CFruit

CFruit Packaging Design
Article by Mladen Milosevic
Last Updated: January 07, 2025

Standout Features:

  • Standup pouches
  • Funky typography
  • Realistic images

CFruit is a Cape Town-based brand that prides itself on sustainably grown and locally made products. This healthy brand collaborated with Creative Lemon to create a modern packaging design communicating its vision for delivering frozen yet fresh fruits.

The agency opted for resealable standup pouches, conveniently displaying them on grocery shelves or pantries. The design features a clean white background decorated with realistic images of either mixed berries or blueberries (depending on the product variation).

Moreover, this visual atmosphere is elevated with the funky typography that spells the product type in a laid-back arch style with brushstroke detail.

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Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
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