ANML

We Create Result Driven Apps, Websites, and Brands
2570 N 1ST ST FL 2 #1036, San Jose, California 95131-1035, United States
https://www.anml.com

ANML Overview

Number of Employees
Under 49
Minimal Budget
Inquire
Average Hourly Rate
Inquire
Year Founded
2012

We evolve with the ever-changing digital landscape, offering a comprehensive suite of services including web and app design, product interface design, branding, and full-stack development. Our senior-led team is committed to delivering world-class work efficiently and effectively, fostering strong partnerships through a collaborative process that prioritizes each clients unique goals while fueling growth and lasting success.

Notable past and current clients: Ford, CNN, Whirlpool, KitchenAid, ServiceNow, GTs Kombucha, NetApp, Survey Monkey, Logitech, 805 Beer, Palo Alto Networks, Marvell, Bandai Namco, Brunswick, Zoom, Sitecore, Citrix, Autodesk

Notable results:
ServiceNow: 50% increase in demo sign ups
NetApp: 3x increased engagment, 2x sign ups
Flock Safety: 2x conversions in 5 months
Yummly: 50m users, 4.8 stars

OUR SERVICES

Branding
We build digital-first brand systems that do more than look good. They unify teams, create emotional connection, and scale with you. Our systems are built for expression, consistency, and flexibility, giving your brand the tools to grow without losing its soul.

  • Strategy
  • Naming
  • Positioning
  • Logo & Identity
  • Copywriting
  • Brand Documentation

Web Design
A well-designed site is your brand's most powerful conversion tool. We build and optimize web experiences that drive real business results through a strategic and well informed design process.
  • Discovery & UX Mapping
  • Wireframes (Mobile + Desktop)
  • Responsive UI Design
  • Design System / Component Library
  • Front-end Development
  • CMS Integration
  • Motion & Microinteraction Design
  • Dev Handoff & QA Support

Digital Product Design
We design app experiences that users actually want to come back to. From onboarding flows to interface patterns, we ensure every tap and scroll is thoughtful, efficient, and unmistakably on-brand.
  • UX Discovery & User Flows
  • UX Design
  • UI Design
  • Design Systems
  • Motion & Microinteraction Design
  • Prototyping & Testing
  • Developer Handoff

Marketing
Sales Decks
Paid Media
Video
Emails
Social
Application Platforms
Application Platforms
  • Amazon
Branding Expertise
Branding Expertise
  • B2B Branding
  • Brand Design
  • Brand Messaging
  • Brand Positioning
  • Brand Strategy
  • Naming
CMS Platforms
CMS Platforms
  • WordPress
Custom Frameworks
Custom Frameworks
  • Next.js
  • React.JS
  • VueJS
Custom Languages
Custom Languages
  • ARKit
  • Backend Development
  • Front End Web Development
  • Swift
  • Unity
Digital Marketing Expertise
Digital Marketing Expertise
  • B2B
  • Content Creation
  • DTC Marketing
  • Digital Advertising
  • Growth Marketing
  • Integrated Marketing
  • Marketing Strategy
  • SaaS Marketing
Mobile App Expertise
Mobile App Expertise
  • Android
  • B2B Apps
  • B2C Apps
  • Cross-Platform
  • Social Network Apps
  • Wearables
  • iPad
  • iPhone
Mobile App Technology
Mobile App Technology
  • HTML5
  • React Native
Product Design Expertise
Product Design Expertise
  • Digital Design
Software Development Expertise
Software Development Expertise
  • VR/AR Education
UI/UX Expertise
UI/UX Expertise
  • Dashboard Design
  • Interactive Design
  • UX Strategy
  • Usability Testing
  • User Research
Web Design Expertise
Web Design Expertise
  • AI Web Design
  • Adaptive
  • B2B
  • Landing Page Design
  • Mobile First
  • Responsive
  • Web App
  • Website Redesign
eCommerce Expertise
eCommerce Expertise
  • Shopify

Industries

  • Fintech
  • Sports
  • Automotive
  • Beer
  • Corporate Services
  • Dental
  • Food and Beverage
  • Crypto
  • Education
  • Electronics

