I initially studied Product Design at University and graduated with a 1st class degree and a newly developed obsession with human-centred experience design.

My obsession with designing experiences and interactions led me into the field of identity design, a specialism entirely framed by those two key elements. I adore the richly varied challenge each new project brings and it allows me to combine my passions for research, psychology, and artistry into my everyday.

I am constantly discovering new inspirations, however, a number of influences have retained a constant impact on my work over the years:
Branding, Graphic Design, Product Design