Standout Features:
- Serif typography
- Monochromatic
- Banner-like quality
The Football Code outlines an innovative, ground-breaking game philosophy that is bound to change the way you watch the beautiful, most popular sport in the world.
Designers behind the book cover, BookBeaver, aimed to frame the publication as the go-to address for the scientific approach to football. Besides the comparison to Moneyball (a baseball-oriented bestseller and a Hollywood movie starring Brad Pitt), the cover visually “unlocks” the secrets of the game.
Additionally, it’s hard not to connect to Dan Brown’s Da Vinci Code. Besides the title, the lock calls to mind the cryptex device – the book’s primary plot point.
Besides looking classy, the serif typography adds a veneer of authority to the cover, making it a prime source of previously undisclosed, data-driven, predictive systems.




