At Crafted, we make digital beautiful. Consistently recognized as NYC's top digital design-first agency, we produce beautifully designed experiences and marketing campaigns for startups and fortune 100 brands across the globe. View Profile
At Crafted, we make digital beautiful. Consistently recognized as NYC's top digital design-first agency, we produce beautifully designed experiences and marketing campaigns for startups and fortune 100 brands across the globe. View Profile
Sean “P Diddy” Combs and his team at Revolt TV approached Crafted with the challenge of overhauling their existing site with something more visually and conceptually appealing to today’s Millennials.A fully responsive, User-generated, collaboration platform was designed to bring the younger audience further into the picture by giving them a voice of their own when it came to expressing themselves and their favorite artists. Users are simultaneously given social tools to author their own news articles on Revolt.tv while customizing their own content consumption experience.
Awwwards
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Digital Silk is an agency focused on Creating Superior Digital Experiences for their clients. They create cutting-edge brand strategies, websites, apps and results-driven marketing campaigns for mid-size to large companies that demand results and best-in-class service. View Profile
Digital Silk is an agency focused on Creating Superior Digital Experiences for their clients. They create cutting-edge brand strategies, websites, apps and results-driven marketing campaigns for mid-size to large companies that demand results and best-in-class service. View Profile
The Challenge
Global IBM Locations Struggled To AdoptNew Industry-Specific Marketing Communications Effectively
The company had to refresh the industry-specific marketing communications andlaunched a new platform for 19 Industries made of over 200 webpages that to be localized in Europe.
The team then realized that every country encountered similar problems in the adoption process and tookvery long to solve them or didn’t know where to find the necessary information to update on the pages.
The Solution
Location-Specific Marketing Initiatives Aimed At Streamlining The Process
The team aimed to streamline the adoption process by allocated dedicated strategists to each location.Upwards of 12 digital strategists lead the project for each region in Europe – and those team members usedtheir experience to build guides and share know-how to reduce delivery time.
Examples of industries they located in the global locations include:
“We asked Digital Silk to design a complicated, custom site -- a content and community site...”
Loren Feldman, Chief Content Officer
We guide game-changing companies, across platforms & places, through agile design & digital experience. We make waves™. View Profile
We guide game-changing companies, across platforms & places, through agile design & digital experience. We make waves™. View Profile
LOLIWARE is a revolutionary new drinking and eating experience: The World’s First Edible Bioplastics. We were approached by the Co-Founders to craft a connective digital strategy for the upcoming appearance of LOLIWARE on ABC's Hit US TV Show Shark Tank, along with a robust eCommerce experience to follow.
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WANDR is a Product Strategy and UX Design firm based in Los Angeles. We are an agile, international team of experts with vast experience united under one common goal: help your business succeed. View Profile
WANDR is a Product Strategy and UX Design firm based in Los Angeles. We are an agile, international team of experts with vast experience united under one common goal: help your business succeed. View Profile
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We are Absolute Web, Miami-based Ecommerce Design, Development & Marketing Agency specializing on Magento, Shopify, BigCommerce & WooCommerce Solutions. ECOMMERCE - UI/UX Design - Custom Development - Digital Marketing PLATFORMS - Magento - Shopify Plus- BigCommerce- WooCommerce Additional S... View Profile
We are Absolute Web, Miami-based Ecommerce Design, Development & Marketing Agency specializing on Magento, Shopify, BigCommerce & WooCommerce Solutions. ECOMMERCE - UI/UX Design - Custom Development - Digital Marketing PLATFORMS - Magento - Shopify Plus- BigCommerce- WooCommerce Additional Services: - Web UI/UX Design - Custom Web Development - Mobile Websites & Application Development - Organic SEO - Paid Advertisement: Google, Bing, Yahoo - Affiliate Marketing - Content & Email Marketing - Photo & Video Production Absolute Web Services, Inc 2875 NE 191st St #404 Miami, FL 33180 305.937.2526 AbsoluteWeb.com [email protected] View Profile
Absolute Web was tasked with customizing the user interface and user experience on the website.
This project has two parts:
“Sergio and the team at AbsoluteWeb exceeded all of our expectations in terms of quality, a...”
