Since 2006, I have worked as a graphic designer and web designer, specializing in the creation of brands for small businesses and non-profit organizations, as well as a few multinational corporations. With an abundance of experience acquired from working at design studios in London, United Kingdom and Melbourne, Australia, I am now an independent consultant collaborating directly with Australian and international clients. Over the course of 17 years, I've amassed a portfolio encompassing graphic design, digital design, and art direction.

My specialty is immersing myself in a business and creating a targeted and comprehensive brand identity. It results in brands that are often unanticipated, but always appropriate and effective, including not only emblems, but also messaging and systems that produce tangible business results. In 2009, I established Stadium Creative, a brand design studio in London that serves non-profit, arts, and retail clients. Since relocating to Melbourne, I've worked at Cornwell and Assembly Branding.