Our directory of media buying agencies in the US is evaluated using five core ranking criteria and reviewed by a team of 12 industry experts, backed by more than 480 verified client reviews. This methodology provides a clear, credible way to identify the right media buying partner.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
ITllect is a premier digital agency where intelligent design meets high-performance growth. Based in Plantation, Florida, we provide brands nationwide with a technical edge through custom web development and multi-channel marketing. Our expertise spans expert SEO, Paid Media, E-commerce optimization, and...
Top Services:
- Web Design
- eCommerce Development
- Web Development
- Media Buying
- Digital Marketing
- Show more
- Location
- Plantation, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
BillboardMax is a DOOH advertising agency that helps brands buy and manage outdoor media across Florida and the U.S. The team handles location research, highway digital screen selection, vendor coordination, creative preparation, scheduling, launch support, and reporting...
Top Services:
- Digital Services
- Graphic Design
- Creative Services
- Design Services
- Digital Strategy
- Show more
- Location
- Hallandale Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
It's a done-for-you content creation and ads agency. We take care of the scripting, strategy, recording, editing and publishing the content for you...
Top Services:
- Video Production
- Branding
- Creative Services
- Media Buying
- Content Marketing
- Show more
- Location
- Houston, Texas
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 3 Projects Listed
An AI Marketing Agency That Delivers...
Top Services:
- CRO
- Media Buying
- Digital Marketing
- SEO
- PPC
- Show more
- Location
- Jacksonville, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
We help established businesses turn organic social media into a growth channel that actually delivers: scroll-stopping content, daily engagement, and our signature outreach engine that puts you in front of thousands of the right potential customers every month...
Top Services:
- Social Media Marketing
- Content Marketing
- Video Production
- Video Marketing
- Digital Marketing
- Show more
- Location
- Boulder, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
A Brooklyn-based, full-service Amazon agency for consumer brands. We run advertising, listings and SEO, A+ Content, creative, and account management in-house, tied to a proprietary BI dashboard. And because we own and operate our own Amazon brands, we manage client accounts with real operator instincts, not...
Top Services:
- PPC
- SEO
- Digital Marketing
- CRO
- Media Buying
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
San Diego Marketing & SEO is a full-service digital marketing agency specializing in search engine optimization, web design and development, PPC management, social media marketing, content marketing, email marketing, reputation management, and online presence analysis...
Top Services:
- Digital Marketing
- AEO
- SEO
- Advertising
- Branding
- Show more
- Location
- San Diego, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
We run Google Ads and Meta Ads for US service and SaaS brands spending $10,000 to $100,000 a month. That is the entire business. No SEO, no organic social, no full-service bundle.Most agencies optimize toward whatever metric reports well. We optimize toward new customers and revenue. One cosmetic dental...
Top Services:
- PPC
- Media Buying
- Advertising
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Nashville, Tennessee
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Strat88 is a senior-led paid media agency for eCommerce brands. We manage Meta, Google, TikTok, CTV and Amazon advertising, plus CRO, email and SMS, and fractional CMO leadership. Every account is run on business outcomes like MER, CAC and contribution margin, not platform-reported ROAS. Clients work directly...
Top Services:
- PPC
- Social Media Marketing
- eCommerce
- Media Buying
- CRO
- Show more
- Location
- Anaheim, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
At iMarketings.eu, we specialize in supporting U.S. eCommerce companies in expanding their business operations in the European and Scandinavian markets. Our goal is to help these companies reach new customers, increase revenue, and establish a stronger presence in these regions...
Top Services:
- Digital Marketing
- Advertising
- PPC
- Social Media Marketing
- Media Buying
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
SWIDIA is a results-driven performance marketing agency that empowers modern companies to achieve their growth goals. Our focus is on utilizing both established and cutting-edge acquisition channels to elevate your brand and drive success. Our team of experts is dedicated to delivering measurable results and...
Top Services:
- Digital Marketing
- Social Media Marketing
- Media Buying
- Video Production
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
BrandVerge is a data-driven advertising agency specializing in crafting impactful campaigns that optimize audience engagement and drive measurable growth...
Top Services:
- CRO
- PPC
- Social Media Marketing
- Advertising
- Media Buying
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $25,000 - $50,000
Local Lead Growth is a results-driven digital marketing agency helping local businesses generate more leads through SEO, Google Ads, AI automation, web design, and conversion-focused marketing...
