Metanomi specializes in helping brands enter global markets strategically, using a lean methodology that emphasizes cost-efficiency and effectiveness. Their approach starts with a testing phase, followed by a targeted launch and scaling to establish a significant international presence for their clients' brands. The key to their strategy is influencer marketing, with a focus on collaboration with rising content creators, particularly in the area of short-form video content.

What sets Metanomi apart is their partnership with credible creators, allowing them to create and share stories that achieve high levels of performance and engagement. This approach helps brands connect authentically with their target audiences, leading to impactful results.

Leading their campaign management team is a professional with a notable background, having led the creator growth division at major companies like Twitter and TikTok in various markets. This experience provides Metanomi with a distinct advantage and expertise in brand positioning and market introduction on a global scale, establishing them as a leader in their field.