Best Branding Company Rankings

Companies
Rankings updated: December 02, 2023
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  • RNO1

    We're RNO1. Guiding Tech & Commerce Brands into the Future across Platforms & Places.
    RNO1 is a Subscription-Agency driving the future of Tech and Commerce Brands across platforms and places. Together, we'll make waves.
    Top Services:
    Branding Web Design Web Development Graphic Design
    San Francisco, California 50 - 99 Inquire Inquire
    Branding Expertise
    Hover to view additional Areas of Expertise
    Naming
    Brand Strategy
    Brand Design
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Propaganda Creative

    You bring the steak, we'll bring the sizzle.
    Propaganda Creative is a full-fledged visual communication, design, and marketing agency providing services which include; branding, graphic design, website design & development, and digital advertisi [...]
    Top Services:
    Branding Web Design Graphic Design Web Development
    Spokane, Washington Under 49 Inquire $10,000 - $25,000
    Branding Expertise
    Brand Strategy
    Naming
    Brand Design
    Brand Messaging
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Clay

    Top UI/UX design, web design, and branding agency in San Francisco.
    Clay is a UI/UX, web design, and branding agency based in San Francisco. They create world-class digital products, websites, and brands for startups and Fortune 100 enterprises.
    Top Services:
    UI/UX Design Mobile App Development Web Development Branding
    San Francisco, California 50 - 99 $175/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    Naming
    B2B Branding
    VISIT WEBSITE
  • Digital Silk

    Growing Brands Online
    Digital Silk is an agency focused on Creating Superior Digital Experiences for their clients. They create cutting-edge brand strategies, websites, apps and results-driven marketing campaigns for mid-s [...]
    Top Services:
    Web Design eCommerce Development Branding Digital Strategy
    New York City, New York 100 - 249 $125/hr Inquire
    Branding Expertise
    Product Marketing
    Naming
    Brand Strategy
    Brand Design
    B2B Branding
    Brand Messaging
    VISIT WEBSITE
  • Lounge Lizard

    Best-in-Class Websites & Results-Driven Digital Marketing Since 1998
    Since 1998, Lounge Lizard Brandtenders and Marketing Mixologists Have Designed Bespoke Websites & Crafted Smart Digital Marketing, SEO & PPC Growth Strategies for Clients Worldwide.
    Top Services:
    Web Development Web Design UI/UX Design Branding
    New York City, New York 50 - 99 Inquire Inquire
    Branding Expertise
    Brand Design
    Brand Strategy
    Brand Messaging
    Naming
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Big Brand Experience Put to Work for Small Business, Startups and Nonprofits
    Big Brand and Fortune 500 experience put to work for Small Businesses, Startups and Nonprofits.The Smartest People In The World Work With The Bureau Of Small Projects.Literally rocket scientists and b [...]
    Top Services:
    Logo Design Branding Full-Service Digital Mobile App Development
    Los Angeles, California 50 - 99 $150/hr $10,000 - $25,000
    Branding Expertise
    Naming
    Brand Messaging
    Brand Strategy
    Brand Design
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Digital Ink

    "MAKE AN IMPRESSION"
    We take a distinctive approach to messaging and branding, diving into the subsea level of your industry, audience, and competitors before a single idea is presented to you. Understanding why you do, w [...]
    Top Services:
    Web Design Branding Digital Marketing UI/UX Design
    Carlsbad, California Under 49 $140/hr $1,000 - $10,000
    Branding Expertise
    B2B Branding
    Brand Strategy
    Brand Design
    Brand Messaging
    Product Marketing
    VISIT WEBSITE
  • More By Us

    Your Best Design and Branding Partner
    We understand your challenges and are committed to solutions that enhance your journey. In need for a remarkable design? Get in touch now!
    Top Services:
    Web Design Design Services Graphic Design Branding
    Sofia, Bulgaria Under 49 $99/hr $10,000 - $25,000
    Branding Expertise
    Brand Design
    Brand Messaging
    VISIT WEBSITE
  • Phenomenon Studio

    Full service studio for both startups and established businesses
    Phenomenon is an international full-cycle product development company focused on building products that matter. Founded in Kharkiv (Ukraine), Phenomenon has grown into a top-rated international agenc [...]
    Top Services:
    Web Design UI/UX Design Mobile App Development Branding
    Lugano, Switzerland Under 49 $55/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    B2B Branding
    Naming
    Brand Messaging
    VISIT WEBSITE
  • eSEOspace