Tim Brown, e-Commerce Director
Launch, convert, grow! Whether you are launching your new product, establishing and growing business, our full service graphic and website design company can cover it all. Get everything your brand needs to drive sales. View Profile
Launch, convert, grow! Whether you are launching your new product, establishing and growing business, our full service graphic and website design company can cover it all. Get everything your brand needs to drive sales. View Profile
LCI Brands Website Design & DevelopmentWhy Big Brands partner with Pixel.LCI Brands is the largest provider of custom travel accessories supporting retailers like Gander Mountian and REI with custom travel accessories designed specifically for niche users.When it comes to brand representation and message delivery LCI turns to Pixel Productions for creative direction and production.Able to produce high quality results in a tight time frame, Enterprise Corporations such as LCI brand know they can count on Pixel to Deliver.
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We're small enough to take real pride in each and every job we do, yet agile enough to take on projects of all sizes. We don’t strive to merely be good. We don’t want to simply be great. We want to be greater than anyone you’ve ever worked with. And we want you to be greater too. View Profile
We're small enough to take real pride in each and every job we do, yet agile enough to take on projects of all sizes. We don’t strive to merely be good. We don’t want to simply be great. We want to be greater than anyone you’ve ever worked with. And we want you to be greater too. View Profile
App design with custom illustration
Awwwards Site of the Day - Bloom
Awwwards Site of the Day - Portion
Awwwards Honorable Mention - District0x
Awwwards Honorable Mention - Tadah Foods
“Griflan's creative and modern design techniques make them a great firm to work with for lo...”
Herwig Konings, Founding Partner, Security Token Group
"K2 Analytics is a Las Vegas-based design and marketing company serving clients from around the world. They are a digital design and marketing agency that excels at designing mobile-friendly websites and marketing them to their fullest potential. K2 Analytics believes that a great website design mus... View Profile
"K2 Analytics is a Las Vegas-based design and marketing company serving clients from around the world. They are a digital design and marketing agency that excels at designing mobile-friendly websites and marketing them to their fullest potential. K2 Analytics believes that a great website design must be paired with a great marketing strategy. The agency has created marketing plans that include SEO, content marketing, PPC, social media, and localized SEO. K2 Analytics also offers specialized br View Profile
CoverGirl Project Includes:Responsive Web DesignE-Commerce PlatformSocial Media MarketingPay-Per-Click AdvertisingBrandingGraphic DesignAmazon E-Commerce
Google Agency Partner
Yext Certified Partner
Top Rated Web Design Agency in Las Vegas
Top 20 Web Designers in Las Vegas
“K2 Analytics helped my business in ways I thought not possible. After years of hard work I...”
Marty Boerio, Client
Digital product design agency with offices also in Silicon Valley, NYC, Mexico City and London. Experts in User Experience design and website development, working with startups to the Fortune 500 in the financial services, healthcare and software business. View Profile
Digital product design agency with offices also in Silicon Valley, NYC, Mexico City and London. Experts in User Experience design and website development, working with startups to the Fortune 500 in the financial services, healthcare and software business. View Profile
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We are a marketing and advertising agency that offers everything you need under one roof. As a one-source agency, you can get everything from design, social ads, promotional products, and printing all done by us. This simplifies your workload and ensures you get it done right the first time. View Profile
We are a marketing and advertising agency that offers everything you need under one roof. As a one-source agency, you can get everything from design, social ads, promotional products, and printing all done by us. This simplifies your workload and ensures you get it done right the first time. View Profile
“My experience with Incline Marketing left me feeling pleasantly surprised. I imagined the...”
Amber Phillips, Owner
INOVEO is a full-service web design and marketing company. INOVEO creates stunning websites and provides customers with options for brand creation, printed materials, packaging designs, display designs, brand manuals, and documents. View Profile
INOVEO is a full-service web design and marketing company. INOVEO creates stunning websites and provides customers with options for brand creation, printed materials, packaging designs, display designs, brand manuals, and documents. View Profile
REBRAND™ 100® Global Awards in 2012
REBRAND™ 100® Global Awards in 2011
AMERICAN DESIGN AWARDS in 2011
AMERICAN DESIGN AWARDS in 2012
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Social Media 55 is an award winning full service digital marketing and social media agency established in 2014. View Profile
Social Media 55 is an award winning full service digital marketing and social media agency established in 2014. View Profile
Social Media 55 designed and developed Jivago Brands LLC e-commerce website. This website was an overnight success with sales that started pooring in on day #1. We are pleased to present https://www.jivagofragrances.com on the Shopify platform.