Client Types

  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate

ANML Portfolio

ANML - Olliv App, Web, & Rebrand
Branding
Olliv App, Web, & Rebrand
$500K - $1M
12 Months
2022
ANML - OrthoFX Brand, Web Design & Development
Web Design
OrthoFX Brand, Web Design & Development
$100K - $250K
4 Months
2024
ANML - Graphite Content Hub & Brand Extension
AI Web Design
Graphite Content Hub & Brand Extension
$20K - $100K
2 Months
2025
ANML - Logitech for Business
Web Design
Logitech for Business
$20K - $100K
3 Months
2025
ANML - Noké Smart Storage Platform
B2B Apps
Noké Smart Storage Platform
$100K - $250K
6 Months
2025
ANML - Firestone Walker Web & Brand Evolution
Web Design
Firestone Walker Web & Brand Evolution
$100K - $250K
4 Months
2025
ANML - Whirlpool App and Brand Evolution
Product Design
Whirlpool App and Brand Evolution
$20K - $100K
4 Months
2022
ANML - BILT Apple VisionPro
Wearables
BILT Apple VisionPro
$100K - $250K
6 Months
2024
ANML - KitchenAid App & Brand Extension
Mobile App design
KitchenAid App & Brand Extension
$20K - $100K
4 Months
2023
ANML - Brunswick App
Mobile App design
Brunswick App
$500K - $1M
12 Months
2017
ANML - Enfabrica
AI Web Design
Enfabrica
$20K - $100K
2 Months
2025
ANML - Palo Alto Networks Documentation Site
Web Design
Palo Alto Networks Documentation Site
$20K - $100K
3 Months
2024
ANML - Yummly
Mobile App design
Yummly
$500K - $1M
12 Months
2022
ANML - Ernie Ball
Web Design
Ernie Ball
$100K - $250K
3 Months
2017
ANML - Ford Assisted Driving Systems
Interactive Design
Ford Assisted Driving Systems
$100K - $250K
4 Months
2024
ANML - Real Scout Web and Brand
B2B
Real Scout Web and Brand
$20K - $100K
3 Months
2025
ANML - Stanford
Web Design
Stanford
$100K - $250K
6 Months
2023
ANML - Whirlpool Apple Watch
Wearables
Whirlpool Apple Watch
$20K - $100K
3 Months
2021
ANML - Fight Craft Branding
Branding
Fight Craft Branding
$20K - $100K
1 Month
2025