    Custom Website Design Strategy. Local US-based team! We Preserve & Optimize your SEO in the Process
    We have 10+ years of experience designing websites from scratch. Our background and emphasis in behavior science allows us to creatively design websites to convert.
    Top Services:
    Web Design Web Development WordPress Website Design Branding
    San Diego, California Under 49 Inquire $1,000 - $10,000
    Branding Expertise
    Brand Strategy
    B2B Branding
    Brand Messaging
    Brand Design
    Product Marketing
    Naming
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

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  • CXR

    Next Generation, Tech Solutions
    CXR.Agency is an award-winning full-cycle software development and IT Consulting company building full-stack Web, Mobile, Blockchain, XR and AI applications as well as providing Staff Augmentation and [...]
    Top Services:
    VR/AR Software Development Web Design Branding
    New York City, New York 100 - 249 $100/hr $10,000 - $25,000
    Branding Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    B2B Branding
    VISIT WEBSITE
  • Big Red Jelly

    A Creative Agency Specializing in Branding, Marketing Strategy, and Web Design
    With the right foundation, your business will thrive. The expertise of our Wix website design company combines Wix website design and branding with essential online tools to fast-track your business t [...]
    Top Services:
    Web Design Branding Shopify Web Development
    Provo, Utah Under 49 $150/hr $1,000 - $10,000
    Branding Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    B2B Branding
    Naming
    VISIT WEBSITE
  • Baunfire

    A Silicon Valley Agency | B2B Marketing Websites
    Baunfire is a digital agency based in Silicon Valley, delivering elevated corporate websites for leading technology brands, B2B companies, venture capital firms, and their funded portfolio businesses.
    Top Services:
    Web Design UI/UX Design WordPress Website Design Branding
    San Jose, California 50 - 99 Inquire $50,000 & Up
    Branding Expertise
    Brand Design
    Brand Strategy
    Product Marketing
    Naming
    B2B Branding
    VISIT WEBSITE
  • SmartSites

    Think Web. Think Smart. Partner with the #1 Rated Digital Marketing Agency.
    Outsmart the competition with best-in-class digital marketing services. With over 450 5-star reviews online, SmartSites is America #1 rated digital marketing agency. Call (201) 870 6000 for a free con [...]
    Top Services:
    Web Design Web Development UI/UX Design Branding
    Paramus, New Jersey 100 - 249 $100/hr Inquire
    Branding Expertise
    Brand Messaging
    Brand Design
    B2B Branding
    Product Marketing
    VISIT WEBSITE
  • Top Notch Dezigns

    Web Design + Digital Marketing Agency | 18+ Years Experience
    Top Notch Dezigns is a full-service web design and digital marketing agency that specializes in custom websites tailored to meet diverse business requirements. With a focus on boosting brands, increas [...]
    Top Services:
    Web Design Web Development eCommerce Development Branding
    New York City, New York 50 - 99 $150/hr Inquire
    Branding Expertise
    Brand Messaging
    Brand Design
    Brand Strategy
    B2B Branding
    VISIT WEBSITE
  • Bachoo Design Studio

    Award-winning web production
    Bachoo studio is an award-winning web studio, dedicated to creating sophisticated and technologically advanced solutions for our clients. We offer end-to-end services, starting with concept and strate [...]
    Top Services:
    Web Design Web Development eCommerce Development Branding
    El Segundo, California Under 49 $49/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    B2B Branding
    VISIT WEBSITE
  • Funnel Boost Media

    LEAD GEN. | SEO/PPC | WEB DESIGN | VETERAN LED
    Funnel Boost Media is an all inclusive digital marketing company based in San Antonio, Texas. FBM specializes in everything from the creation of your marketing piece or website to the online advertisi [...]
    Top Services:
    Web Development SEO Digital Marketing Branding
    San Antonio, Texas Under 49 $100/hr $1,000 - $10,000
    Branding Expertise
    Brand Strategy
    Brand Design
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Big Human