Top Services:
- Digital Marketing
- Advertising
- Social Media Marketing
- PPC
- SEO
- Show more
- Location
- North Attleborough, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Striv Agency is a creative agency based in Irvine, California, specializing in e-commerce growth through strategic design and web development. The agency combines strategy, branding, creative design, web development, SEO, advertising, and marketing services to help companies strengthen their market position...
Top Services:
- Graphic Design
- Branding
- Video Production
- Package Design
- Web Design
- Show more
- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $98/hr
- Minimal Budget
- $1,000 - $10,000

Revenue Rise
VerifiedVerified by the DesignRush team for authenticity and credibility.Revenue Rise builds award-winning websites and client acquisition systems for mortgage brokers and realtors across the US and Canada. 412+ clients. $863M+ in transactions influenced...
Top Services:
- Digital Strategy
- Web Design
- Web Development
- eCommerce Development
- PPC
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $97/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Online Optimism reviews the actual leads a campaign generates, not just click volume, to confirm ads reach the right audience. Campaigns get rebuilt around budget efficiency and bottom-line goals, with strategy adjusted as Google's algorithm and ad costs shift...
Top Services:
- WordPress Website Design
- Web Design
- Web Development
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $95/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 23 Projects Listed
We are an award-winning design studio with over 20 years experience in publication and advertising design. We partner and work with business owners, publishers and in-house marketing departments, providing creative solutions that promote awareness and deliver results...
Top Services:
- Branding
- Graphic Design
- Creative Services
- Logo Design
- Print Design
- Show more
- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $95/hr
- Minimal Budget
- Under $1,000
Since its inception in 1996, Lead Climber Marketing has proudly served as Denver's foremost all-encompassing advertising agency, consistently delivering tangible outcomes for our valued clientele...
Top Services:
- Advertising
- Media Buying
- Digital Marketing
- Video Marketing
- Social Media Marketing
- Show more
- Location
- Denver, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $90/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
Honest HVAC Marketing Agency provides Lead generation & Web design services to HVAC contractors. Our number one priority is Honesty when it comes to results. That is why we also turn down a lot of the clients if we think we can't get results for them...
Top Services:
- Media Buying
- AEO
- SEO
- Advertising
- Web Design
- Show more
- Location
- Fort Myers, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $90/hr
- Minimal Budget
- $1,000 - $10,000
TimeZ Marketing is a global, performance-driven SEO, SEM, and PPC agency delivering measurable, scalable growth for B2B SaaS, eCommerce, enterprise, and local brands. We leverage live data to drive and optimize traffic and increase search visibility...
Top Services:
- PPC
- SEO
- CRO
- Content Marketing
- Digital Marketing
- Show more
- Location
- San Jose, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $86/hr
- Minimal Budget
- $1,000 - $10,000
Datawrkz built Vizibl, a self-serve demand-side platform that includes direct access to Amazon's advertising ecosystem. Clients can run programmatic campaigns through the platform themselves or hand media strategy and buying over to Datawrkz's managed service team...
Top Services:
- Digital Marketing
- Advertising
- Digital Strategy
- Media Buying
- Social Media Marketing
- Show more
- Location
- Austin, Texas
- Number of Employees
- 250 - 499
- Average Hourly Rate
- $85/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 5 Projects Listed
Advertising & Marketing agency specializing in traditional media advertising & online marketing strategy...
Top Services:
- Digital Marketing
- Video Marketing
- Social Media Marketing
- Media Buying
- Branding
- Show more
- Location
- Raleigh , North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 15 Projects Listed
Enrich Marketing partners with small and mid-sized businesses to build data-driven digital campaigns, media strategies, and creative content that boost visibility, performance, and ROI...
Top Services:
- Web Design
- Digital Marketing
- SEO
- Social Media Marketing
- PPC
- Show more
- Location
- Buffalo, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
- Portfolios Count
- 9 Projects Listed
Effeect takes each paid campaign through separate strategy, setup, live management, and optimization phases. Keyword research and split testing happen before launch, with budget adjustments made weekly once ads go live...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- CRO
- Digital Strategy
- Show more
- Location
- Sheridan, Wyoming
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 5 Projects Listed
Ranxy helps forex brokers, crypto companies, fintech startups, prop firms, and investment brands attract better leads, build trust, and turn campaigns into measurable growth...