ANML Reviews


Reviews from Google Maps and DesignRush are available on this profile.
All reviews
  • All reviews
  • Google reviews
  • DesignRush reviews
ANML partnered with Level Access on a strategic discovery sprint focused on improving the UserWay digital experience. They helped identify where the current journey was creating friction, clarified self-serve vs sales-assisted paths, and explored new routing and flow concepts, including AI-enhanced self-serve directions.They were organized and pragmatic: stakeholder interviews, heuristic review, competitive scan, lightweight personas, and conversion-focused IA and wireframes. The result was a clear, testable foundation our internal team could build and validate. "
Project Name: PLG Onboarding Flows
Project Type:
Web Design
Company size:
500 - 999
Industry:
Information Technology and Services
We worked with ANML on a complete website redesign project and couldn't be happier. From the intake to the project management, communication and final output, they were amazing. I've worked with a lot of design firms in the past, and the quality of work they delivered for us was top notch. We're excited to start promoting and using our new brand. I would recommend ANML to any company looking for modern, polished, high quality design. "
Project Name: Website Redesign
Project Type:
Web Design
Company size:
Under 49
Industry:
Computer Software
ANML partnered with our Whirlpool team on redesign work for the Whirlpool and KitchenAid apps. They helped simplify connected appliance control into a more intuitive, human experience, and quickly moved from early design directions into detailed UX/UI work we could build from.They were a senior, hands-on team with strong communication and great craft. The UI kit/style guide they delivered made rollout across screens and flows much easier. Id recommend ANML for connected-device or consumer app redesigns where you need both strategy and execution. "
Project Name: Connected appliance app redesign
Project Type:
App Development
Company size:
5,000 & Up
Industry:
Consumer Goods
ANML is great. Their customer and project management are exceptionally strong, which made the entire process smooth and efficient. They helped Enfabrica's marketing team sharpen our positioning, translate complex technology into a clear narrative, and bring it to life through a thoughtful brand and web experience.The team is strategic, responsive, and genuinely collaborative. They don't just execute, they challenge assumptions, push for clarity, and keep momentum high. If you're looking for a partner that can handle both brand thinking and flawless delivery, ANML is a solid choice. "
Project Name: Branding, Web design, web management
Project Type:
Web Design
Company size:
100 - 249
Industry:
Electrical/Electronic Manufacturing
ANML is one of the best design agencies I've had the opportunity to work with -- everything from being extremely adaptable and flexible, to delivering quality assets quickly, ANML served as a critical extension of our Design team. From initial kick-off through final delivery, communication with ANML was seamless and reliable. They were responsive, met every deadline and were extremely collaborative. ANML supported work across a range of projects including a comprehensive design system, UI/UX designs, animations and go-to-market materials. In every project, ANML could adapt without missing a beat, even as requirements and business needs changed. They kept their rates competitive without compromising on design quality and craft. I highly recommend working with ANML! "
Project Name: Umi
Project Type:
User Experience
Company size:
100 - 249
Industry:
Health, Wellness and Fitness
When it comes to creative design, the team at ANML is truly in a league of their own, and their awards absolutely back that up. We partnered with ANML on a project for one of our largest clients, Netflix, to develop custom branding for a new aviation division launch. Anyone who's worked with Netflix knows how exceptionally high and specific their design standards are. ANML didn't just meet the bar, they cleared it on the very first concept and then took the initiative to elevate the work even further. An incredibly talented, thoughtful, and professional team that delivers at the highest level. "
Project Name: Netflix AVIATION
Project Type:
Branding
Company size:
Under 49
Industry:
Marketing and Advertising
ANML helped us build an identity that lays the foundation for scaling across multiple locations and affiliates. Everything stays clearly FightCraft, but theres room for each location to show up as it's own and for their clients to rep their location proudly.They carried that brand across our physical spaces, digital assets, and apparel so everything feels aligned no matter where you see it. They pushed us outside our comfort zone and didn't just tell us what we wanted to hear. The response from both our team and our clients has been really strong, theres genuine excitement around where the brand is headed. "
Project Name: FightCraft Rebrand
Project Type:
Branding
Company size:
Under 49
Industry:
Health, Wellness and Fitness
ANML is a rare find in the agency world. During our redesign at Bandai Namco, they proved to be a top-tier partner capable of balancing high-level strategy with disciplined execution. What sets them apart is their ability to listen and immerse themselves in a team; they didn't just work for us, they worked with us, gaining the respect of our developers and designers alike. They don't have a B team, all of their employees are A players. For a stakeholder, their wide and deep digital expertise is invaluable for securing buy-in from C-level executives and cross-functional teams; they are truly outstanding in presentations and strategy meetings. This initial project established ANML as our 'gold standard' resource, leading us to partner with them on over seven subsequent web, UX, and interactive projects in one year. They are the first and often only agency I consider for digital work. While I'd prefer to keep them as my own 'secret weapon,' any brand would be lucky to collaborate with them. A true world-class agency that consistently crafts massive visions into award-winning reality. "
Project Name: Company Main Web Site and Design System
Project Type:
Web Design
Company size:
1000 - 4,999
Industry:
Entertainment
ANML was an exceptional partner for Brunswick as we developed a scalable design system across our marine technology ecosystem.As Lead UX Designer on the Brunswick side, I worked closely with their team as they helped create a modular UI/UX framework capable of supporting boats with wildly different component configurations, while also accommodating the distinct brand identities of multiple Brunswick-owned boat brands.What stood out most was ANMLs ability to operate as a true extension of our internal team, blending enterprise-level system thinking with the craft and care of a boutique design partner.ANML brought sharp strategic thinking, strong design execution, and a highly collaborative approach throughout. The result was a flexible, durable system that will scale with our platform for years to come.Highly recommend them for complex multi-product, multi-brand UX work. "
Project Name: Czone Mobile
Project Type:
User Experience
Company size:
5,000 & Up
Industry:
Maritime