    Big Human is a technology, design, and branding company.
    Big Human is a digital product studio that specializes in technology, design, and branding. We create innovative digital products and services for a wide range of clients, including businesses, non-pr [...]
    Top Services:
    Web Design UI/UX Design Web Development Branding
    New York City, New York Under 49 Inquire Inquire
    Branding Expertise
    Brand Strategy
    Brand Messaging
    VISIT WEBSITE
  • Think it First

    Digital strategy experts specializing website design, web development, and marketing
    Think It First is a digital strategy consultancy, specializing in web design, development, and marketing.
    Top Services:
    Web Design Web Development Full-Service Digital Branding
    Philadelphia, Pennsylvania Under 49 $150/hr $10,000 - $25,000
    Branding Expertise
    Naming
    Brand Messaging
    Brand Design
    B2B Branding
    Brand Strategy
    VISIT WEBSITE
  • Amply

    Excellent design for the growth -oriented B2B
    Amply is a specialized B2B web design and digital marketing agency based in Baltimore, focusing on catering to B2B brands and their unique audiences.
    Top Services:
    Branding Web Design Graphic Design Creative
    Salt Lake City, Utah Under 49 $150/hr Inquire
    Branding Expertise
    B2B Branding
    Naming
    Brand Design
    VISIT WEBSITE
  • eDesign Interactive

    An Award-Winning Digital Experience Agency
    eDesign is known for its stunning web designs, landing pages, and interactive campaigns. Clients come to us for a complete rebranding and digital transformation. We also provide digital advertising, G [...]
    Top Services:
    Web Development Web Design Digital Marketing Branding
    Morristown, New Jersey Under 49 $200/hr $50,000 & Up
    Branding Expertise
    Brand Strategy
    Brand Messaging
    VISIT WEBSITE
  • Wanted for Nothing

    Wanted for Nothing is a Top Rated Design Agency in Los Angeles
    WFN is an award-winning design agency headquartered in Los Angeles. We focus on strategies that create tangible results. Our team can cover full-cycle product delivery, including strategy, UX/UI desig [...]
    Top Services:
    Web Design Web Development eCommerce Development Branding
    Los Angeles, California 50 - 99 $95/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    B2B Branding
    Product Marketing
    VISIT WEBSITE
  • Naked Development

    We are a Creative Development Agency & Consultancy.
    First we listen and strip down your idea to reveal the core of your business objectives.This means designing a strategy that will best support the users total experience, end-to-end.Then our US-ba [...]
    Top Services:
    Mobile App Development UI/UX Design Digital Marketing Branding
    Irvine, California Under 49 Inquire $50,000 & Up
    Branding Expertise
    Brand Strategy
    Brand Design
    VISIT WEBSITE
  • Ignite Digital

    The World is Online. Your Company Should be too.
    Ignite Digital is a reputable Digital Marketing Agency with over a decade of experience. We provide full-service Digital Marketing solutions for medium to big brands.
    Top Services:
    SEO Digital Marketing PPC Branding
    Mississauga, Canada Under 49 Inquire Inquire
    Branding Expertise
    Product Marketing
    Naming
    Brand Design
    Brand Strategy
    B2B Branding
    VISIT WEBSITE
  • We Build Brands
    Caveni Digital is a unique web design agency headquartered in Philadelphia. We take immense pride in the vast design diversity in the websites we create. Our team specializes in website development, d [...]
    Top Services:
    Web Design Content Marketing SEO Branding
    Philadelphia, Pennsylvania Under 49 $125/hr $1,000 - $10,000
    Branding Expertise
    Brand Strategy
    B2B Branding
    Brand Design
    VISIT WEBSITE
  • Together

    Brand, Web & Product UI/UX
    Together is a full-service agency that builds brands, websites & digital products for good tech companies around the world.
    Top Services:
    Web Design Branding Web Development UI/UX Design
    London, United Kingdom Under 49 $150/hr Inquire
    Branding Expertise
    B2B Branding
    Brand Strategy
    Naming
    VISIT WEBSITE
  • DD.NYC®

    DD.NYC is an award-winning design agency for custom web design, top branding, CPG packaging!
    DD.NYC is an award-winning digital design agency focusing on branding, web design, and UI/UX in the heart of NYC.
    Top Services:
    Web Design Branding UI/UX Design Package Design
    New York City, New York 50 - 99 $150/hr Inquire
    Branding Expertise
    Naming
    Brand Strategy
    Brand Messaging
    Brand Design
    B2B Branding
    VISIT WEBSITE
  • Wilson Wings