Top Services:
- PPC
- Media Buying
- SEO
- Digital Marketing
- AEO
- Show more
- Location
- San Francisco, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- $1,000 - $10,000
As a passionate entrepreneur, you've poured your heart and soul into your business, yet, creating a strong online presence for your company sometimes feels overwhelming. That's where we come in. We're here to help you, so you can get back to what you do best...
Top Services:
- Branding
- Graphic Design
- Logo Design
- Creative Services
- Digital Services
- Show more
- Location
- Pittsfield, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- $1,000 - $10,000
At Pete's Post Digital Marketing, our paramount commitment is to prioritize our clients' needs and aspirations. We place great emphasis on active listening, engaging in a profound exchange of ideas with our clients, offering expert advice, and, most importantly, meticulously delivering on the clients'...
Top Services:
- SEO
- Web Design
- Social Media Marketing
- Digital Marketing
- Web Development
- Show more
- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
Founded in 2013 in Riverside, California, Raincross is an award-winning performance marketing and advertising agency with a team of 1150 employees. The agency specializes in full spectrum digital solutions including web design, SEO, paid media, programmatic advertising, branding, and consultancy helping...
Top Services:
- Social Media Marketing
- Digital Marketing
- SEO
- PPC
- Web Design
- Show more
- Location
- Riverside, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
Orange Carrot is a marketing and branding agency with offices in the United States and India. We try to provide sophisticated, creative marketing solutions that help brands create and keep their competitive edge. Our professional team of media buyers, strategists, analysts, and digital business consultants...
Top Services:
- Media Buying
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Branding
- Show more
- Location
- West Palm Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Our approach is simple: we want to help your business thrive in a way that feels authentic to you. Whether its refining your story, crafting a strategy that fits your unique goals, or simply offering thoughtful guidance along the way, were here to lighten the load and help you move forward with confidence...
Top Services:
- SEO
- PPC
- Content Marketing
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Harwich, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
DedicatedVirtual Professional Services LLC transforms overwhelmed entrepreneurs into visionary CEOs. Led by a founder with 25 years of Fortune 500 expertise, we provide high-level Online Business Management (OBM) and certified Meta Ads strategy. Unlike consultants who only offer advice, we provide strategy...
Top Services:
- Social Media Marketing
- Digital Marketing
- Digital Strategy
- Creative Services
- Branding
- Show more
- Location
- Boca Raton, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- Under $1,000
Family-run marketing agency in Land O' Lakes, FL for owner-run local businesses across Tampa Bay. We run Facebook, Instagram and Google ads, manage social media, build fast websites and optimize Google Business Profiles, with a free marketing review, month-to-month terms and plain monthly reports on leads and...
Top Services:
- PPC
- Social Media Marketing
- Digital Marketing
- Advertising
- SEO
- Show more
- Location
- Land O' Lakes, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
DeVoy Marketing is an owner-operated digital marketing agency based in Port Charlotte, Florida. We help contractors, home service companies, and other local businesses attract qualified inquiries through Google Ads, local SEO, website design, and social media advertising. Our work connects targeted traffic...
Top Services:
- PPC
- SEO
- Web Design
- CRO
- Social Media Marketing
- Show more
- Location
- Port Charlotte, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
Simply put, PHXGospel Media specializes in Marketing Videos including post-production, Website design, and aerial photography. We can craft advertising campaigns, purchase media slots and OOH marketing just as well...
Top Services:
- Audio Production
- Logo Design
- Video Production
- Creative Services
- Web Design
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
Indigo Studio is a boutique social media marketing agency based in New Jersey, specializing exclusively in hospitality and F&B brands. By combining creative storytelling, content production, and performance marketing, the agency helps restaurants, venues, and hospitality businesses stand out and drive real...
Top Services:
- Digital Strategy
- Graphic Design
- Creative Services
- Branding
- Logo Design
- Show more
- Location
- Roselle Park, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
Located in the woodlands Texas. We are experts at brand design & strategy, and video marketing & advertising. We believe that stories move the world. We channel the power of storytelling when creating marketing solutions for our clients...
Top Services:
- Creative Services
- Logo Design
- Branding
- Graphic Design
- Video Production
- Show more
- Location
- Spring, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $65/hr
- Minimal Budget
- $1,000 - $10,000
Operating as a media buying company in the USA, CodeDesign has run paid media campaigns since 2012 for more than 500 companies across technology, retail, and consumer goods. Average client relationships last over three years, with a 96% retention rate...