“Social Media 55 designed my website with over 4000 items in my Shopify store Artisan Look....”
Ev Arad, President
ReVerb is an American digital agency providing a full cycle of marketing services for IT companies, hi-tech startups, ICO projects, and industrial enterprises. Our services include but are not limited to content marketing, ICO promotion, SMM, SEO, public speaking, startup branding, and design. View Profile
ReVerb is an American digital agency providing a full cycle of marketing services for IT companies, hi-tech startups, ICO projects, and industrial enterprises. Our services include but are not limited to content marketing, ICO promotion, SMM, SEO, public speaking, startup branding, and design. View Profile
Images for a blog post "8 Not-So-Obvious Tricks for Creating an Exceptional Business Writing Strategy": https://reverbico.com/8-tricks-for-creating-business-writing-strategy.
Top 20 Content Marketing Agencies (Clutch.co)
“I've been working with ReVerb Agency and David Roberts for several years now on a variety...”
Sergey Solovyov, Head of Marketing
"Axis Visual is a branding, design, and marketing company that provides web design, brand creation, and marketing services for their clients. Additionally, Axis Visual can create printed materials, packaging labels, exhibit designs, and product or service literature. All of the design work complemen... View Profile
"Axis Visual is a branding, design, and marketing company that provides web design, brand creation, and marketing services for their clients. Additionally, Axis Visual can create printed materials, packaging labels, exhibit designs, and product or service literature. All of the design work complements the client's web design to create a seamless appearance to capture potential customers. Axis Visual is based in Pennsylvania and has been operating for over 20 years. The company has continued to View Profile
Misc. small projects including two small pamphlets and a poster promoting a fund raising event for the ground-breaking of a community.
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From strategy and identity to design and marketing, Webby Central build brands that connect with people. View Profile
From strategy and identity to design and marketing, Webby Central build brands that connect with people. View Profile
Trans Fast is an online platform that provides the smartest solution to send and receive international payments. Send money to your beloved ones staying abroad at great international exchange rates and low fees from Trans Fast.
“We Wanted to create a website that earns trust from our customers by validating the qualit...”
Alyeda Solis, Senior Marketing Manager
Any agency can create an ad. The PM Group is positioned to offer uniquely tailored solutions that fit your needs, with unmatched media clout, an in-house TV and radio production company, award-winning creative and a results-driven approach to solve business problems. View Profile
Any agency can create an ad. The PM Group is positioned to offer uniquely tailored solutions that fit your needs, with unmatched media clout, an in-house TV and radio production company, award-winning creative and a results-driven approach to solve business problems. View Profile
Video production for Thomas J. Henry Super Bowl ad. Watch the full video here.
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Everything we do is designed to solve a problem, reduce a threat, and increase an opportunities for our clients. For some clients we're the full service resource that completes an internal marketing project or objective. For others, we're the go to for the latest, production process, promotional pro... View Profile
Everything we do is designed to solve a problem, reduce a threat, and increase an opportunities for our clients. For some clients we're the full service resource that completes an internal marketing project or objective. For others, we're the go to for the latest, production process, promotional product and marketing solutions. View Profile
Bellevue University asked us to create their backdrop and graphics for their graduation ceremonies. The following is a wide backdrop created in three layers and pole mounted. Our graphics department can print up to 47 feet wide on just about any surface.
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FRW Studios successfully brings ideas to life for companies locally and globally. Combining forward-thinking ideas with a sensible design approach to help clients build their brand with thoughtfulness and authenticity. We all have a story, let us help you tell yours. View Profile
FRW Studios successfully brings ideas to life for companies locally and globally. Combining forward-thinking ideas with a sensible design approach to help clients build their brand with thoughtfulness and authenticity. We all have a story, let us help you tell yours. View Profile
Custom package design for The Hop Concept.