    Imagine. Innovate. Inspire
    We help businesses by guiding them through the process of planning, building & launching their digital products.With over 6+ years of industry experience & 30+ team members, we have managed to del [...]
    Top Services:
    UI/UX Design Web Development Branding WordPress Website Design
    Bengaluru, India Under 49 $25/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • Embark

    A web agency made for nonprofits and small businesses.
    Embark is an award-winning digital marketing agency that focuses on small businesses and nonprofits.
    Top Services:
    Digital Marketing Branding Web Design Web Development
    Corona, California Under 49 $175/hr $1,000 - $10,000
    Branding Expertise
    Brand Strategy
    Brand Design
    B2B Branding
    VISIT WEBSITE
  • Apptension

    Apptension helps brands, investors and innovators build their digital products.
    Apptension is a creative product studio focused on crafting innovative experiences and delivering cutting-edge tech to our partners.We work with founders, investors, and creative agencies to help th [...]
    Top Services:
    Mobile App Development Web Development Software Development Branding
    Poznan, Poland 50 - 99 $58/hr Inquire
    VISIT WEBSITE
  • PKG Brand Design

    Nationally Ranked Packaging Design Agency
    PKG delivers best-in-class package designs attracting shoppers to buy your products! PKG Brand Design is an award-winning packaging design agency for national and global consumer package goods, a [...]
    Top Services:
    Package Design Logo Design Branding Product Design
    Chicago, Illinois Under 49 $150/hr $10,000 - $25,000
    Branding Expertise
    Naming
    Brand Strategy
    Brand Design
    Product Marketing
    B2B Branding
    VISIT WEBSITE
  • If you're a digital changemaker, we're your team.
    Axelerant is a Digital Experience Design and Development partner that helps businesses create exceptional digital experiences for clients.  Our greatest impact can be realized at the intersection [...]
    Top Services:
    Web Design Digital Marketing Branding Product Design
    Boston, Massachusetts 250 - 499 $35/hr $25,000 - $50,000
    VISIT WEBSITE
  • Elevation

    Crafting Your Ideal Nonprofit Website
    Since our inception in 2007, we've collaborated with over 500 nonprofits to amplify their influence. Whether your mission is to protect the planet or uplift your community, we are here to help you exp [...]
    Top Services:
    Web Design WordPress Website Design UI/UX Design Branding
    Washington DC, Washington DC Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Creative Solutions For Modern Challenges
    We specialize in leveraging the boundless potential of your online presence through, social media, augmented reality, customized advertising strategies, and unforgettable branding and visual identity [...]
    Top Services:
    Branding Logo Design Web Design Social Media Marketing
    Sarajevo, Bosnia and Herzegovina Under 49 $35/hr Inquire
    Branding Expertise
    Brand Design
    Brand Strategy
    Product Marketing
    Naming
    Brand Messaging
    B2B Branding
    VISIT WEBSITE
  • CUT THRU

    Design & messaging that improves conversion rates
    Struggling with a brand that doesn't stand out? CUT THRU utilises conversion-centred design and NLP to optimise your brand and its marketing. A globally recognised, award-winning firm, CUT THRU crafts [...]
    Top Services:
    Branding Design Services Graphic Design
    Sydney, Australia Under 49 $75/hr Under $1,000
    Branding Expertise
    B2B Branding
    VISIT WEBSITE
  • Catchword

    Your Partner in Distinctive Branding Strategies
    Catchword is San Francisco's premier branding strategy agency, specializing in naming and crafting brands that deeply resonate. With a prestigious client roster, including global giants like TikTok an [...]
    Top Services:
    Branding Logo Design
    Oakland, California Under 49 $250/hr Inquire
    Branding Expertise
    Naming
    Brand Strategy
    Brand Design
    Brand Messaging
    VISIT WEBSITE
  • Awesome Website Guys

    Custom Affordable Websites for Small Businesses
    Awesome Website Guys is a website partner that provides website creation, hosting, support, optimization, and web development services for other small businesses. This helps save businesses time, mone [...]
    Top Services:
    Web Development SEO WordPress Website Design Branding
    Wilmington, North Carolina 50 - 99 Inquire Inquire
    Branding Expertise
    Brand Strategy
    Brand Messaging
    VISIT WEBSITE
  • Marketing Deck