Top Services:
- Digital Marketing
- SEO
- Social Media Marketing
- Email Marketing
- Digital Strategy
- Show more
- Location
- Manchester-by-the-Sea, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Portfolios Count
- 6 Projects Listed
We are a top Web solutions Agency currently based in Baltimore, Md. We work with Home Service and other small B2C Businesses to create Web solutions that Increase MRR...
Top Services:
- Digital Marketing
- Web Design
- SEO
- Branding
- Web Development
- Show more
- Location
- Baltimore, Maryland
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
Complex Marketing Solutions is a results-driven social media marketing agency specializing in paid advertising, content strategy, and lead generation for businesses...
Top Services:
- Graphic Design
- Video Production
- Social Media Marketing
- Content Marketing
- Advertising
- Show more
- Location
- Greenville, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
Weinberg Whitman is a dynamic team of seasoned marketing consultants and advisors dedicated to propelling your business to new heights. With a wealth of experience across diverse industries, we bring a fresh perspective and proven strategies to drive success...
Top Services:
- Digital Strategy
- Digital Services
- Media Buying
- Digital Marketing
- SEO
- Show more
- Location
- New York City, New York
- Number of Employees
- 250 - 499
- Average Hourly Rate
- $55/hr
- Minimal Budget
- $10,000 - $25,000
Essential E-Commerce Paid Ads: We help e-commerce brands with a proven product scale profitably with certified Meta Ads and Google Ads management plus the ad creative that keeps your cost per acquisition low...
Top Services:
- eCommerce
- Media Buying
- PPC
- Advertising
- Content Marketing
- Show more
- Location
- West Palm Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $55/hr
- Minimal Budget
- $1,000 - $10,000
WG Communications Group buys media for casino, education, and broadcast television clients across digital and traditional channels. Campaigns blend social, search, TV, and radio placements within a single media strategy...
Top Services:
- Media Buying
- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 5 Projects Listed
Integrated Marketing Services offered by ProMarcom: Innovative ATL, BTL, Digital Media and Other Advertising Agency Services...
Top Services:
- Social Media Marketing
- Branding
- Graphic Design
- Public Relations
- Video Production
- Show more
- Location
- San Jose, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
We are an affiliate digital marketing partner for disruptive brands. Whether you're a brand, agency, merchant, or influencer, we help you generate more profit and achieve your goals. With our data-driven analysis and processes, we optimize campaigns to deliver quality leads and drive effective sales, ensuring...
Top Services:
- Affiliate Marketing
- SEO
- eCommerce Development
- Web Development
- Digital Marketing
- Show more
- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
TVA Media Group is a full-service direct-response media agency and production studio founded in 1987 and based in Studio City, California. The agency delivers end-to-end marketing solutionsspanning infomercials, documercials, TV and digital commercials, MEDIABlitZ!® campaigns, media buying, and earned media...
Top Services:
- Video Production
- Media Buying
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $25,000 - $50,000
CineSalon is a Washington, DC video production agency that creates videos and video strategies for mid-size brands, building and accelerating their marketing funnels...
Top Services:
- Social Media Marketing
- Video Marketing
- Video Production
- Media Buying
- Show more
- Location
- Washington DC, Washington DC
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $10,000 - $25,000
Baycoast Media builds customer acquisition systems for local businesses. We do not sell marketing services. We deliver new customers. Every client gets a custom growth system built around one outcome. New customers through the door. Based in Tampa. Never outsourced. 100% done-for-you. Call today...
Top Services:
- SEO
- Web Development
- Web Design
- Social Media Marketing
- Logo Design
- Show more
- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
A pretty website is not where the works stops. We build websites that are made to generate leads and provide marketing packages that allow your company to generate visitors, along with optimizing conversions (sales) of those visitors. We make you the expert in your field that customers trust...
Top Services:
- Digital Marketing
- Social Media Marketing
- Media Buying
- Digital Services
- Video Production
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Whether seeking media coverage for a B2C or B2B product, service, destination, brand or company -- or thought leadership PR for a subject matter expert or business executive -- our agency proffers highly affordable, GUARANTEED editorial and TV coverage on shows that range from nationals on leading networks...
Top Services:
- Branding
- Media Buying
- Public Relations
- Location
- Coral Springs, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Corbec Media is a full-service marketing agency that can help you take your business to the next level. We offer targeted, branded marketing including web design, content creation (original written and video production), social media management and digital advertising. An advocate for small businesses, we...