ANML has been an invaluable creative partner to OrthoFX, driving exceptional outcomes across a range of major initiatives — from our award-winning website redesign to our trade show booth and brand collateral system. The quality, consistency, and strategic thought behind every deliverable have been remarkable.The amount of work the team delivered in such a short time was truly impressive — a big kudos to all involved. The new website not only elevated our digital presence but also earned two prestigious W3 Awards, underscoring the caliber of design and storytelling that ANML brings to every engagement. The trade booth and supporting materials extended that same cohesive vision into the physical world, creating an experience that fully captures the essence of our brand.As we now collaborate on the next evolution of our customer-facing portal, it’s clear that ANML’s ability to combine design precision with technical depth continues to set them apart. This brand refresh and relaunch mark a pivotal moment for OrthoFX, setting the stage for our next phase of growth — and ANML has been an indispensable partner in making that happen.Simply put, they’ve helped us not only look better — but be better. "
Matthew M's Review Sourced from Google
ANML has been an invaluable creative partner to OrthoFX, driving exceptional outcomes across a range of major initiatives from our award-winning website redesign to our trade show booth and brand collateral system. The quality, consistency, and strategic thought behind every deliverable have been remarkable.The amount of work the team delivered in such a short time was truly impressive a big kudos to all involved. The new website not only elevated our digital presence but also earned two prestigious W3 Awards, underscoring the caliber of design and storytelling that ANML brings to every engagement. The trade booth and supporting materials extended that same cohesive vision into the physical world, creating an experience that fully captures the essence of our brand.As we now collaborate on the next evolution of our customer-facing portal, its clear that ANMLs ability to combine design precision with technical depth continues to set them apart. This brand refresh and relaunch mark a pivotal moment for OrthoFX, setting the stage for our next phase of growth and ANML has been an indispensable partner in making that happen.Simply put, they've helped us not only look better but be better. "
Project Name: Brand Repositioning
Project Type:
Website Redesign
Company size:
100 - 249
Industry:
Health, Wellness and Fitness
I've worked with many design agencies over the years, and ANML stands out on top.They helped us create a complete go-to-market suite of materials for our mobile app launch in just two months: product videos, app store screenshots, preview videos, paid media ads, and a website redesign to name a few.What impressed me most was their flexibility. They adapted seamlessly as our needs evolved (and you know things always change in a launch). They were fast, reasonably priced, and consistently delivered designs that hit the mark. They also took feedback incredibly well, incorporating our input without pushback.I wouldn't hesitate to work with them again. Highly recommend the ANML team! "
Project Name: Go-To-Market Asset Creation
Project Type:
Digital Design
Company size:
100 - 249
Industry:
Health, Wellness and Fitness
ANML has been an invaluable design partner to us for nearly nine years, playing a central role in helping us shape and evolve our product experience. From early strategy and wireframing to high-fidelity prototyping and UX/UI design, they've touched every layer of our SaaS platform, spanning mobile (iOS, Android, Windows), our browser-based publishing portal, website, and most recently, helped craft our spatial experience for Apple Vision Pro.When we set out to optimize our existing mobile app for Apple Vision Pro, we were among the few companies to have a live Vision Pro experience ready at launch. ANML was instrumental in navigating the uncharted territory of designing for a brand-new, undocumented OS. They worked side-by-side with me through an incredibly fast-paced and high-pressure process, tackling each challenge with creativity, composure, and technical precision. Their willingness to dive in, experiment, and deliver at the highest level resulted in an exceptional Vision Pro app that has exceeded expectations since launch.Beyond design, ANML continues to help drive our brand evolution and UX optimization, ensuring our products remain intuitive, modern, and aligned with best practices. They've become an essential part of our core product team, trusted for their innovation, deep expertise, and forward-thinking approach to user experience.From design execution to project management and leadership, ANML has been a fully committed partner in our journey from startup to a platform now serving nearly 13 million unique users. We highly recommend ANML as a world-class design studio that truly elevates the teams they collaborate with. "
Project Name: Create BILT XR (Apple Vision Pro UX/UI)
Project Type:
Product Design
Company size:
50 - 99
Industry:
Computer Software
The Martha Niño Foundation was looking for a credible, out-of-the-box creative partner who could elevate our website with a seamless, organized flow, a classy design, and messaging that connects with visitors through clear and meaningful content. ANML was the perfect partner for the job! They not only delivered several stellar design options, all of which were excellent, but did so in a timely and professional manner.The team took the time to truly understand our objectives, goals, and voice, and provided the support we needed to bring our vision to life. What stood out most was that ANML treated our nonprofit foundation with the same level of commitment, creativity, and excellence they provide to all their clients. We never felt like we were receiving different treatment because we are a nonprofit. Instead, we felt valued, supported, and respected every step of the way.Even after launch, ANML has continued to offer ongoing support whenever needed. With their help, The Martha Niño Foundation can now confidently and proudly guide visitors toward meaningful calls to action on our site. As a result, we’ve been able to help thousands of students receive HOPE through storytelling and free books, something ANML made sure to highlight beautifully on our pages.We wholeheartedly recommend ANML to anyone seeking an A+ design agency that blends creativity, strategy, and heart, and that treats every client, big or small, with the same exceptional care and dedication. "
Martha Niño's Review Sourced from Google
The Martha Niño Foundation was looking for a credible, out-of-the-box creative partner who could elevate our website with a seamless, organized flow, a classy design, and messaging that connects with visitors through clear and meaningful content. ANML was the perfect partner for the job!They not only delivered several stellar design options all of which were excellent but did so in a timely and professional manner. The team took the time to truly understand our objectives, goals, and voice, and provided the support we needed to bring our vision to life.What stood out most was that ANML treated our nonprofit foundation with the same level of commitment, creativity, and excellence they provide to all their clients. We never felt like we were receiving different treatment because we are a nonprofit instead, we felt valued, supported, and respected every step of the way.Even after launch, ANML has continued to offer ongoing support whenever needed. With their help, The Martha Niño Foundation can now confidently and proudly guide visitors toward meaningful calls to action on our site. As a result, weve been able to help thousands of students receive HOPE through storytelling and free books something ANML made sure to highlight beautifully on our pages.We wholeheartedly recommend ANML to anyone seeking an A+ design agency that blends creativity, strategy, and heart and that treats every client, big or small, with the same exceptional care and dedication. "
Project Name: marthanino.com
Project Type:
Web Design
Company size:
Under 49
Industry:
Nonprofit Organization Management