    Website Creation & Digital Marketing Services
    At Marketing Deck we are developing websites meant to catch valuable leads for your business. Our websites have a modern interface and SEO oriented copywrite.
    Top Services:
    Digital Marketing Social Media Marketing Web Development Branding
    Bucharest, Romania Under 49 $50/hr $1,000 - $10,000
    VISIT WEBSITE
  • BS LLC

    BS LLC - Strategy, Branding, & Marketing
    We help our clients discover their place in the world and build from purpose.
    Top Services:
    Branding Web Design Video Production Web Development
    Cincinnati, Ohio Under 49 $200/hr $10,000 - $25,000
    Branding Expertise
    Brand Strategy
    Brand Design
    VISIT WEBSITE
  • Award-winning freelance web designer building rich online experiences for businesses in Manchester
    Are you looking for a Freelance Web Designer who can make your website look stunning and draw in potential clients? I have years of experience designing successful online shops and brochure websites. [...]
    Top Services:
    Web Design eCommerce Development WordPress Website Design Branding
    Manchester, United Kingdom Under 49 $50/hr Under $1,000
    VISIT WEBSITE
  • Murmur Creative

    Branding with Heart
    We are a values-based agency specializing in brand strategy, design, and web.
    Top Services:
    Branding Web Design Package Design Print Design
    Portland, Oregon Under 49 $160/hr $25,000 - $50,000
    Branding Expertise
    Naming
    Brand Design
    Brand Strategy
    Brand Messaging
    VISIT WEBSITE
  • Halo Lab

    DESIGN-DRIVEN WEB DEVELOPMENT THAT BOOSTS GROWTH
    $370M total our clients funding // 350+ completed projects // MVP in 3 month
    Top Services:
    Branding Web Design Digital Marketing Web Development
    New York City, New York 100 - 249 Inquire Inquire
    Branding Expertise
    Product Marketing
    Brand Strategy
    B2B Branding
    Naming
    VISIT WEBSITE
  • Workshop Built

    Liberating brands from mediocrity.
    Design is, by definition, a plan first. Workshop Built is the purpose-led agency that builds brands with substance. We partner with growth-minded leaders to deliver award-winning brand strategies and [...]
    Top Services:
    Branding Web Design WordPress Website Design Package Design
    Carlsbad, California Under 49 $150/hr Inquire
    VISIT WEBSITE
  • Addlium

    Implementing Social Selling Approach to Boost B2B Sales
    Addlium is a social selling agency providing services to B2B companies in different industries all around the world. Our well-established processes help companies to scale up faster, thus reducing up [...]
    Top Services:
    Social Media Marketing Digital Marketing BPO Branding
    Kyiv, Ukraine Under 49 $25/hr $1,000 - $10,000
    Branding Expertise
    B2B Branding
    Brand Strategy
    VISIT WEBSITE
  • INOVEO

    In love with the people and their brands
    INOVEO is a full-service web design and marketing company. INOVEO creates stunning websites and provides customers with options for brand creation, printed materials, packaging designs, display design [...]
    Top Services:
    Branding Logo Design Package Design Graphic Design
    Bucharest, Romania Under 49 $125/hr $10,000 - $25,000
    VISIT WEBSITE
  • BLVR

    Helping wellness brands turn their core belief into behaviors that drive meaningful growth
    Helping wellness brands turn their belief into behaviors that drive meaningful growth.
    Top Services:
    Branding Web Design Public Relations Package Design
    San Diego, California Under 49 $275/hr $50,000 & Up
    Branding Expertise
    Naming
    Brand Strategy
    VISIT WEBSITE
  • Designed.co

    Tech Infused Graphic Design
    We recognized the need for a more efficient and cost-effective approach to high-quality design, free from the complexities associated with traditional design agencies.
    Top Services:
    Branding Package Design Graphic Design
    Miami Beach, Florida Under 49 $25/hr Under $1,000
    VISIT WEBSITE
  • The Emms

    Marketing On A Mission
    From logo design and branding to website development, marketing campaigns, consulting and training, our mission is to help you achieve your goals! We will create a solution that works for you depe [...]
    Top Services:
    Web Development Branding Social Media Marketing SEO
    Toronto, Canada Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Anchour

