Kinsta

Standout Features:

• Landing page showreel
• Smooth transitions
• Sticky Menu navigation

Founded back in 2013 with a desire to change the status quo, Kinsta, a California-based IT services provider, was set out to create the best WordPress hosting platform in the world.

Following their credo “obsessed with performance,” Kinsta designed their own website with this purpose-driven mentality. Users are led on a seamless, focused journey from the second they land on the page. Various animated elements are not there to entertain, but rather to act as a visual representation of various services.

The layout and organization of the website are clean and clear. Sections break up the interface, thanks to blue highlights and clever illustrations.

Each page is crafted with a straightforward digital destination in mind, emphasizing the brand’s strategic approach and the key aspects of Kinsta’s solutions.

Interestingly enough, the dedicated subpage DevKinsta, promoting the company’s flagship free tool, although based on the same design principles, looks like a dark reflection of the main website, making it stand out more.