
On Point Agency
Creative That Dares Strategy That Delivers
Remote Company, Montreal, H3C, Canadahttps://www.onpointagency.ca
On Point Agency Overview
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $200/hr
- Year Founded
- 2021
Whether we're launching a new brand, planning a merch drop, developing a go-to-market strategy, or dreaming up a guerrilla stunt that people will still be talking about three years later, we bring the kind of creative thinking that pushes boundaries and ties back to business goals. Our work blends insight, storytelling, and originality to help brands stand out in saturated markets and build long-term audience connection.
We've worked across many industries: from tech, wellness, CPG, defense, fashion, and more, what we specialize is in connecting with humans. We especially love supporting underrepresented entrepreneurs and businesses in stigmatized or overlooked spaces. Our teams diverse backgrounds, prior to joining the marketing world, in psychology, research, accounting, design, and the arts allow us to approach challenges from multiple angles and push client ideas further. From loyalty programs that triple engagement, to full rebrands and launch events that blur the line between physical and digital, we dont do copy-paste marketing. We meet each client where they are and build from there.
Our agency has been recognized with multiple national awards, including the Canadian Choice Award (2025), Best of Canada Small Business Award (2024), and a nomination for Business Woman of the Year, just to name a few of our ever growing accolades (14 in just 4 years of existence!). Most of our clients work with us long-term, integrating our team into theirs because we care, and it shows in the work.
If you're looking for strategy with personality, creative that dares to be different, and a partner who knows how to make big ideas happen, you're in the right place.
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On Point Agency Services
Branding Expertise
- Brand Design
- Brand Strategy
Industries
- Entertainment
- Beauty
- AI
- Nonprofit
- Wellness & Fitness
- Luxury
- Consumer Goods
- Media & Communications
- Other
- Pets
Client Types
- Startups
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
On Point Agency Portfolio

Brand Strategy
Franchise Expansion Ideation
- $5K - $20K
- 4 Months
- 2024

Branding
Branding and Website Design
- $5K - $20K
- 6 Months
- 2023

Branding
GTM Takeover
- $250K - $500K
- 13 Months
- 2023
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Branding
CAMO Waterpolo Merchandise and Social Media
- Under $5K
- 4 Months
- 2019
On Point Agency Team Bios

Natalia Kaplan
Managing Director and Founder
Natalia Kaplan is the founder of On Point Agency, an award-winning, women-led creative studio. She blends bold strategy with big ideas, crafting campaigns that break rules, spark conversations, and make brands unforgettable. Also known for mentoring and supporting underrepresented founders.
On Point Agency Clients
On Point Agency Awards
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