    Charting Brands, Sailing to Success.
    Anchour leads the way as the USA's premier startup branding strategy agency. We provide strategic guidance, impactful visual and verbal identities, and comprehensive brand experiences that resonate de [...]
    Top Services:
    Branding Digital Marketing Creative Package Design
    Lewiston, Maine Under 49 $160/hr Inquire
    Branding Expertise
    Brand Strategy
    Brand Design
    VISIT WEBSITE
  • Brainvire Infotech

    Hybrid App Excellence For All Business Sizes
    As pioneers in hybrid app, Python Django and Google App Engine development, Brainvire Infotech is dedicated to bridging the gap between your business vision and a dynamic mobile presence.
    Top Services:
    Mobile App Development Software Development eCommerce Development Branding
    Irving, Texas 1000 & Up $25/hr $1,000 - $10,000
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

    We can help you find verified agencies that fit your budget and other requirements within just a few days and free of charge.

Branding Agency Hiring Guide

What is a branding agency?

A branding agency is a service provider specializing in developing, maintaining, measuring, and improving brands through the strategic use of creativity, design, and marketing. It builds and launches brands from scratch to help generate brand awareness and visibility among target audiences.  

Branding agencies may also assist with rebranding to refresh a brand’s overall image, help it stand out from the crowd, and improve its reputation. These experts can help your business by supporting your brand, understanding your goals, and communicating them to the right audience. 

What does a branding company do?

A branding company combines business savvy, behavioral psychology, and communication strategy to define their clients’ brand values and positioning. It maintains, monitors, and evolves brands within ever-changing market conditions. 

A branding agency's core service offers include:  

  • Researching your target market: It performs market research to get valuable data on your audience and your competitors. It observes the market and industry trends to create brand strategies that are both highly relevant and sustainable in the long run.  
  • Defining your brand: It helps you define your brand’s purpose, mission, vision, and values to effectively communicate your brand story.  
  • Developing your brand identity: It develops a holistic brand identity. This includes creating a name, voice, and logo that are in tune with your business, target market, and industry.  
  • Refining your brand positioning: It differentiates your brand from the rest of the market while maximizing relevance and authenticity.  
  • Crafting an actionable marketing plan for brand promotion: It sets strategies that go well beyond running ads and inspects the different stages of the sales funnel. Its campaigns are tailored to push your leads from awareness to brand loyalty. 

How much do branding services cost?

Professional branding services cost anywhere from $3,000 to $30,000+ depending on project scope and your brand's needs. A typical service package that includes logo design, brand strategy and messaging, and a new website design ranges between $30,000 to $100,000. [Courtney Bozigian, Brand Strategy Director at Digital Silk]

The top 50 branding agencies on DesignRush charge an average of $119/hour. Roughly 12.7% of the branding companies on DesignRush work with a minimum budget of $1,000, while 2.4% require a $50,000+ minimum budget. 

The easiest way to determine the cost of your branding project is to ask for a quote from a few qualified providers. Upon listing your needs, they should be able to estimate the project hours as well as an approximate total cost. 

Selecting a less expensive branding firm may not always be the right move. Don’t base your decisions solely on costs. Instead, thoroughly weigh the teams’ backgrounds, niche expertise, and client feedback against your requirements. 

What services are typically included in a branding proposal?

A branding proposal typically includes the following services: 

  • Brand strategy: A foundation that guides businesses on how to portray their unique image to customers, distinguishing themselves from competitors 
  • Logo design: A crucial component of a brand's visual identity that conveys its values and heritage 
  • Logo refresh: Updates and adjustments to color palettes, fonts, taglines, and shapes 
  • Brand book and style guide: A set of precise guidelines defining a brand's visual identity, including the color palette, typography, logo usage, and more 
  • Brand architecture: A valuable framework and portfolio to help customers identify, understand, and connect with your brand 
  • Brand naming: The research and brainstorming that go into identifying a suitable name for a company, product, or service, in compliance with trademark regulations 
  • Brand statement: A concise yet strong statement that communicates a brand's unique value proposition, key differentiators, principles, target audience, and product positioning 
  • Brand voice: The personality and tone of the brand’s messaging 
  • Brand positioning: The process of differentiating a brand’s unique selling proposition (USP) from its competitors 
  • Social media strategy: A valuable tool for engaging users and promoting a brand by leveraging the capabilities of social networking platforms 

These key services can help you launch a new brand or grow an existing one, boost brand awareness and increase presence in the marketplace, improve brand consistency, and contribute to your overall reputation.  

