photo of Katherine Maclang

Katherine Maclang

B2B Editor
Katherine Maclang is an accomplished professional in journalism and marketing communication, with extensive experience working at top Philippine media company GMA Network. She has been published on Yahoo Finance, The European Business Review, and Benzinga. In film and TV, she has actively participated in the production of movies and series that have earned notable nominations and awards from prestigious international film festivals. Currently serving as a B2B Editor at DesignRush, she continues to make significant contributions to the AdTech world.
Follow on: LinkedIn Send email: katherine@designrush.com
Branding
5 Trends Behind the Labubu Doll Craze and What Brands Risk Ignoring Them
By   |  1 day ago  |  5 min read
An alien wearing a blue Kalshi basketball jersey chugging a drink
Artificial Intelligence
Kalshi’s $2K NBA Finals AI Ad Shows Why Big-Budget Commercials Are Dying
By   |  1 day ago  |  5 min read
A Ferrero Rocher chocolate in gold background with gold swirls
Branding
Ferrero Rocher & Nutella Prove Premium Brands Can Scale in the U.S. If They Localize
By   |  1 day ago  |  5 min read
The redesigned Lay's Classic potato chip bag with the new logo beside two creates of real potatoes
Branding
Lay’s Biggest Rebrand in 100 Years Reminds the World What’s Inside the Bag
By   |  1 day ago  |  4 min read
The B2B Marketing Expo United States Facebook banner
B2B
B2B Marketing Expo Las Vegas 2025 Puts Real-World Results on the Agenda
By   |  1 day ago  |  2 min read
Software Development
$248B Custom Software Boom Raises the Stakes for Enterprise IT Modernization
By   |  1 day ago  |  3 min read
Trump during the Fox News interview with banner "President Trump: We have a buyer for TikTok"
Social Media
What Trump's TikTok 'Threat' Means for Brand Growth in the U.S.
By   |  1 day ago  |  5 min read
A dinosaur roaring with the "Jurassic World Rebirth" logo
Branding
Jurassic World Rebirth: 5 Things This 30-Year Franchise Can Teach Modern Brands
By   |  1 day ago  |  6 min read
Nicola Peltz Beckham hugs husband Brooklyn Beckham in the streets of London wearing MONCLER pieces
Advertising
MONCLER Captures Real Intimacy with Brooklyn & Nicola Peltz Beckham in London
By   |  1 day ago  |  4 min read
Amazon Prime Day graphics
Marketing
Amazon Prime Day 2025: What Brands Must Know Before July 8
By   |  1 day ago  |  5 min read
The 2024 Nissan Rogue on the road, one of the recalled models
Branding
Nissan Recalls Over 480K Cars: The Crisis Every CMO Should Be Watching
By   |  1 day ago  |  5 min read
A man on fire surrounded by cult members with drums with a can of Liquid Death and text: "We Used AI Dark Magic for Liquid Death (A Spec Ad Made with VEO3)"
Artificial Intelligence
Liquid Death AI Spec Ad Goes Viral: Passion Projects or IP Nightmares?
By   |  1 day ago  |  7 min read