53W53 Print Design by Lorenzo Fanton
53W53 is a luxury print identity by Lorenzo Fanton that reflects the tower’s iconic silhouette through a refined black and gold system. Applied across stationery, invitations, floor plans, and sales materials, the design pairs elegant typography with architectural cues to create a cohesive, high-end brand experience.
Refined brochure design elevates sales presentation
Refined brochure design elevates sales presentation
Black and gold system expresses architectural luxury
Black and gold system expresses architectural luxury
This website uses a colour palette of 4 colours
  • #646464
  • #F2E498
  • #FAD28A
  • #EBEFEE
Technologies & Tools
Description
Team Behind the Design

Lorenzo Fanton is a New York City-based Italian graphic designer and design director specializing in brand identity, editorial design, and typography. He is recognized for transforming complex business challenges into clear, concept-driven visual systems, employing a type-driven process that merges deep research with intuitive creative execution.

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