What is the difference between a branding agency and a creative agency?

The difference between a branding agency and a creative agency lies in their focus, scope of work, and organizational structure. 

A branding agency specializes in developing and managing a company's overall brand identity from strategy to execution. To establish consistency and foster positive audience engagement, branding companies create the: 

  • Name
  • Logo 
  • Tone of voice 
  • Design look and feel 
  • Messaging 

Meanwhile, a creative agency primarily focuses on content production and execution for: 

  • Print 
  • TV 
  • Digital ads 
  • Social media campaigns 
  • Videos 
  • And more 

Why should I hire a branding agency?

The main reasons to hire a branding agency are to: 

  • Generate brand recognition: When it comes to increasing your brand recognition and improving its credibility, creative branding agencies conduct branding research to highlight the key elements attached to your brand. This process will improve brand recall and perception – two important factors that will influence your customer’s purchasing decisions when choosing between you and your competitors.  
  • Improve brand loyalty: While a brand strategy agency is often focused on reaching new markets, its primary goals include nurturing existing clients, gaining their loyalty, and developing long-term relationships. It understands your existing customer base and knows what keeps them coming back. They serve as a connector between you and your customer and they help increase client retention significantly.  
  • Boost sales: 43% of shoppers spend more money on brands they are loyal to. An important factor to consider here is brand equity. Shoppers very often make a purchasing decision based on their perception of a brand. The more familiar they are with a brand, the more they trust it. Branding companies will help you improve brand profitability by being consistent and keeping your clients engaged with your business and your brand. 

Additional reasons to partner with professional branding companies are to: 

  • Save time and resources by letting experts handle strategic planning and implementation  
  • Gain access to branding experts with extensive experience and dedicated skills in growing brands  
  • Improve your market positioning through a consultative and collaborative approach, from strategy to execution  
  • Reach your goals and create measurable results by identifying true white space opportunities from an outside perspective 

Branding firm Lounge Lizard’s work for Edge Studio demonstrates these benefits. Edge Studio is a renowned full-service voice-over studio whose outdated websites needed a modern overhaul. 

Lounge Lizard was able to give a fresh look and feel to the newly merged websites by incorporating trendy responsive design elements that retained the brand’s essence. This led to a 40% increase in domain authority, 114% in total organic traffic, and 847% in backlink profile. 

How long does it take branding agencies to create a branding plan?

Developing an initial branding plan can take up to six weeks. This is typically enough time to create a new robust brand strategy, a new company or product name, a custom logo design, and a brand book.  

However, branding plans should continue evolving as long as brands are thriving. They require ongoing work, evaluation, and updates to remain relevant. 

How do I choose a branding company for my project?

Follow these steps to pick the right branding agency partner for your project: 

  1. Define your project requirements: Outline your branding needs and timeline. What problems do you intend to solve with branding? What are your goals and vision for the project? When do you plan to launch the branding project? 
  2. Set a budget: Branding initiatives are an investment. Be sure to allocate a realistic amount while considering the deliverables and the time frame. Understanding how much the prospective partners charge will help you find a branding company that fits your budget. Find the balance between affordability and value of services. Costs should be reasonable and sustainable. 
  3. Gather references: Research top branding agencies on reputable online directories and curated blogs. You can also ask for references and recommendations from industry peers. Based on your research, build a long list of prospective agency partners. 
  4. Browse their portfolios, client roster, and reviews: See if they have worked on similar projects and brands within the same sector. This will give you stronger insight into the actual designs that your prospective partners can create, the campaigns that they can execute, and the results they can deliver. Their reviews also speak volumes about their work quality, transparency, level of trust, and more. 
  5. Research their experience level and industry reputation: Read their own brand story to see how long they have been in the business of branding. Find out their core expertise and the employees’ specializations. Check affiliations, certifications, and industry awards. 
  6. Check for well-defined processes: Investigate their methodologies and strategies for building and conveying authentic brands to varying markets and audiences. To ensure work is high quality, on time, and within budget, you should partner with a branding agency that uses a data-driven and research-based approach. 
  7. Take into account the agency size: Do you prefer to collaborate with a larger branding agency or a smaller, boutique firm? The resources you will need depend on the project scope, its complexity, the overall deliverables, and your assigned budget. 
  8. Shortlist candidates: Based on your research, narrow your list to up to five agencies. Reach out to them and express your intent to partner with them. Send a branding request for proposal (RFP) to each. 
  9. Receive and review proposals: The proposals submitted will speak volumes not only about their technical and creative capabilities. These also display their enthusiasm to research your business and learn more about your brand. 
  10. Arrange interviews: Get to know the shortlisted candidates up close and personal. This is also their opportunity to discuss the proposals in greater detail. 
  11. Understand the potential ROI: When you enlist the best creative branding agency, you’re paying for a strong ROI. Take the time to learn the business growth possibilities each agency can offer. Ask in-depth questions about its pricing tiers, expertise, and past results. 
  12. Make a final decision: Choose the agency partner that can best meet your requirements and budget, following your evaluation of the proposals and the interviews. It should also be aligned with you in terms of culture and work ethic. 

