Standout Features:
- Dynamic card-based layout
- Accessible navigation with clear CTAs
- Youthful color palette and bold typography
Do Something is a nonprofit that drives youth activism by empowering young people to tackle pressing social issues. Their mission is to mobilize younger generations, and their redesigned website is crafted to reflect this.
The design agency faced the challenge of creating an engaging, user-friendly platform that connects with a digital-native audience. The result? A vibrant, accessible, and action-oriented site focusing on straightforward navigation and bold visuals.
The website's new card-based layout streamlines campaign discovery, inviting users to dive into causes, campaigns, and actions with a simple click. This dynamic design fosters easy exploration that aligns with the younger audience's preference for efficiency and visual storytelling.
The website's streamlined navigation mirrors its mission of empowering the youth. The concise top-level menu and prominent CTAs, such as "Join" and "Take Action," provide clear entry points for immediate engagement. This user-friendly approach aligns with the organization's message of clarity, purpose, and accessibility, making it easy for visitors to find their way and act.
The website’s color palette includes vivid blues, greens, and bright accent colors, creating an energetic, fresh look. Bold, sans-serif typography complements this youthful vibe, giving the site a modern and clean aesthetic that enhances readability and accessibility.
These design choices ensure the website speaks directly to its target audience while maintaining a professional and action-focused tone. The design's bright, energetic palette encourages engagement and reinforces Do Something’s mission to inspire social change.
