed by another.