Conferences and conventions have the power to bring hundreds or thousands of people together. They’re a time to discuss big ideas, to plan exciting changes, or to motivate growth. But, behind the scenes, planning and preparation could make or break the entire event. OTU Travel is a conferencing service designed to move projects forward by using their expert planning and travel guidance. With experience in medical, cultural, business, and scientific fields, the service offers everything from help with travel logistics and price negotiations, to lodging bookings and insurance or ticket purchasing.
The digital site for OTU Travel presents their brand with cool confidence right from the home page. Showcasing creativity and ingenuity, sharp video content plays in the background, and blue text boxes scatter across the page, accented by white fonts.
Like any travel experience, dynamic movement and adventure is central to this experimental, multi-page site design. As users scroll, page background colors change from dark shades of blue to crisp whites. Five thin vertical lines streak down each page, dividing every screen into columns. Pictures and text boxes pop out from the lines and spread horizontally across the page, overlapping each other to provide a slight sense of depth.
Gray images of airplanes, tourists, and moving clouds appear faintly in the backdrop. All the while, buttons spread across the top header and link to events and services throughout each page, filling with a dark blue coloring when users hover.
By visiting the services, contact, and formula pages, users can explore everything that OTU Travel has to offer, and they can find a conference package that fits their needs. The site also features a portfolio of past projects to demonstrate successful and diverse events that featured OTU Travel’s services.
Text content is presented in easy-to-read bullet point material, and site elements consistently echo the broader color scheme across pages for visual continuity. Users can access a large “X” at the top of most pages to return to the central menu and navigation page.
An accessible, interesting, and creative user experience is just the beginning of a journey with bigger results.
OTU Travel is a beautiful website design in the Professional Services and Travel industries.