Top Services:
- Branding
- Creative Services
- Video Production
- SEO
- Web Design
- Show more
- Location
- New Orleans, Louisiana
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Media Buying Agencies by City
Media Buying Agencies by State
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
Media Buying Agency FAQs
What services do media buying agencies in the United States provide?
These types of agencies help brands with:
- Performance-focused digital campaigns: High-demand campaigns across Meta, TikTok, YouTube, Search, and CTV, prioritizing short-form video and measurable, creative-led performance.
- Full-funnel paid media tied to creative-led campaigns: Roughly 60% to 70% of clients bundle creative and media for faster cycles, fewer handoffs, and performance-built creative.
- Programmatic and CTV packages: Growing rapidly, with challenger brands investing $15K to $150K per month for scalable reach, automated targeting, and measurable lift.
- Paid social advertising: Cross-platform campaigns delivering 1% to 2% average conversion rates, with top performers exceeding 3% on Meta and TikTok.
- Audience & competitive analysis: Audience research and competitor benchmarking to guide budget allocation and identify the highest-ROI channels.
- Analytics & performance reporting: Real-time KPI tracking, A/B testing, and optimization across impressions, CPM, CTR, conversions, ROAS, and attribution paths.
How much do media buying services in the US cost?
Most media buying agencies charge between $100 and $150 per hour. They rely on a mix of retainers, spend-based fees, and setup costs, depending on scope and complexity.
These numbers are based on industry research and expert insights from Colormatics:
| Fee Type | Typical Cost Range | Notes |
| Monthly retainer | $1,500 to $10,000 | Based on complexity and channel mix |
| % of media spend | 10% to 20% | Scales with spend and performance scope |
| One-time setup fee | $1,500 to $3,000 | Tracking, pixels, dashboards, QA |
| Hourly rate | $100 to $150+ | Specialized strategy or audits |
Beyond agency fees, overall campaign budgets vary significantly based on scale, channels, and timelines. The table below outlines common budget ranges for different types of media buying engagements.
| Campaign Type | Budget Range | Typical Scope |
| Pilot campaigns | ~$25,000 | 1 to 2 platforms, short run |
| Integrated campaigns | $50,000 to $300,000 | Multi-channel, performance tracking |
| Large/national campaigns | Up to $500,000 | 12 to 24 weeks, heavy media mix |
When can clients expect ROI from paid media campaigns?
ROI timelines vary by channel based on learning cycles, inventory dynamics, and optimization requirements. This table outlines when early performance signals usually appear and when results tend to stabilize.
| Channel | Early Signals | Stable Performance |
| Paid social | 7 to 21 days | 30 to 45 days |
| Google Search | 3 to 10 days (with volume) | 8 to 12 weeks |
| YouTube | 5 to 10 days | 3 to 4 weeks |
| CTV/Programmatic | 4 to 8 weeks | 10 to 12 weeks |
What are the typical timelines for media buying projects from planning to launch?
Project timelines depend on campaign scale, creative complexity, and channel mix. These are typical expectations from strategy and setup through launch and ongoing optimization.
| Campaign Size | Planning & Setup | Build & QA | Optimization Cadence | Total Timeline |
| Small-scale | 1 to 2 weeks | 3 to 5 days | Weekly | 4 to 8 weeks |
| Mid-size | 2 to 3 weeks | 1 week | 2-3× weekly | 8 to 12 weeks |
| Large/Multi-channel | 3 to 5 weeks | 1 to 2 weeks | Daily | 12 weeks to 6 months |
What KPIs should your business track when working with these agencies?
When working with a media buying agency in the US, KPIs should be selected to reflect both media efficiency and business impact, ensuring performance is measured beyond surface-level engagement.
Key KPIs to monitor include:
- Impressions, reach, frequency, and CPM to assess delivery efficiency and audience exposure
- Click-through rate (CTR), cost per click (CPC), engagement rate, and video completion rate to evaluate creative and audience relevance
- Conversion rate, cost per acquisition (CPA), return on ad spend (ROAS), and customer acquisition cost (CAC) to measure profitability and scalability
- Attribution coverage, assisted conversions, and incrementality to understand paid media’s true contribution across channels
- Budget pacing, spend utilization, and testing velocity to gauge operational discipline and optimization effectiveness
















































