Jo Ionescu

Are you looking to create user-friendly interfaces that engage and convert seamlessly?
Are you struggling to align design efforts with branding strategies, leading to disjointed user experiences and missed growth opportunities?

With a background in marketing strategy and a passion for human-centric design, I offer SOLUTION-DRIVEN APPROACH to your design needs.
Whether it's:
- revamping your website for maximum user engagement
- website audit
- content mapping
- drive user flow optimization to enhance user experience
- UX/UI optimization


WHAT I DO:

At Tanzania Health & Medical Education Foundation, I lead website optimization projects, ensuring seamless integration of design elements to enhance user engagement and reinforce brand identity.
As a content creator at Graphicalabs Team, I curate visually appealing content and share valuable design insights with the public, free of charge.
Through workshops and webinars, I empower students to master design tools like Figma and provide actionable feedback to ensure their projects meet industry standards.
From user flow optimization to translating user stories into clear design concepts, I bring value to every project.
With a foundation in user research and data-driven decision-making, I'm committed to delivering results that exceed expectations, both in design and education.
My communication with the client is my SUPERPOWER: I listen, understand your challenges, and translate them into design solutions.


WHY CHOOSE ME:

I have worn many hats: from economist, teacher, and designer. With 2+ years of design experience and a background in user experience 8+ years, I bring to the table a good understanding of both business objectives and user needs.

My ability to merge user-centered solutions with strategic business objectives enables me to address key questions: What problem am I solving? For whom? How will I solve it? And how will I measure success?

LET'S CONNECT: www.linkedin.com/in/ioana-jo-ionescu