Need assistance in finding the ideal branding agency partner? Go to DesignRush’s Marketplace and tell us more about your project. We’ll connect you with five of the most suitable companies based on your requirements – for free. 

What questions should I ask branding agencies before hiring one?

The top questions you should ask branding agencies before hiring are: 

Its Relevant Background 

  1. Does your agency have experience related to my industry? 
  2. Do you have case studies of similar style projects to what I plan for my brand? 

Company Services and Processes 

  1. What steps will you take to know our brand, business, customers, and competitors? 
  2. What does your branding process look like? 
  3. Can you develop a brand strategy without much input from me? 

The Project 

  1. What type of team would I be working with? Which design styles does your team specialize in? 
  2. What will your proposed brand strategy include? 
  3. How do you evaluate the success of a branding campaign? 
  4. What can we expect our ROI to look like? 
  5. How often should I update my branding? 
  6. How will you ensure this will be a fruitful partnership? 

Getting the answers to these critical questions can help ensure your goals and expectations are met. 

What are the best branding agencies in the U.S.?

Some of the best branding agencies in the U.S. are:  

AgencyDesignRush ratingGoogle ratingTop clients
RNO1 

4.7

(9 reviews)

5.0

(1 review)

  • Airbnb
  • LOLIWARE 
  • Spring Labs 
  • Wand 
Propaganda Creative

4.8 

(7 reviews)

5.0

(60 reviews)

  • Hoopfest
  • Elite Construction 
  • HDG Architecture 
  • Canopy Credit Union 
Clay

4.9

(21 reviews)

4.8

(26 reviews)

  • Coca-Cola
  • Facebook 
  • Amazon 
  • Sony 

 

Digital Silk

4.9

(31 reviews)

4.6

(19 reviews)

  • IBM
  • AT&T 
  • Sony 
  • Microsoft 
SmartSites

5.0

(52 reviews)

4.9

(434 reviews)

  • AGA Truck Parts
  • Flight Courtier 
  • Newark Academy 
  • NJ Institute of Technology 

Scroll up to find listings of both large and boutique branding agencies in the U.S., selected based on industry reputation, successful projects, client testimonials, team expertise, and more. Filter them by reviews, hourly rates, size, and budget to refine your search. 

How legitimate is the content in the hiring guide?

To further provide a reliable and accurate source for branding companies, we reached out to Digital Silk's Brand Strategist, Courtney Bozigian, to answer the above industry-specific insights to guide you in your agency search process. 

Courtney Bozigian is the Director of Brand Strategy at Digital Silk. With over ten years of experience in brand management and marketing, she previously led brands at Hasbro, Inc., where she oversaw digital-first brand storytelling and spearheaded brand creative vision, targeted messaging, product line extension, and package rebranding.  

About The Author and Expert Reviewer
Jelena Relić has hundreds of top-ranking articles and a lifestyle & culture magazine she calls The MAN. She gained valuable content and SEO experience working at Digital Circle and Neil Sahota, which she now uses to deliver top-quality B2B content at DesignRush, particularly in the creative industry.
Branko Dimitrijević is a multifaceted creative and a recipient of 33 design awards. Throughout his 12-year career, he has delivered over 165 web design projects, showcasing his expertise in website optimization, UI/UX design, logo design, and animation. He is now dedicating his talent and skills to being one of the creative geniuses at DesignRush.