Standout Features:
- Cat-shaped logo
- Art Deco-inspired typeface
- Words in different languages
Micro V's shopping bag design by CH-LAB is a direct nod to the Art Deco movement, with the sans-serif font with exaggerated ends dominating the front of the design.
The shopping bag design features the brand name spelled in said typeface in front of the shopping bag, accompanied by words from different languages, including Japanese, Chinese, and Korean. These represent the global appeal the brand is trying to send its audience.
The skin tone color story adds another layer of inclusivity to the design, perfectly aligned with the design concept. Lastly, the brand name looks like a cat resting on the floor with its tail up, tying back its reputation as a brand for cat care.
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