ANML Team Bios

Founder
Doug Hughmanick
Founder
Doug, founder of ANML, oversees all creative, blending design expertise with hands-on leadership to drive the agencys vision. Previously at Publicis Level Studios, he honed his skills working with top clients like Tesla, ESPN, and META.
Co-Founder | Head Of Client Services
Patrick Boscarino
Co-Founder | Head Of Client Services
As co-founder, Patrick drives the studios energy and guides the team to surpass client goals. A strategic problem-solver, he pushes both team and clients to evolve and break boundaries. Beyond ANML, his sharp eye for digital innovation shapes the future of the web as a Webby Awards judge

ANML Clients

Logitech
World Central Kitchen
KitchenAid
NextNav
Citrix
Ford Motor Company
Sitecore
Level Access
Zoom
NetApp
Graphite
ServiceNow
Yummly
MayTag
JennAir
Roads & Kingdoms
Whirlpool
Marvell
Panasonic
PAX
GTs Kombucha
Flock Safety
805 Beer
Ring Central
OrthoFX
CNN
Olliv
Firestone Walker
Brunswick
BILT

ANML Awards

ANML - Award 1
ANML - Award 2
ANML - Award 3
ANML - Award 4
ANML - Award 5
ANML - Award 6
ANML - Award 7
ANML - Award 8
ANML - Award 9