The Top 29 Logo Design Companies
Design Rush Best California Website Agency
“WOW, so impressed with Julie and Lance at FRW Studios. They created an amazing, and timele...”
RJ Huebert, Managing Principal - HBT Digital Consulting
Big Brand Experience put to work for small businesses and non-profits.We leverage our experience with Fortune 500 companies and major brands – using all the little “tricks” that we have developed over the years for companies with deep pockets – to help SMALL businesses and no... View Profile
Big Brand Experience put to work for small businesses and non-profits.We leverage our experience with Fortune 500 companies and major brands – using all the little “tricks” that we have developed over the years for companies with deep pockets – to help SMALL businesses and non-profits make a BIG impact.We Build Lots Of Websites.our website is the heart of your brand. It is the first point of contact for your organization. We design, code and market hundreds of websites a year. This gives us a unique glimpse at the inner workings and strategies of a great many businesses. We see what works and what doesn’t. We apply this experience to your organization to give you a competitive edge. View Profile
A multiracial community deeply transforming lives in NYC.New Life Fellowship is a multiracial, intergenerational church in the exceptionally diverse neighborhood of Elmhurst, Queens. They impact the community locally through their Community Development Corporation, and globally through the wider Emotionally Healthy Spirituality movement. New Life Fellowship’s mission is to deeply transform lives for the sake of the world.
“I have worked with TBOSP since June 2019. I have founded several companies and over those...”
Laura Lucia, CEO
"Graham Shapiro Design, LTD (GSD) is a leading provider of web design and marketing solutions for businesses of all sizes and in many industries. GSD has continually won awards and recognition for the visually appealing and user-friendly web designs that they produce. Their marketing strategies prod... View Profile
"Graham Shapiro Design, LTD (GSD) is a leading provider of web design and marketing solutions for businesses of all sizes and in many industries. GSD has continually won awards and recognition for the visually appealing and user-friendly web designs that they produce. Their marketing strategies produce results that their clients can appreciate. GSD has specialized in educational designs and has created many of the websites used by leading schools of all grade levels in the UK. However, their se View Profile
GSD® was invited by Vauxhall to produce an innovative direct mail piece to promote its new Eco-Flex range of cars. Loaded with intelligent new technology, the Eco-Flex range demanded a campaign that would reflect a ‘smart solutions’ theme and firmly underline the brand’s innovative positioning.
Our designers created a vibrant interloopmailer® using bold graphics to communicate key product information. The mailer’s four different sides proved ideal for telling the Eco-Flex story in an engaging, easily digestible sequence and featured a wide range of vehicles that use the technology.
The Eco-Flex mailer gave the target audience plenty to think about and look at too – delivering a high number of enquiries to dealers on the Vauxhall network. Once again interloopmailer® proved itself to work exceptionally well for promoting advanced technology products.
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" Navega Bem Digital Design is a web design and digital marketing agency. In addition to providing web design services, they offer development services, branding and graphic design, marketing services, Goggle ads, SEO services, and social media marketing. Navegbem Digital Design also provides drone... View Profile
" Navega Bem Digital Design is a web design and digital marketing agency. In addition to providing web design services, they offer development services, branding and graphic design, marketing services, Goggle ads, SEO services, and social media marketing. Navegbem Digital Design also provides drone services for the ultimate graphics for your website. Website hosting is also available. Navega Bem Digital Design is based in Portugal and services a broad range of local and international clients. W View Profile
Blandy’s Madeira is a family-owned wine company. For 200 years, Blandy’s Madeira has been synonymous with quality Madeira wine.
“Working with NavegaBem was a pleasure from the beginning. They followed our project very e...”
