ILNP’s Print Designs Pull Inspiration From Their Own Nail Lacquer Products
ILNP Cosmetics is a boutique nail solution brand that specializes in fanciful and creative nail lacquers. Metallic, chrome and holographic shades make up the majority of the nail polish collection and they really make a statement.
They are bright. They are bold. They are fantastic. And these products pair beautifully with this chic and innovative brand.
This stunning and sophisticated brand prides itself on its products which are natural and cruelty-free. They don’t do any testing on animals and don’t pull from any unnatural sources to create these stunning nail shades. This brand has values that it holds dear, and wants everyone to know it.
ILNP stands for I Love Nail Polish — which is a cute, clever and crafty play on words. This acronym adds playfulness to the brand in a subtle and sophisticated way.
This United States-based brand is still growing, having been founded in 2012, but the shades are enough to entice, and the brand identity is one that pulls you in.
ILNP Cosmetics wanted an exciting and enticing way to engage with customers and find new clientele, so they turned to Polish designer Marcin Usarek to create print designs that dazzle and amaze.
The resulting business cards are surprising, subtle and mysterious. At first glance, they’re just a stylish, dark print. But when looked at in certain lights, these designs really do pop in a dynamic and in-depth way.
These Dark & Deep ILNP Cosmetic Business Cards Set A Moody And Seductive Vibe
These I Love Nail Polish business cards are sleek, modern and seductive. They are dark and moody, with a vibe that screams mystery and anticipation. Luxury radiates off this black cardstock, and you’re dying to learn more.
These business cards are made up of a black design — a matte black background that adds a rough and gritty texture overall. Creative print designers often use dark hues and textures to create a sense of sophistication, elegance and intrigue.
On these simple cards, the copy is minimal. Typography is deliberate and slight, but it packs a punch. It adds a shine that catches your eye and a glamour that’s modern and regal. This approach mirrors the principles of brochure design, where minimalism and impact converge.
On one side, there is the embossed wordmark. These letters stand strong and bold, layered in shiny black gloss that grabs attention in certain lighting, but can’t be ignored.
On the other, the copy is made up of a shiny, simple sans-serif font. Here, viewers can see necessary contact information like the brand’s phone number, address, and email.
This copy shines in the light, changing color and engaging with ease and excitement. But what is really interesting about this moody design is how these business cards tie back to the brand overall.
These colors come directly from the nail lacquers that the brand produces. They are edgy and gritty and smooth. They are chic, sophisticated and are bound to keep consumers interested.
ILNP’s Prints Use Holographic Elements To Grab Attention
But the dark mood of the business cards is elevated with the use of strikingly bold colors.
The shining star of this design lies along the edges of these strong business cards. Embedded in the edges is a holographic element that shines, glitters and changes color depending on which way you’re looking at it.
Greens, blues and purple jump from the cardstock. It’s enticing and deliberate. Design experts strategically incorporate these bold and vibrant colors against a dark background to create a visually striking effect on business cards.
It’s exciting and seductive. These colors are colorful and vivid, and are easy to see, quick to entice and simple to seduce.
These colors connect with the brand and its holographic line of nail polish. It’s creative but subtle and ties the design together as a whole.
This Nail Lacquer Brand Excites And Entices Customers With Mysterious Business Cards
This boutique cosmetics brand jumps to life thanks to its new brand identity aided by these holographic business cards.
These matte black business cards are regal, sophisticated and luxurious. They’re embossed with the brand names in sleek, shiny black layering, and the copy that sits on it shines in a bright and metallic silver.
But what really catches the eye is the holographic lining that coats the edges of these business cards. It’s colorful, creative and futuristic. It’s innovative, bright and vivid.
These print designs are simple, minimal and modern. They are seductive and alluring. They are intricate and enticing.
But best of all, they pull from the products themselves. The metallic, chrome and holographic nail lacquer shades are embodied in the business cards.
This was a very deliberate choice in print design, with influences that tie the brand and its identity together as a whole in a beautiful, mysterious and majestic way.
I Love Nail Polish is a classy boutique with soft and seductive vibes, moody undertones and a colorful flair for the dramatic.