Hush-Hush Madeira, Digital Manager
"Sneakers Agency is a full-service digital product development agency that offers Android and iOs development, web and app development, UX strategy & design, branding, marketing, DevOps, user interface, CRM, social media, SEO optimization, and hosting solutions. Sneakers Agency has marketing solutio... View Profile
"Sneakers Agency is a full-service digital product development agency that offers Android and iOs development, web and app development, UX strategy & design, branding, marketing, DevOps, user interface, CRM, social media, SEO optimization, and hosting solutions. Sneakers Agency has marketing solutions for your product or service for every stage of its development and launch. Sneakers Agency currently services over 50 brands, ranging from start-ups to large corporations and non-profits. Founded View Profile
Let's face it, medical professionals are used to using pretty outdated software. It doesn't have to be this way though. When we started working with Doctor Wound, they wanted to create their own custom Electronic Medical Record (EMR) System to help them streamline their patient onboarding, ongoing care, and billing. We collaborated with Doctor Wound to create full UI/UX designs for their complex EMR system and transform this into a clickable prototype so that they could see the full user experience.
“After a previous web application collaboration proved very successful, we worked with Snea...”
Tim Macholz, Senior User Experience Designer
An innovative product studio building highly-polished digital products that transform business and accelerate the speed of innovation. View Profile
An innovative product studio building highly-polished digital products that transform business and accelerate the speed of innovation. View Profile
Joule Enterprise Energy Monitoring Platform.
“It was a pleasure working with the Brightscout team! Their easy blend of professionalism a...”
Reinier Martens, Marketing manager
As a results-focused digital marketing agency, we understand that excellence requires bold ambition, incredible talent & a culture that believes we’re smarter together. With vast experience in web development, graphic design, digital marketing, branding & corporate identity d... View Profile
As a results-focused digital marketing agency, we understand that excellence requires bold ambition, incredible talent & a culture that believes we’re smarter together. With vast experience in web development, graphic design, digital marketing, branding & corporate identity development we can optimize your brand’s position & help you SMASH the competition.We seamlessly integrate technology, data, & design into all work we do for our clients in order to incite business growth & enable next-generation user experiences. View Profile
We developed this clean, yet interactive and attractive website for the one and only Incredible Hypnotist.
“After partnering with Smashed Media on a marketing, SEO and a new incredible website, we e...”
Benjamin Weiss, Owner
Creating powerful and profitable change requires the right marketing partner! Our success and our clients’ success rely on an ecosystem of creativity, analytical strategies, tactics and, of course, a bit of hubris. We help businesses embrace what makes them remarkable and create profitable change! View Profile
Creating powerful and profitable change requires the right marketing partner! Our success and our clients’ success rely on an ecosystem of creativity, analytical strategies, tactics and, of course, a bit of hubris. We help businesses embrace what makes them remarkable and create profitable change! View Profile
ABC Homes buys, sells and builds manufactured homes in communities that they also maintain. They desperately needed a website that would educate, guide and showcase homes to potential buyers while also demonstrating all the benefits of owning a manufactured home.
After 6 months
1555.2% INCREASE OVER LAST YEAR
4.4 MINUTES AVERAGE TIME ON WEBSITE
39.93% AVERAGE BOUNCE RATE( Industry Average is high at 55%-65% )
“Mad Icarus Media did an amazing job on creating a website for our private school. They too...”
Sarah Passarell, Advancement Director
Kobe Digital is a programmatic marketing agency that designs, builds and manages cutting-edge marketing campaigns and websites for top companies around the world. We are dedicated to serving our clients with personalized campaigns that hit big goals. View Profile
Kobe Digital is a programmatic marketing agency that designs, builds and manages cutting-edge marketing campaigns and websites for top companies around the world. We are dedicated to serving our clients with personalized campaigns that hit big goals. View Profile
Wellgrove Health is a subsidiary of Boundary Bend, Australia's largest olive producer with over 2.2 million producing olive trees. Wellgrove Health has a line of olive based supplements for health conscious individuals.
“The team at Kobe Digital is amazing! The work they delivered was impressive with the short...”
Robert Hannah, Marketing Director
"Award-winning boutique design agency offering: Branding, Package Design, Print Design, Marketing, UI/UX Design, Web Design, and E-commerce Solutions. View Profile
"Award-winning boutique design agency offering: Branding, Package Design, Print Design, Marketing, UI/UX Design, Web Design, and E-commerce Solutions. View Profile
We worked with Garden Remedies to create a new brand for the company. We also designed packaging, signage, a website, mural designs and print collateral.
Authorized Squarespace Trainer
Squarespace Specialist
Innovator of the Year 2014
Creative Ladies Directory
Featured on I Love Creatives
Squarespace Expert
Female Founder Collective
Whitespace Magazine's Burst Feature - Packaging
Sisters of Studio Linear- Maine The Way
“Highly recommended! All communication was done through email which was very convenient fo...”
Yesenia Rubio, Owner
"Mania Marketing is a full-service web design, marketing and video production company. Mania Marketing offers UI/UX design, e-commerce design, front- and back-end design, video production services in a variety of programs, SEO optimization, and digital marketing services. Mania Marketing is staffed... View Profile
"Mania Marketing is a full-service web design, marketing and video production company. Mania Marketing offers UI/UX design, e-commerce design, front- and back-end design, video production services in a variety of programs, SEO optimization, and digital marketing services. Mania Marketing is staffed by 25 professionals, each bringing an area of expertise to the design and marketing process. Mania Marketing services clients throughout Europe and is open to international customers. The company is View Profile
The client wanted to stand out from the competition and present himself as a loyal domestic brand.
Our idea was to create a commercial which could be used as a mini touristic video of our country, where the brand is not aggressively presented, but to put the locations in the first place.
That way the audience would recognize the brand's effort to promote the countries beautiful nature, and a will to contribute to the country's promotion.
The whole campaign was planned and executed before and during the winter time, as the most important period of tea consumption.
The TV commercial was followed by a direct promotion on the street and in the markets, which significantly enforced the campaign reach.
Huge positive feedback was measured.
The most common comment was that the brand did a lot more than some of the institutions to promote the treasure this country possesses.Linked: https://www.youtube.com/watch?v=tbxtn-R0aTs
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Pulse Pixel is no ordinary animation studio! We focus on getting inside your buyers' mind to explain what you do & why people should care. Using our proven 4-step system, we create animated videos that actually turn viewers into buyers! View Profile
Pulse Pixel is no ordinary animation studio! We focus on getting inside your buyers' mind to explain what you do & why people should care. Using our proven 4-step system, we create animated videos that actually turn viewers into buyers! View Profile
Client: Slides WizardVideo: https://youtu.be/EWKnsNsLWs8Website: www.slideswizard.comAnimation Type: Custom Cartoon Animation
Top 20 Video Production Agency UK
“Fantasic service. Was a great experiance working with Umesh and his team. Would highly rec...”
Chris Starns, Manager
KHJ Brand Activation is an independent, woman-owned, full-service brand strategy and activation firm with deep expertise in healthcare, real estate, business-to-business and consumer brand marketing strategies.Situated in Boston's Seaport District, KHJ is widely recognized for its ability to bring t... View Profile
KHJ Brand Activation is an independent, woman-owned, full-service brand strategy and activation firm with deep expertise in healthcare, real estate, business-to-business and consumer brand marketing strategies.Situated in Boston's Seaport District, KHJ is widely recognized for its ability to bring the 'heart and soul' of a brand to life, igniting internal cultures and engaging external stakeholders to achieve a higher level of performance. The midsized firm helps clients across the country and around the world achieve what's possible with its proprietary approach, the See and Realize™ Pathway. View Profile
With over 2,000 employees and $500M in revenue, Rebel Restaurants is one of Boston’s premier restaurant operators. Rebel recently contracted KHJ to work on social media initiatives that would drive foot traffic to their destinations. One of the projects we were hired for was Temazcal, a fine dining Mexican restaurant concept. Despite its popularity, the restaurant had to compete with mall food courts and restaurants during holiday shopping season and suffered a drop off in business during other winter months. How could we motivate people to venture outside their homes, offices and malls to patronize our client’s restaurant?
For the holiday season, our solution was a Facebook campaign that geotargeted holiday shoppers at nearby malls, and tapped into the mindset of the frazzled shopper who could use a nice break (and a nicer one than they could find at the malls). Our ads leveraged Temazcal’s reputation for the finest Mexican cuisine and margaritas, with beautiful food photography and lines such as “Give Yourself a Gift” and “Relax and Refuel”.
For the remaining winter months, we geotargeted people who lived and worked nearby. We tapped into cabin fever, and drew people out of the boring winter routines and food options with Facebook ads that promoted Temazcal’s distinctive, exciting experience. Workers were inspired to “Spice things up” at lunch. Couples were encouraged to “Enter Enchantment” for date night. While lines like “holy molé!” and “tequi-la-la” promised a fun evening out with great food and drink.
Our campaign earned over 700k impressions with industry-beating CTRs, including a dinner CTR of 1.58% and CPC of only $0.97. With the additional comments, reactions and shares, the Rebel Restaurant Group was engaged almost 26,000 times. And in the cold winter months, customers warmed up to the idea of sizzling fajitas and even frozen margaritas.
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The best branding agency helps define your business’s mission, products, services, core values, and personality.
A brand is presented across many platforms, including:
To create an effective brand, top branding agencies:
This consistent presentation that the best branding companies create helps consumers identify your business and products more readily and create a human-like connection with your business.
This is crucial to long-term business success. A consistent presentation can increase revenue by 23% and 94% of consumers are more likely to be loyal to brands that offer transparency.
This one is simple! Essentially, a brand is your business’s personality that helps consumers identify you and connect with you. Branding is the process you take to create that identity.
Brands should have consistent aesthetic styles, copywriting tone, imagery, color palettes, and more across all platforms. A brand is typically highlighted by one iconic visual moniker – aka the logo.
Meanwhile, businesses can undergo branding – which creates a brand for the first time – or rebranding, which revises or improves an existing brand to make it more effective.
The cost of a branding campaign largely depends on how much work needs to be done within the project.
For instance, if you need a company name, a brand-new logo and have many platforms that this design needs to be distributed on, a top branding firm could cost you anywhere from $23,000 to $250,000 or more.
However, if you just need a new logo, your costs could drop to $3500 to $150,000, give or take.
In general, companies can expect to spend the following amounts on the best branding firm campaigns:
Conversely, you could pay for your branding agency hourly.
For example, top branding agencies that are based in the United States cost about $125-$200 per hour per person or more. However, Eastern European branding companies charge around $35-$75 per hour per person.
A brand consultancy is simply a different approach to branding.
Instead of communicating a brand’s benefits, values and “personality” to potential consumers, brand consultancy experts recommend taking an extended amount of time studying the target audience’s mind.
Then, after you have a strong grasp of your demographic’s mindset – such as the “why” behind their consumer decisions – you can strategically craft your brand and messaging to be planted in the minds of your potential consumers.
Basically, brand consultancy adds a layer of psychology in the research phase and creates more branded content solely for the user.
Those who adhere to the brand consultancy ideology believe that it highlights their brand’s positive features while weakening the competition’s. Brand consultancies can also be helpful in crafting large-scale brand strategy, branded marketing campaigns and more.
But remember – don’t confuse brand consultancy with a brand consultant. A brand consultant is simply a branding expert that can advise your business on various branding initiatives.
Prior to approaching any branding agencies, take a moment and define your goals internally.
Understanding which objectives you need to reach is the key to choosing the best branding firm for your needs because it will help you find the creative branding agency that offers the services you need to succeed.
Then, inquire about how the top branding companies plan to fully understand and develop your identity and translate that to a successful brand identity.
Look at both the agency's professional portfolio and client list as well as the possible team members who will be working with your company.
This will give you stronger insight into the actual designs that a creative branding agency can create, campaigns that the top branding companies can execute and results they can deliver.
At the end of the day, when you enlist the best branding agency, you’re paying for a strong return on investment.
Although it may be hard to look past a high upfront cost, take the time to understand the business growth possibilities before you sign a contract.
Do your homework, ask in-depth questions, understanding the pricing tiers and ensure you have a strong grasp of each employee's expertise and work history.
The following questions will help you discover a branding company’s expertise, previous experience, and learn whether or not the best branding companies will provide a good return on investment.
Check out DesignRush’s list of top-rated branding companies above and compare branding firms by experience, leadership, cost, case studies and more.
